About Brooklinen

According to Brooklinen, their sheets, comforters, pillows, blankets, and other home essentials feature some of the most luxurious materials and beautiful designs around, but at a lower price than the competition. How do they accomplish this?

We’re told that by working directly with top caliber factories, Brooklinen’s bedding is crafted with high-quality cotton that provides a great feel—but by removing layers of cost built into the traditional supply chain (such as wholesaling, storefronts and designer licensing fees), they’re able to pass the savings on to their customers. Not only this, but Brooklinen claims to make the buying process simple and hassle free.

From mattresses to sheets and comforters, it seems more and more companies are selling high-quality bedding direct to consumers, and at much lower prices than traditional options. Does this mean Brooklinen is a solid option? Do their prices represent a solid value?

Let’s start answering all your questions by taking a closer look at Brooklinen’s manufacturing process.

What Makes Brooklinen Bedding Different?

Brooklinen’s Sheets

All Brooklinen sheets are made of single-ply Egyptian cotton yarn at 60-80 count threads, which the company claims delivers “light, soft, yet extremely long-lasting sheets.”

Compared to many other bedding manufacturers who might falsely inflate their numbers, Brooklinen’s thread count is tabulated only by multiplying the number of vertical and horizontal threads. This way, they claim that a 300 TC Brooklinen sheet can actually provide better quality, feel, and durability than a 600 TC sheet from another manufacturer.

Speaking of feel, Brooklinen’s sheets come in either percale (traditional one-yarn-over and one-yarn-under weave) or sateen (one-yarn-under and three-yarn-over weave) weaves. With percale, you’ll experience a cool, crisp feel whose softness and durability get better with every wash. Or, sateen provides more of a silky-soft feel and luminous sheen.

To accomplish this, we’re told that Brooklinen’s team has over 100 years of combined experience and a unique manufacturing formula—not to mention the use of Osthoff Singe finishing machines—giving their sheets an unmatched feel.

Finally, all Brooklinen sheets are OEKO-TEX certified, which means they’ve been tested to be free of harmful chemicals and materials, for color fading propensity, and even for acidity.

Brooklinen’s Classic vs. Luxe Sheets

Brooklinen’s Classis sheets feature a 270 thread count, and the percale finish delivers a super crisp feel with a soft matte finish. The company claims their Classic line might be ideal “if you prefer cool and crisp sheets when you sleep or if you just prefer lighter, more breathable sheets.”

On the other hand, Brooklinen’s Luxe sheets feature a 480 thread count and a lustrous sateen finish. This gives them nearly 2X the amount of cotton found in the Classic line, thereby providing more softness and warmth.

Brooklinen Comforters

We’re told that Brooklinen’s comforters maintain the highest quality available, while also providing a great degree of climate versatility. They do this by using Canadian White Down clusters (instead of feathers) sourced responsibly from Hutterite farms in Northwest Canada, which last longer and lack the prickly spine.

These down clusters trap also more air to keep you warmer, which is measured in something called fill power. To this extent, Brooklinen’s comforters boast 600 (lightweight) to 700 (all-season) fill power, which they claim provides “the optimal balance of weight and warmth.”

Before making its way into your comforter, all of Brooklinen’s down (which is a byproduct from the Canadian meat industry) goes through a five-stage cleaning process and is sorted into small batches, so only the “fluffiest and highest quality clusters” are used. Alternately, you can choose Suprelle™ fill, which is a premium polyester made to replicate the texture and warmth of down.

Whichever down you choose, it’ll be encased in a 500 thread-count sateen shell, along with baffle box construction, in order to provide a silky-soft feel, maintain fluffiness, and evenly distribute the filling.

As with their sheets, all Brooklinen’s comforters are certified by Oeko-Tex, as well as RDS (Responsible Down Standard) and Downmark (The Down Association of Canada).

It certainly sounds like Brooklinen’s bedding is high quality and eco-friendly. But will you lose sleep over the prices?

How Much Does Brooklinen Bedding Cost?

Brooklinen’s bedding products are priced as follows:

Classic Sheets

  • Core Sheet Set (1 flat sheet + 1 fitted sheet + 2 pillowcases): $99+
  • Hardcore Sheet Bundle (1 classic core set + 1 duvet cover + 2 extra pillowcases): $164+
  • Starter Sheet Set (1 fitted sheet + 2 pillowcases): $84+
  • Duvet Cover: $85+
  • Fitted Sheet: $49+
  • Pillowcases (2): $35+

Luxe Sheets

  • Core Sheet Set: $129+
  • Hardcore Sheet Bundle: $198+
  • Starter Sheet Set: $99+
  • Duvet Cover: $90+
  • Fitted Sheet: $54+
  • Pillowcases (2): $45+

Comforters

  • All-Season Down: $299
  • Lightweight Down: $229
  • All-Sean Down Alternative: $249
  • Lightweight Down Alternative: $189

Down Pillows

  • Plush: $89
  • Mid-Plush: $59
  • Firm: $59

Blankets

  • Pendleton Bed Blanket: $129+
  • Pendleton Heritage Blanket: $239+
  • Pendleton Throw Blanket: $109+

Scented Candles: $28+

The Laundress Fabric Care: $15-$65

At the time of our research, you could enter your email address on the Brooklinen website to receive free S&H on your first order.

