About Ninja Coffee Bar

Who could resist an endorsement from Sofia Vergara? Ninja Coffee Bar hopes you can’t either, with their new brewing system that lets you choose between different types of coffee, all with the touch of a button.

Want classic brew, or something richer? Prefer over ice drinks? How about frothy specialty beverages?

Ninja Coffee Bar features unique brewing technology designed to deliver better, richer-tasting coffee that’s never bitter. You’ll also be able to dial up the flavor for any size or style of coffee, at any time, from the comfort of your own home.

Ninja Coffee Bar even claims to put the “best coffeehouse in town on your countertop!”

Celebrity endorsements and marketing hype aside, what’s the real deal with Ninja Coffee Bar? Does it deserve a spot on your countertop? Let’s start by looking at the brewing system’s features.

Ninja Coffee Bar Features

There are a whole lot of features on the Ninja Coffee Bar (we’ll compare them with other brands in a moment), but in essence, everything boils down to types and flavor.

This is mainly achieved using “graduated levels of coffee-to-water concentration” through something known as “Thermal Flavor Extraction.” This technology automatically calibrates temperature, infusion, saturation, and flavor richness.

Ninja Coffee Bar’s Auto-iQ one-touch intelligence also lets you enjoy hot coffee in any size you want, including a cup, travel mug, half carafe, or full carafe.

For example, the Ninja Coffee Bar is capable of making 3 different brew types:

  • Classic Brew – Features a smooth, rich, and balanced flavor.
  • Rich Brew – Richer than classic, with more intense flavors. Stands up to extra milk and flavorings. Twice as intense as the Classic.
  • Specialty Brews – This is based around a coffee extract that can be used to make a variety of hot and cold layered beverages, including over ice options. 3X the intensity of the Classic brew.

Additional Ninja Coffee Bar features include an easy-brew filling basket, reusable filter, drip stop, multi-serve cup platform, precise temp warming plate, removable water reservoir, programmable delay brew, and intelligent clean cycle indicator.

How do all these compare to the competition?

Are There Similar Brewing Systems To the Ninja Coffee Bar?

When you watched the Ninja Coffee Bar commercial, based on CEO Mark Rosen’s sakes pitch, you might have believed that there’s nothing else out there quite like it. Is this actually the case?

While there are certainly a lot of options, there doesn’t seem to be anything on the market that offers the exact same features as the Ninja Coffee Bar, at a similar price.

Sure, you can brew single cups with one, or create intense extracts and specialty brews with another, but nothing in a similar, all-in-one package.

Speaking of price, what’s the Ninja Coffee Bar cost?

Ninja Coffee Bar’s Pricing, Refund Policy, & Warranty

Available with your choice of a glass carafe or double-walled thermal carafe, Ninja Coffee Bar is priced at four payments of $39.95, or a single payment of $159.80.

When checking out, you’ll also be offered a variety of accessory packages, including easy frothers, mugs, cups, tumblers, brew guides, scoops, as well as replacement parts.

All Ninja products (more about this next) ordered directly through the company include free S&H. They also come with a 60-day refund policy, less S&H and a 10% restocking fee, as well as 5-year or lifetime warranties for the “original appliance and/or non-wearable components deemed defective.” Normal wear and tear is not covered.

In order to request a refund or process a warranty claim, you’ll need to contact the manufacturer at 877-646-5288.

Note: The Ninja Coffee Bar is also available through numerous third-party retailers, including Target, Bed Bath & Beyond, Kohl’s, Walmart, and more.

Is Ninja Coffee Bar Wowing Customers?

Ninja Coffee Bar had only been around since late August/early September of 2015, so there weren’t a whole lot of feedback about the brewing system at the time of our research.

CNET gave the Ninja Coffee Bar a 3.5-star rating. They claimed that, while you won’t be able to find the same number of features at a similar price, its extracts often come out bitter, and the “cheap plastic materials” make it “far from luxurious.”

Coffee Detective liked the fact that Ninja Coffee Bar gives you the ability to brew 4 different sizes (single cup, travel mug, half carafe, or full carafe), as well as its frother and its ability to make concentrate.

