About Dinovite

Dinovite is a powdered dietary supplement that is added to your pet’s food daily, and claims to contain vitamins, digestive enzymes, fatty acids, zinc, direct-fed microbials, and trace minerals that can help improve their health.

Unlike other most other pet foods that are cooked at high temperatures and pressure, which can sap them of their nutrients and lead to a nutritional deficiency, in addition to their fillers and chemical preservatives, Dinovite is claimed to be freeze dried and all natural. According to the company, this means that Dinovite contains all the essential nutrients your dog or cat needs to be healthy.

What Do Dinovite’s Products Claim to Do?

For most of us, our pets are beloved members of our families, so when they suffer from dry, itchy, or flaky skin, lesions, yeasty ear infections, excessive shedding, or a foul odor, we want to make sure that it’s treated effectively. And while your vet can help with more serious treatments such as prescription medications or injections, many of these conditions can be attributed to nutritional deficiencies in your four-legged friend.

As a whole foods supplement for dogs and cats that is manufactured in the USA, Dinovite is claimed to contain naturally preserved ingredients manufactured without synthetic chemicals. And because Dinovite contains not just essential nutrients and vitamins, but also digestive enzymes and direct-fed microbials (e.g. probiotics), the supplement is claimed to help your pet’s body function properly, and to improve their skin, coat, and overall health.

Dinovite’s manufacturer claims the supplement can be used over 2 steps:

  • Add one scoop of Dinovite to your dog’s food.
  • Add a little water an stir.

With daily use, Dinovite is claimed to clear up most signs of nutritional deficiency within 90 days.

Dinovite Products

Dinovite’s original powder formula is available in 5 different sizes for dogs, and 1 size for cats. Before placing your order, we’d highly recommend reading through the supplement’s Choosing a Great Dog Food page, which can help ensure you’re giving your pet what they need to be healthy. You can also contact one of Dinovite’s Nutrition Coaches during business hours if you’d prefer live assistance.

In addition to the powdered formula, Dinovite also manufactures Lickochops and Supromega, which are Omega 6 and Omega 3 fatty acid supplements intended to give your dog healthy skin and a full, shiny coat. If your dog is finicky, Dinovite recommends Lickochops, and Supromega if your dog suffers from itchiness.

In addition, Dinovite’s Nubonabs treats (freeze dried beef for dogs, salmon and chicken for cats) are claimed to be a healthy way of rewarding your four-legged friend, but without the preservatives, corn, wheat, fillers and other chemicals found in most other treats. And finally, Dogosuds, Dinovite’s dog shampoo, is claimed to gently rinse away without leaving behind residue on your dog’s coat, or causing itchiness. These shampoos are available in unscented, peppermint tea tree, lavender, and essential oil blend scents.

Dinovite Pricing & Refund Policy

Dinovite’s products are priced as follows:

  • Dinovite for Dogs: $24.99 to $199.99
  • Dinovite for Cats: $49.99
  • Treats: $2.99
  • Supplements: $8.99 to $24.99
  • Shampoos: $9.49

Depending on the product you choose, you order may include free items such as treats. You’ll also be able to purchase related products when checking out, often at a discount.

All Dinovite products are shipped via UPS Standard Ground, and are claimed to reflect the same amount the company is charged.

Dinovite products come with a 90-day satisfaction guarantee, less S&H charges, which only applies to your first Dinovite purchase. Important: You’ll need to keep your original box and ship it back to the manufacturer in order to receive a refund.

In order to begin the refund process, you’ll need to contact customer service at 859-428-1000.

What Do Other Consumers Have to Say About Dinovite?

According to online customer reviews found on websites such as DogFoodAdvisor.com, DogVitaminReviews.com, Community.Dog.com, and many others, Dinovite products appear to have a primarily positive reputation. This includes common compliments such as great customer service/helpful coaches, that they work to clear up skin conditions, regardless of where they’re located (e.g. coat, ears, etc.), and that they help improve your pet’s smell.

However, some of the most common complaints cited failure to make a difference in animal’s coat or overall health (a couple reviewers claimed that their pets’ health got worse after using the supplement), high price, allergic reactions (we’ll talk more about this in a moment), and that Dinovite doesn’t necessarily contain anything exceptional to justify its high price.

Note: Keep in mind that although Dinovite’s powdered supplement doesn’t need to be refrigerated, we read about more than one instance of pest infestation (usually worms), so it’s important to keep the lid closed tightly at all times.

Finally, Dinovite, based out of Crittenden, KY, has been in business since 2001, and holds an A rating with the Better Business Bureau. The company has 10 closed complaints, many of which appear to reference difficulties processing returns. However, the company seems to be quick to respond to complaints (outside the BBB as well) and to come up with an agreeable solution.

Can Dinovite Help Your Dog or Cat Be Happier & Healthier?

If you’re looking to clear up your pet’s skin problems or are just looking to make sure they’re as healthy as possible, is Dinovite worth the high price? Perhaps, but consider the following before placing your order:

High Price & Shipping Costs

The most common complaint we encountered during our research related to Dinovite’s high price and steep S&H charges. However, if your pet is suffering from skin conditions or other health issues, a 90-day supply of Dinovite is likely much less expensive than even one trip to the vet.