All Brooklinen products come with a 60-day refund policy, less S&H charges. Keep in mind that washed/used sheets or pillows will be subject to a $9.99 processing fee, which covers Brooklinen’s cost to donate the bedding to Goodwill in Brooklyn, NY.

In addition, Brooklinen’s comforters come with a lifetime warranty. If yours ever breaks down, the company will attempt to repair it. If that’s not possible, then they’ll replace the item free of charge.

In order to request a refund or process a warranty claim, Brooklinen’s customer service department can be reached at hello@brooklinen.com or by filling out a form on their Returns page.

Is Brooklinen Bedding Getting Rave Customer Reviews?

On Brooklinen’s website, their bedding had nearly 700 customer reviews at the time of our research, with an average rating of 5 stars. There, most compliments seemed to reference high quality, great comfort, and timely shipping. Was it a similar story elsewhere online?

The folks over at Sleepopolis reviewed Brooklinen’s sheets and found they have a strong build quality with virtually zero loose threads, wrap the mattress nicely, and shrink very little after washing and drying. They felt the sheets were a 3-3.5 on the softness scale, and liked that they “floated” instead of trapping sleepers next to their mattress.

Overall, they felt Brooklinen’s sheets would be ideal for someone who wants 100% cotton, lightweight sheets with a multitude of color and design options.

SheepSherpa gave Brooklinen’s sheets an 8.8-star rating and called them a “true sheet disruptor.” Why? They experienced prompt shipping, found the packaging “outstanding,” and all at a great price. In fact, they claim their $250 Brooklinen bundle would have cost $430 from a competitor.

In the end, they noted:

“I can’t believe that for under $200 I was able to transform the whole look of my bedroom. Not only are you buying comfort, you’re also buying a mini bedroom upgrade.

Before you go out to the department stores to buy your next set of sheets, check out what Brooklinen has to offer first and then see if they can be beat in terms of price and quality. Chances are you’ll be coming back to them.”

Finally, while there wasn’t a whole lot of feedback on this Reddit thread, Brooklinen’s sheets seemed to get high marks from customers. Yelp reviews seemed to be more mixed, with some complaining that Brooklinen’s sheets didn’t match their quality expectations, while more than one claimed to have a less-than-stellar customer service experience.

Who Founded Brooklinen?

Brooklinen was co-founded by Rich Fulop, who experienced a great night’s sleep on some high-quality sheets in Las Vegas, only to find they cost $800. Instead, Rich teamed up with Dave Fortune, who he met at NYU business school, to cut out the middlemen (and bloated pricing) involved in traditional manufacturing and pass the saves directly to their customers.

Brooklinen got its start in a 2014 Kickstarter campaign, which raised nearly $237K on an original $50K goal. Today, the company is still balancing the demands of growth. Interesting, as it turns out, 65% of their customers are young professional men, which, based on their clean designs and muted colors, seems to be the company’s target demographic.

What does all of this mean for you?

Should You Purchase Brooklinen Bedding?

Whether you’re shopping for bedding, electronics, or just about any other consumer good, one of your primary goals is to get the most quality for the lowest price. In other words, to get more value for your hard-earned dollar.

From this perspective, it might be difficult to beat Brooklinen—even among some of their direct-to-consumer bedding competitors. After all, based on their online customer reviews, they seem to deliver a high-quality product at a much lower price than traditional manufacturers.

Does this mean you’ll be pleased with how Brooklinen’s bedding performs? Much of this involves personal preference, so there’s no way to know for sure. But if you’re not pleased, the company seems to stand behind their bedding with a 60-day money back guarantee—just remember you’ll be out some money in S&H charges, as well as their $9.99 processing fee if you used or washed the product.

Tell us how you slept on your Brooklinen bedding by writing a review below!

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24 Customer Reviews for Brooklinen

Average Customer Rating: 2.0
Rating Snapshot:
5 star: 5 4 star: 0 3 star: 0 2 star: 3 1 star:  16
Bottom Line: 21% would recommend it to a friend
Showing 1-11 of 24
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  • They will not get back to you

    • Austin, TX,
    • Sep 22, 2017
    • Verified Reviewer

    The first the delivery was quick, but I received the pillow in a box that was taped up by a 7-year-old. It seemed to come from someone's home! The pillow is not what is advertised. It's cheap and had a weird smell. I have slept on better pillows in a motel.

