What Is Luna Gold Serum?

By HighYa Staff
Published on: Aug 3, 2017

Luna Gold Serum is a skin care product that claims to be able to help you achieve visibly younger-looking skin, without resorting to painful injections or invasive surgeries.

The creators of the serum claim that it not only helps to eliminate wrinkles and fine lines, but also to brighten your skin’s appearance and restore firmness by delivering hydration and increasing the amount of available collagen. But is this what you might realistically expect?

Let’s start off by discussing Luna Gold Serum’s marketing approach.

A Note on Ingredient Formulations Similar to Luna Gold

Here at HighYa, we’ve reported extensively on the anti-aging industry, since it seems as though new products claiming to turn back the clock and reveal younger-looking skin arrive on the market each and every day. Because of this, we’ve learned to pick up on a pattern that we feel is noteworthy enough to share with you.

Looking at the main website for Luna Gold Serum, it appears to have the exact same page layout (down to the imagery used) as many other skin care serums we’ve reported on, such as Luminescent Serum, Vlamorous, and Derma Devine. In fact, the only thing that seems to vary between these websites is the logos used. What does this mean for you?

While template-based products aren’t unusual, especially within the anti-aging and supplements industries, it largely means that the only way to meaningfully differentiate one option from another is by their ingredient formulations.

However, none of this information was provided on the product’s website, and when we reached out to customer service, we were told that they could only help those who have already placed an order. We tried calling back, only to get the same response.

We consider this a big red flag. Why?

Because we don’t believe that you should have to pay to get your basic questions answered about a product. Further, without knowing which ingredients are contained in this cream, or at what concentrations, it is all but impossible to evaluate how well you might be able to expect it to perform. It’s also difficult to assess what, if any, side effects you might potentially run into from using the serum.

Nonetheless, according to their website, Luna Gold’s ingredients are supposed to impact collagen. What is this substance and why is it so important?

Collagen: Your Best Weapon Against Aging

The makers of Luna Gold Serum claim that our skin consists of 75 percent water and collagen, which is true, according to sources such as WebMD.

For something that makes up so much of our skin, what does collagen actually do? In short, it provides physical structure, holding everything together and keeping things smooth and firm in the process.

Unfortunately, as we age, our collagen production starts to slow down. This is where Luna Gold Serum claims to come in, delivering whole collagen particles in order to restore the skin to a firmer, more youthful glow.

The reality of the situation, however, is more complicated. As it turns out, collagen molecules are much too large to pass through our skin's outer layer, according to this post by Dr. Michael Edmonds on Sciblogs. But what about fragments of collagen?

Surprisingly, few studies have been done on this, but one carried out in 1988 concluded that it doesn’t matter either way, because “Even if native collagen could penetrate to the dermis, it is inconceivable that the molecules could form fibers or integrate with existing collagen fibers because the precursors for fiber assembly are soluble procollagen molecules.”

In layman’s terms, even if collagen particles (whether whole or fragments) could pass through the skin, there’s no evidence that this can lead to more new collagen fibers, stronger existing ones, or resulting anti-aging benefits.

Luna Gold Serum Pricing

Luna Gold Serum is currently offered exclusively as a free trial. This means that you’ll pay $4.95 for shipping to receive your first 30-day supply of the product. However, this is not the final cost.

The terms state that you’ll have 17 days from the date of purchase to use the product before you are charged a nonrefundable subscription fee of $89.95, and also entered into the company’s autoship program. Under this program, you’ll continue to be charged this same amount each month for a new supply of the serum.

To cancel this enrollment before it begins, you’ll need to reach out to customer service at 877-671-0074 at least one business day before the trial ends. If you wait until after the trial is complete, the terms state that there are no refunds available.

How to Purchase a Skincare Solution Like Luna Gold Serum

As mentioned above, we’ve previously written about dozens of other products with similar intended functions as Luna Gold Serum, many of which use essentially identical site designs and are also only sold through free trials.

Given all these similarities, if you are looking to try an anti-aging product and are wondering which one to get, consider the following criteria to help you potentially experience the best results:

  • Does the product feature a published ingredient list? And moreover, do they have clinical data and studies illustrating their effectiveness?

  • Are real customers talking about and using the product? Are there reviews that have been published online? If so, what do they say?

  • Are there any autoship or free trial programs in place? If so, many HighYa readers report difficulty cancelling them or getting their money back. Pro tip: Sometimes, the details of these programs can be hidden away within the terms and conditions listed on the checkout page.

  • If there is no autoship program, does the pricing line up with other popular products on marketplaces like Amazon.com, or in retail stores?

Additionally, consider the difference between a cosmetic product and a drug in the eyes of the FDA. Drugs are loosely defined as “articles intended for use in the diagnosis, cure, mitigation, treatment, or prevention of disease” and “articles (other than food) intended to affect the structure or any function of the body of man or other animals.” Meanwhile, cosmetics like Luna Gold Serum are described as “products intended to make people more attractive.”

Basically, as long a cosmetic notes that it is not “intended for use in the diagnosis, cure, mitigation, treatment, or prevention of disease,” the company can make all sorts of claims about its effectiveness, without be required to provide a single piece of evidence prior to being released to the public. This means it’s ultimately up to consumers to do their due diligence prior to purchasing.

For additional tips to help start you off on the right foot and make more effective choices, be sure to read comprehensive guide on the subject.

Wrapping Up: The Verdict on Luna Gold Serum

We haven’t used Luna Gold Serum ourselves, but based on everything that we’ve learned about the product, we have a few parting thoughts for you to consider.

First, the creators of the serum make bold claims about its effectiveness, but provide very little in the way of evidence backing these up. In fact, we aren’t even told what ingredients are used in the product’s formula.

Couple this with the mandatory free trial, the autoship program, the restrictive customer service experience (which is limited to paying customers only, as we learned above), and inability to return the product after 17 days, and we feel that your money may be better spent overall by talking with your doctor about a proven solution for your skin care needs.

See Also: How to Never Fall for Another Anti-Aging Scam Again

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