Using “bioactive magnets” that attach to your ear, EaseQUIT promises to help you quit smoking in just 7 days, without chemicals, pills, or continuing your reliance on nicotine.
Using something called auriculotherapy, EaseQUIT claims to cause your body to release endorphins, which are peptides that activate opioid receptors to deliver a calming, analgesic effect that can help relieve cravings and withdrawal symptoms.
According to the company, all you have to do is wear your EaseQUIT magnet for 3-4 hours per day, and it’ll help you “break your dependence and quit smoking once and for all.” And you won’t have to worry about refills, replacements, or extras!
Overall, we’re told the process works over 4 steps:
- Place the magnet on your fingertips, which is coated in 24k gold to prevent reactions in those with sensitive skin.
- Place the smaller magnet on a “precise point” on the front of your ear.
- Place the larger magnet on the back of your ear.
- Quit smoking “for good!”
How awesome would it feel to finally break free from your nicotine dependence? And how much money might you be able to save in the process?
But is EaseQUIT really the “the easiest and most effective way to kick your smoking habit,” or is it snake oil disguised as legitimate science? That’s what we’ll help you decide before handing over your hard-earned money.
What Is Auricular Therapy? Is It Effective for Quitting Smoking?
This might be a more complex question than you’re expecting, so let’s break everything down into three different parts.
For thousands of years, traditional Chinese medicine has implemented acupuncture into its treatment regimens, which involve inserting thin needles into the body at precise points.
According to the thought process behind these treatments (there are many different theories and philosophies involved, depending on who you ask), these needles tap into energy meridians found in the body, which can provide relief from a variety of ailments.
One of these energy meridians lies in the ears, which acupuncture practitioners often claim acts as a microsystem of the entire body (in other words, that you can treat many conditions elsewhere in the body by performing acupuncture only on the ears).
Dr. Paul Nogier’s Auriculotherapy
Then, in the 1950s, a French doctor by the name of Paul Nogier took the fundamental principles of ear acupuncture and claimed that these energy points could be accessed in a number of different ways, other than needles.
This includes manual pressure, such as fingertips (known as acupressure), lasers, or even low-level electrical currents.
Devices Like EaseQuit
Now, many products have recently hit the market that claim to take Dr. Nogier’s idea one step further. Instead of using finger pressure to tap into these energy points, they claim you can simply attach magnets to your ear for a few hours each day and accomplish much of the same.
Given this, a “flowchart” of what we’re discussing might look something like this:
Traditional auricular acupuncture à Dr. Nogier’s auriculotherapy methods à Magnet-based devices like EaseQUIT
But is there clinical evidence supporting any of these practices?
Are Auricular Therapies Like EaseQUIT Clinically Proven?
According to the National Center for Complementary and Integrative Health, “acupuncture appears to be a reasonable option for people with chronic pain.”
However, they go on to note that “clinical practice guidelines are inconsistent” and that the “effects of acupuncture on the brain and body and how best to measure them are only beginning to be understood.”
In other words, there’s a lot the medical community currently doesn’t understand about acupuncture, and what clinical evidence there is indicates it might be most effective for pain relief, not necessarily things like quitting smoking.
But remember: EaseQUIT isn’t delivering auricular acupuncture; only magnet-based acupressure. From this perspective, we didn’t encounter any peer-reviewed clinical evidence during our research indicating that it’s useful for any condition, smoking or otherwise.
Furthermore, we didn’t encounter any of the same type of evidence indicating that the placement of these magnets can meaningfully increase endorphin release, or provide any of the other calming, stress relief, or pain management benefits cited by the company.
We reached out to EaseQUIT’s manufacturer for proof that their device (or auricular therapy devices in general) works as advertised, and we’ll be sure to update this review as soon as a response is received.
Are There Any Side Effects Associated with EaseQUIT?
While there seems to be a lack of clinical evidence (based on our online research) supporting EaseQUIT’s claims, the good news is that you probably won’t experience any side effects from using it.
However, the company does mention that EaseQUIT “should not be used by pregnant women, or by anyone with a hearing aid, pacemaker, or other electro-medical device.”
Outside of this, you might experience some mild tenderness and/or redness after wearing EaseQUIT, especially for the first couple days, which should diminish after being removed.
How Much Does EaseQUIT Cost?
EaseQUIT is priced at $45.84 and comes with free shipping. There’s no indication exactly what you’ll get for this price, although it appears to be one magnet set (front and back) and application instructions.
According to their website, EaseQUIT is guaranteed to help you stop smoking and comes with a 30-day money back guarantee, less S&H.
In order to request a refund, EaseQUIT’s customer service department can be reached at +44 (0) 208 787 5981, [email protected], or via their online contact form.
Where Are the EaseQUIT Reviews? What About the Competition?
Since their URL was just registered in March 2016, EaseQUIT was too new at the time of our research to have garnered any online customer feedback.
However, we did learn that EaseQUIT is manufactured by Wolfson Berg Limited, based out of Larnaca, Cyprus, who claims their products are “supported by our medical and scientific advisory board.” Hopefully this means we’ll soon hear back regarding our request for clinical trials.
Here on HighYa, these products had limited customer feedback (a combined total of 7 reviews), with an average rating of 1 star. Common complaints referenced no results and less-than-stellar customer support.
Comparatively, you’ll find similar feedback for much of EaseQUIT’s competition, which claim to also address smoking, in addition to weight loss, hunger control, stress management, and more.
Perhaps the biggest difference is that many of EaseQUIT’s competitors can be purchased for less than $10—even ZeroMed comes in at less than $40. In fact, you can buy as many as 300 of these magnetic units on websites like Ebay for as little as $12!
Bringing it all together, where does this leave you regarding EaseQUIT?
Will EaseQUIT Help You Kick the Habit—In 7 Days or Otherwise?
Look, as someone who tried to quit smoking for many years, I’ll be the first to tell you that you need to do whatever it takes to achieve success.
In other words, whether you kick the habit using traditional nicotine replacement options like patches, gums, or lozenges; or through non-traditional methods like auriculotherapy, hypnotherapy, or even acupuncture, the most important thing is that you quit.
After all, there’s perhaps no faster, more effective method of vastly improving your health—or saving yourself thousands of dollars per year—than by quitting smoking.
On the other hand, we didn’t encounter any clinical evidence during our research indicating that auricular magnet devices like EaseQUIT can reliably deliver any meaningful short- or- long-term benefits.
But again, even if devices like EaseQUIT don’t have any measurable effect on your physiology, if they can help you quit using the placebo effect, it might allow you to reach the same goal.
Just keep in mind that most of the competition is priced much lower. Also, if you have to ship your EaseQUIT back to Cyprus in order to obtain a refund, this means you could lose a big chunk of change in return S&H charges.