    Second, customer service is terrible. I have been waiting four days now for someone to provide me a return authorization. I keep getting reply emails saying they will get back to me within 2-3 days. I called and got a recording saying they will get back to me, "please leave a message." They have not gotten back to me. I suggest you shop elsewhere. I am not sure if they are legit.

    Bottom Line: No, I would not recommend this to a friend

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  • 5 out 7 people found this review helpful

    Inconsistent quality and unresponsive customer service

    Earlier this year I ordered two of their Classic Percale sheets and really liked them, so I ordered another. When it arrived, I immediately noticed that it didn't feel the same as the other two, so I looked at the tags of all three sheets and discovered that both of the two previous sheets say "100% Egyptian Cotton," yet the new one only says "100% Cotton." So I immediately sent them an email telling them this issue and requesting to return (I sent the email on Monday), and immediately got the automated response telling me that they received my message and would get back with me in one business day. Here it is Friday, and I haven't heard a single word from them.

    Bottom Line: No, I would not recommend this to a friend

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  • 6 out 7 people found this review helpful

    Not soft

    I splurged and ordered the luxe set based on all the great reviews. They feel too rough and scratchy. Also hot. Should be soft and smooth. Not worth the money! I washed them to see if that would help, and it only helped a little. And they came our wrinkly. The fitted sheet is also too loose on my king sized mattress! Never again.

    Bottom Line: No, I would not recommend this to a friend

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    • Sep 17, 2017

      Windy

      So everyone's mattress is a different size, I don't think it's fair to poorly rate a company based on the fact that you didn't do your research and purchased a sheet that doesn't fit your mattress.

      Also, wrinkles are subjected to the owners care. I take my sheets out immediately after the dryer is done and I make my bed right away. The only time I see wrinkles is when I leave my sheets in the dryer and when I don't make my bed right away.

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  • 5 out 7 people found this review helpful

    Delivered defective

    • Lenoir City, TN,
    • Aug 29, 2017
    • Verified Reviewer

    I purchased Brooklinen sheets because of the reviews. Once I received my sheets, I placed them in the washing machine and dryer. I was very excited and couldn't wait to put them on my bed. After removing them from the dryer, I realize the sheets were defective. There were gobs of just thread caught up into the seams.

    I have tried for three days now to contact Brooklinen because I do not want to pay the $9 fee because they were washed. I am returning them now and if I get charged the $9 fee I will contact my credit card company to dispute the charge. I will also contact the Better Business Bureau because of the lack of response on this issue.

    I really like the sheets, but the company service is terrible. I took photographs and sent them to them and still no response.

    Bottom Line: No, I would not recommend this to a friend

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  • 8 out 9 people found this review helpful

    Don't buy the hype or the sheets

    I purchased the Classic Core sheet set based on the thousands of good reviews. Based on package instructions, I prewashed the sheet set with the enclosed sample of their Laundress detergent. The sheets went into the washer as the best feeling sheets I ever bought, but they came out the worst! They were VERY wrinkled, stiff, hard and scratchy!

    Customer service told me I should upgrade to the Luxe set or wait for the cotton fibers to break down with repeated washes (neither acceptable choices). They will let me return the sheets but will deduct $9.99 because I washed them. How do I know these sheets will feel so bad AFTER washing UNTIL I wash them?!

    I now know why there are so many good reviews and so few bad ones. After I started the return process, their website would not give me the option to write a review! You have been warned!

    Bottom Line: No, I would not recommend this to a friend

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  • 6 out 8 people found this review helpful

    Total scam

    I usually research items prior to purchase. After seeing so many amazing five-star reviews, and the company's claim that these sheets were life changing, I ordered the core set. I gave the company one-star for packaging. The sheets came wrinkled and felt rough to the touch. I washed them, and they came out completely wrinkled and no softer. They have now been washed four times, and the sheets just get more wrinkled and NOT softer.

    They are not comfortable at all. Don't get caught up in the hype! Don't buy these sheets!

    Bottom Line: No, I would not recommend this to a friend

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  • 9 out 16 people found this review helpful

    Not made in Brooklyn! And I don't like them.

    I wish I had seen these other bad reviews before buying these sheets. I thought I was supporting a local business, but not only are the sheets not made in Brooklyn, they are not made in New York, and, they are not even made in the U.S. at all!

    They don't feel good. They are stiff and oddly plasticky and papery. If I had felt them in a store, I would have thought they were not 100% cotton. I doubt washing will help them feel softer. I am pretty sure of this because I buy a lot of sheets, I need a lot because I rent out rooms in my house. Uncomfortable bedding could result in my getting bad reviews on the different platforms I use to find customers.