With this said, in order to help you save on S&H costs, as well as to give your pet adequate time to experience results, the company recommends purchasing a 90-day supply of Dinovite, versus placing multiple smaller orders.

Dinovite’s Fat/Grain Content

Next, it’s very important to note that Dinovite is considered a high fat supplement (upward of 30%) , which could be problematic for some dogs, especially those with pancreatitis. Dinovite also contains grains, so if your pet is not used to grains or has an allergy to them, the supplement may not be ideal. Finally, Dinovite includes a high level of flax, which may upset some pets’ digestive systems.

Other Options to Consider

Keep in mind that there are numerous low-ingredient, high-quality natural foods and supplements available for your dog, many of which are priced lower than Dinovite. Because of this, you’ll want to thoroughly investigate all your options beforehand.

Bottom line:

Just like people, your dog or cat may react differently to the ingredients contained in Dinovite than others, while some may not experience any benefits at all. Dinovite does offer a 90-day refund policy (although you’ll be out S&H charges), which might help make your decision a little easier. However, you should always consult with your pet’s veterinarian prior to giving them any new supplement.

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19 Customer Reviews for Dinovite

Average Customer Rating: 2.1
Rating Snapshot:
5 stars: 4 4 stars: 0 3 stars: 0 2 stars: 4 1 stars: 11
Bottom Line: 26% would recommend it to a friend
Showing 1-11 of 19
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  • Not for picky eaters/expensive and difficult to return

    • Los Angeles, CA,
    • Apr 21, 2017

    My Dobermans turned their noses up and wouldn't eat it in their food. Even the puppy, who eats anything, wouldn't touch it.

    The site is difficult to navigate, and they made it difficult to return. I have to pay return shipping. Let's see if they give me my money back.

    Bottom Line: No, I would not recommend this to a friend

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  • Not for my cat.

    • Jonesboro, AR,
    • Apr 14, 2017

    I tried the Dinovite for cats, but my cat wouldn't eat it, didn't like it at all. So it was a waste of time and money. YCMV (Your Cat May Vary)

    Bottom Line: No, I would not recommend this to a friend

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  • 1 out 1 people found this review helpful

    Not sure it helps

    • Florida,
    • Apr 10, 2017

    Our 11-year-old Golden Retriever started looking weak; excessive hair loss, lethargic, noticeable weight loss, hot spots, and gooey eyes. The vet put her on antibiotics and steroids.

    She got better for a while, and then we started on Dinovite. She seemed to respond but wouldn't eat it. I cook whole organic chickens, carrots, sweet potatoes and broccoli and mix with her dry food and Dinovite. What we noticed was a "phlegm" in her stools that almost looked like intestinal tissue. It came and went and she began to regress.

    Three weeks ago we stopped the Dinovite after she had a major accident in the house. EVERYWHERE! I began to give her half a teaspoon of virgin organic coconut oil with each meal and cut back on the total food intake. She looks AMAZING! Her weight has increased noticeably. Her coat looks good, there are no hot spots, and she wants to play all the time. Try coconut oil. So inexpensive and we use it ourselves.

    I can't say anything negative about Dinovite, but this seems to be working. Will keep you posted.

    Bottom Line: Yes, I would recommend this to a friend

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  • 3 out 3 people found this review helpful

    Did not work for us.

    • North Carolina,
    • Mar 27, 2017

    My husband had heard commercials and so we asked friends via FaceBook if anyone used it. A couple people said they did and loved it. After reading reviews we decided to spend the $100 and give it a try. Our dog is 4-year-old KLabrabull. We have battled his itchy skin from the beginning. We learned he was abandoned at four days old and mama was impregnated by a stray.

    He goes through bouts of being itchy however his skin has never shown any sign of dermatitis and his hair has always been soft. We feed him very high quality of dog food. We completely dote over our boy. The product took quite some time to receive and once we started it he took to the taste.

    About four weeks in he started to itch worse ended up getting bald spots and a few hot spots from itching. It appeared that the Dinovite actually seemed to dry his skin out and he developed dermatitis which he had never had before.

    I gave the rest of the Dinovite to the friends who said they liked it and do use it. This product did not work for us and actually made it worse.

    Bottom Line: No, I would not recommend this to a friend

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  • 4 out 4 people found this review helpful

    Not for my cats

    • Phoenix, AZ,
    • Mar 22, 2017

    My two white cats had stiff fur and one had a chronically bloody chin. The vet said that the chin was "typical" for a male cat.

    I started feeding them Dinovite in January. The chin cleared up and the fur improved. But, at the same time, I noticed a marked increase in water consumption. After three months on the Dinovite, the water consumption kept increasing until the two of them were consuming four times as much water as before I had given them the Dinovite. When I took them to the vet, he said that they were both in kidney failure.

    I discontinued the Dinovite and reported the reaction. They would not refund any money, and they claimed that no one else had reported this happening.