Ultimately, it got the author’s vote, as they claimed it could replace all your other coffee makers (and even your espresso machine, as long as you understand the Ninja Coffee Bar doesn’t use real espresso).

From a company perspective, Ninja Coffee Bar is manufactured by SharkNinja Operating LLC, a division of Euro-Pro Operating LLC. Other products in the Ninja lineup include the Nutri Ninja Pro Blender, Nina Cooking System, and Nutri Ninja Duo Blender.

The company had an A+ rating with the Better Business Bureau, based on 284 closed complaints (as of 10/9/15). Most of these appeared to reference difficulty obtaining repairs/replacements under warranty, and most were related to the company’s vacuums.

Here on HighYa, Ninja’s products had an average rating of 4 stars, with common compliments citing ease of use, good results, and solid quality.

We definitely think that, regardless of the product, what other customers have to say should impact your purchasing decisions. But what about celebrity endorsements?

Is it Important that Ninja Coffee Bar is Endorsed by Sofia Vergara?

It’s hard to not like friendly, attractive personalities like Sofia Vergara. But, although it seems like she’s genuinely passionate about coffee, should you put any stock in her Ninja Coffee Bar endorsement?

In our opinion, no. As we discussed in-depth in Why Celebrity Endorsements Can Hurt You, they’re often intended to cause you to make an emotional (versus an informed) purchasing decision. In many instances, celebrities don’t even use the products they’re endorsing.

We’re certainly not saying this is the case with Ninja Coffee Bar, but it would stand to reason that Ms. Vergara could afford a top-of-the-line brewing system—or even to hire a coffee specialist from Colombia to brew it for her!

Now, let’s use everything we’ve learned to make an informed decision about Ninja Coffee Bar.

Will Ninja Coffee Bar Brew Perfect Coffee, or Just Leave You Heated?

Much like wine, food, or anything else we eat or drink, what constitutes your perfect cup of coffee depends almost wholly on personal preference. What you find to be perfectly brewed, your neighbor might find disgusting.

Outside of preference, the Ninja Coffee Bar appears to corner the market, since there isn’t anything else quite like it—especially at this price. Sure, the quality might not be “luxurious,” but it seems like Ninja Coffee Bar will provide you with important options like size and strength, all at a very reasonable cost.

Are you a coffee newbie, or a longstanding aficionado? Either way, what did you think about Ninja Coffee Bar? Tell us about it by writing a review below!

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35 Customer Reviews for Ninja Coffee Bar

Average Customer Rating: 2.9
Rating Snapshot:
5 stars: 13 4 stars: 3 3 stars: 1 2 stars: 3 1 stars: 15
Bottom Line: 49% would recommend it to a friend
Showing 1-11 of 35
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  • 1 out 3 people found this review helpful

    Leaker

    I'm on my third one and it also leaks at the reservoir/body seal. I can't have a scheduled brew without the unit flooding the counter.

    Bottom Line: No, I would not recommend this to a friend

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  • 1 out 1 people found this review helpful

    Won't keep coffee hot

    It brews a very good pot of coffee, but when I go back for a second cup, it's just warm. The plate is not warming up, so I have to put my coffee in the microwave all the time. I am not happy with this and will go back to my other coffee maker.

    Bottom Line: No, I would not recommend this to a friend

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  • 2 out 3 people found this review helpful

    Best home brew I've ever had

    • NYC,
    • Dec 28, 2016

    I've tried lots of home coffee machines. Keurig for example makes the worst coffee in the world and it's actually more expensive than going to Dunkin for an extra large every day. Other machines have always made too weak a cup.

    The Ninja is amazing. It makes a perfect strong and hot cup every time. The timer works flawlessly and I purchase my favorite coffee (DD) and the Ninja's measuring spoon is always spot on.

    My dad has a $3,000 Cimbali Espresso machine in his home and is constantly having problems with scaling and buildup, so it's a problem I'm all too familiar with but it is NOT a problem because of a manufacturer's defect. If you use tap water in this machine you're going to need to use a good cleaner once a month. We are using bottled water to avoid such problems.

    If I had any one complaint it would be the size of the reservoir. While it's large enough to handle a whole pot of coffee, I would prefer it be large enough to handle two pots. I feel like I'm always filling it up.