    I have not decided if I am going to go to the trouble of sending them back or not. I have rarely ever sent anything back. I hate sending things back, hate dealing with customer service people who attempt to convince me that I like something that I don't like, hate going to the post office and standing in line, but this time I am seriously considering doing so.

    Bottom Line: No, I would not recommend this to a friend

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  • 13 out 19 people found this review helpful

    Bad

    I got a classic core sheet from Brooklinen and loved the color and packaging. The package arrived on time, but the fitted sheet was all crumpled. It would have been nice if I was a sent a neatly fitted sheet without crumples. As far as the quality goes, I think the price is too much and would rather buy bed sheets at Walmart for the same quality.

    Bottom Line: No, I would not recommend this to a friend

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  • 27 out 33 people found this review helpful

    Overrated and overhyped, plus poor customer service

    I took a chance and ordered the 'Classic Core Set' in Navy blue after hearing almost universal effusive praise. I should have suspected something when almost everyone who bought these claimed they were transcendent, a revelation, will change your life, etc.

    Well, I tried them for the first night. While the build quality seemed good, they were, in a word, uncomfortable. This is shocking because I've never had sheets (at home, at a guest house, or in a hotel) keep me awake before. These certainly did. They were dry, scratchy, kept me tossing and turning all night when normally I sleep on my side and never move. Every other sheets I've ever used, I've been able to sleep on and not really care about it.

    They were certainly not "soft" or "cool". Compared to the $20 Amazon basics sheets I have, they were far, far worse.

    Just in case it was an issue of not adjusting quickly, I tried them for a second night, and again, barely slept. I was groggy and tired all day. I tried to suffer through a third night but gave up at about 2 am and put my old Amazon sheets back on, and fell asleep instantly.

    The real trouble, however, began when I tried to return them. I didn't realize there was a $10 "return fee," which they claim, shockingly, is to "prepare them for donation." It doesn't cost $10 to wash a set of sheets. And the fact they are making me pay them so they can take a tax deduction, is incredible.

    They first gave me a very long, sanctimonious email about how stunningly amazing these sheets are and made it seem like only an idiot couldn't appreciate their heaven-sent glory. They told me they would send me two "Lux" style pillowcases (which I didn't want nor asked for) and if I kept using the sheets for 100 days and was still unhappy, they'd finally deign to refund my money.

    Well, I told them I wasn't willing to not sleep for the next three months and asked for an immediate refund. They refused to waive the $10 fee for this, even after offering the exact same refund for 100 days. This is akin to telling a toddler "Eat your vegetables, or else no dessert!"

    Customer Service 101: don't nickel and dime your customers, don't treat them like children. If they were willing to send me $50 in pillowcases and refund my money fully in three months, why not just do it now, and let it be that?

    They responded, very passive-aggressively, with screen shots of their return policy and how they need to "prepare these for donation."

    I would have just sent them back if they simply processed the RMA and dealt with the $10 fee. But by dangling a full refund in my face, then reneging on it, well, that really got me frustrated. Now, instead of simply a lost sale, they have created a detractor.

    I can't help but wonder if the effusive praise is due to people not wanting to admit they've been had or it's just bed sheets. They can't change your life. They will not suddenly help you sleep better. And for some of us, they may actually be uncomfortable.

    Buyer beware. I would not recommend these to anyone, and after the customer service experience I had, I'll do my best to keep others from going through the same thing. I had to tweet at their CEO in order to finally get through to them. They did, eventually, after about a dozen emails, agree to waive the fee, but did so with a very passive-aggressive email chain where I really felt talked down to and treated like a child.

    Bottom Line: No, I would not recommend this to a friend

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  • 24 out 26 people found this review helpful

    The Emperor's new sheets?

    I can't tell if these sheets are an actual scam, or just a really lousy product being pitched to gullible buyers online. Provide free product to enough bloggers, and you can buy a reputation for anything.

    Bottom line: They are the worst sheets I have ever tried to sleep on.

    Other reviews say they "float" and "don't follow you when you move." Actually, they are just plain stiff, giving the impression that you're lying between sheets of newspaper. The cotton doesn't breathe but traps hot air next to your body. It's all a uniquely uncomfortable and unpleasant experience.

    After three nights of losing sleep, I gave up and switched back to an older set of sheets. What a relief. Since then, I have washed and dried the Brooklinen set repeatedly, thinking maybe they had been treated in a way that made them stiff. No luck, they still feel like a newspaper.

    There are better sheets available for much less money. I would not buy Brooklinen sheets again and certainly wouldn't recommend them to a friend.

    Bottom Line: No, I would not recommend this to a friend

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  • 4 out 9 people found this review helpful

    A cloud

    It felt like sleeping on a cloud all night. The duvet cover is great and makes the bed feel warmer. I will buy more sets of sheets. It feels smooth to the skin and senses. Very soothing.

    Bottom Line: Yes, I would recommend this to a friend

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