    I started giving my cats some kidney support special food and special renal support "treats" to keep them alive. I have been able to stabilize them. Their water consumption is still the same, and if I forget to give them their renal support treat, they start exhibiting kidney failure symptoms almost immediately.

    I do NOT recommend this product!

    Bottom Line: No, I would not recommend this to a friend

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  • 11 out 11 people found this review helpful

    Dangerous for my dogs

    I have been feeding my dogs Dinovite for probably over three years to help with paw chewing. It did an ok job, but we never discontinued it.

    On a recent vet checkup, they did a blood test and decided that both my dogs have elevated liver levels. We removed the Dinovite from their diet for 23 days, and their liver levels were re-tested and returned to a safe level. Of course, I just bought the LARGE box of Dinovite, and I called them and asked for at least a partial refund, and they said no.

    So, this product might not be bad for every dog, but it is bad for my dogs. Unless you have their liver levels tested, it might be too late when you realize you have a health issue for your dog.

    Bottom Line: No, I would not recommend this to a friend

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  • 13 out 13 people found this review helpful

    Didn't work for my Westie, money back guarantee not granted

    I tried Dinovite on my Westie that was suffering severely with raw skin irritation that I just couldn't get cleared up via multiple vet visits from my local vet. So I thought I'd give Dinovite a try.

    I did the first order and saw some improvement, but after the first box, I decided to buy another box and give it more time due to the site's recommendation and phone discussion with customer service. I bought a second box but didn't open it since I wasn't seeing any improvement from the first box. I ended up taking my Westie to a skin specialist. My Westie was given five different prescriptions to get him well. He is still now on a better path under the skin specialist care, but as severe as he was, Dinovite could not fix his skin problem.

    I called today to take advantage of my money back guarantee, and I was told that since I purchased another box, the guarantee was null and void, even though it was unopened and not used at all.

    Buyer beware. Their guarantee is only good for first purchase, and even then they have other rules that the company will give as an excuse not to refund your money. Like you didn't give it more time, you need to buy more, or you didn't give enough in food or administer correctly, etc.

    I recommend you first spend the money on a vet that specializes in skin allergies before you invest any money to Dinovite. Because as much as they say you get your money back, YOU DON'T.

    Bottom Line: No, I would not recommend this to a friend

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  • 6 out 7 people found this review helpful

    Lucky dog won't eat

    I have tried several different ways to feed this to our dog, and no matter what we do, she will not eat her food if this stuff is in it. It smells horrible.

    Bottom Line: No, I would not recommend this to a friend

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  • 16 out 18 people found this review helpful

    Great experience

    I am a veterinarian in South Florida. So we do encounter A LOT of skin problems, mostly allergy/atopy related. Lots of our clients were not willing to keep their pets on antibiotics and anti-inflammatory medication over and over. After an amazing improvement on Dinovite of one of our patients, who is a golden retriever with severe chronic skin allergies, I started recommending Dinovite as a trial for those who didn't want to go through the expensive skin allergy testing and I do see great improvement in most our patients on Dinovite.

    Of course, as with any product, allergy to the product or no improvement may happen as described by consumers above. However, I read through their comments and most of them sound like misrepresented The review with the pomeranian and "severe" anaphylactic reaction to it that responded great to Benadryl is an absolute nonsense. As severe anaphylactic reaction would OBVIOUSLY not respond to oral Benadryl. Seems like most of the negative reviews are written by people with unrealistic expectations of magical cure for their pet's problem and seem like they actually have an underlying problem that has not been addressed and that Dinovite is not a magic cure for all skin issues.

    Bottom Line: Yes, I would recommend this to a friend

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  • 6 out 8 people found this review helpful

    Cats would not eat it

    • Los Angeles,
    • Dec 13, 2016

    I bought Dinovite for my 3 cats after hearing the radio ads. But none of my cats would eat it. I followed the instructions exactly. At one point I figured if I leave the food dish for a couple of days the cats would get hungry enough and eat the Dinovite. But on the second day the dish was not touched. I felt sorry for my cats and gave them fresh food without the Dinovite.

    I also bought the Lick Chops and cat treats. My cats wouldn't eat any of it. I paid over $50 for the Dinovite products and it was a waste of money. On second thought the Dinovite might make a great cat repellent.

    Bottom Line: No, I would not recommend this to a friend

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  • 13 out 14 people found this review helpful

    Total rip off

    I have a miniature schnauzer with a skin condition, and all I heard that this product would clear up her skin with good nutrition.

    Unfortunately, the supplement tastes so bad she would not eat the product, no matter what I put it on. when we requested a refund we told it is going to 100% refund because it was our first purchase, but we have to send the rest of product back to them and also pay for shipping which was additional $9.

    When we got our refund it was only 50 percent what we paid originally. Finally, we were told Dinovite withdraw money for their cost of shipping on the original shipment.

    In addition, we were only refunded on the product that was not used. Their 100% guarantee is not true and they do not stand behind the product.

    I'm very disappointed in their customer service, very rude and do not stand be hide their products like they promise. This is just another scam. Can't trust anybody anymore.

    Bottom Line: No, I would not recommend this to a friend

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