    Bottom Line: Yes, I would recommend this to a friend

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  • So many times better then my old single pod system

    • Dec 26, 2016

    What a difference a coffee maker makes. I used to have a one cup pod system and it lasted for years, I did the normal maintenance descaling and it did serve its purpose. I am not a big coffee drinker but I do drink a cup every morning and I do love my iced coffee. The other day I got rid of my pod system and purchased the Ninja coffee bar system, and what a huge difference this drip system is.

    Now I am not a coffee connoisseur but the difference in taste was light years away, I can actually taste the coffee and it is not bitter as others reviews claimed it was at least not in my opinion. I do not know what I have been missing for all these years.

    I will never ever again use the pod system again. I am a big fan of Thai iced coffee and drink it all the time when I am in Thailand, and with this machine, if you follow the directions in the recipe book the Thai iced coffee taste the same as I get in Thai restaurants both in the States and in Thailand.

    I am seriously impressed. As far as aesthetics yes it made with a lot of plastic but I can live with it and it does not downplay my kitchen. It as well takes a little more time to get a cup of coffee out of this maker than my old pod system but we are talking a few minutes here and it is well worth it.

    I have had this machine now for two months so I can't vouch for its reliability but so far I am thoroughly happy I made this purchase

    Bottom Line: Yes, I would recommend this to a friend

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  • 1 out 8 people found this review helpful

    Very poor customer service

    I purchased this for my daughter and had it sent to her. It arrived on my doorstep. I contacted the company and after being on hold for 10+ min asked the representative to hold for one second so I could place an order. They immediately put me back on hold and then disconnected.

    I called back and after being on hold for 15 min was told that I could just ship it to her. I said why should I pay to ship it if they sent it to the wrong address and was basically called a liar.

    I was told they would give me a return label. I asked why they couldn't send me a label to send to her. They said they could not do that.

    I told her that if I returned it I would just get her a Keurig because they evidently don't stand behind their product. I was told I would be settling for an inferior product. In the end, I returned their pride and get her a Keurig. I will never do business with this company again

    Bottom Line: No, I would not recommend this to a friend

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  • 11 out 16 people found this review helpful

    The worst coffee pot I ever owned

    We bought this coffee bar about two months ago from Sam's club. We had heard lots of good things about it, but my experience with this coffee maker was not a good one. Instead, actually just cost more money in the long run because we now have to return it and it's on the customer to pay for that, as stated In the warranty.

    At first the coffee maker seemed to work great, we would set it to start brewing in the morning time before work. After about two months we noticed it would only make a little amount of coffee and start beeping 5 times, we had to keep pushing the button to start it brewing again. It took about 40 minutes just to finally make a pot of coffee.

    After I emailed customer service to get some answers, all they told me was to clean it with this descaling solution then run water through a few times. After all was said and done, I realized the descaling solution did not fix the problem. So really just leads to more phone calls to customers service, where finally they decide to send a new one but informed me I'll pay 20 dollars for the defected product to be shipped and once they get it, they send out a new one.

    At the end of it all I ended up with a coffee pot that doesn't work. The coffee pot is more of a pain then anything. Between buying the descaling solution, customer service calls, and paying to have the coffee pot mailed back, I would never recommend this product to anyone. It was a big mistake, would of been better off getting a 10 dollar coffee pot.

    Bottom Line: No, I would not recommend this to a friend

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  • 11 out 19 people found this review helpful

    Piece of crap

    Coffee does not stay warm. As soon as it's done I have to warm it in the microwave. It leaks and coffee builds up into the reservoir. I hate this.

    Bottom Line: No, I would not recommend this to a friend

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  • 8 out 13 people found this review helpful

    Coffee maker stopped working.

    • Connecticut,
    • Sep 29, 2016

    Stopped working. Called Ninja, they said they would send a new one. Been over 8 weeks and nothing. OK Ninja, you got my money.

    Don't buy anything. from this company.

    Bottom Line: No, I would not recommend this to a friend

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  • 11 out 13 people found this review helpful

    Returns process DEEPLY flawed.

    • Edenton, NC,
    • Aug 23, 2016

    I've yet to be able to receive the guaranteed refund that I was promised if I returned the product within 60 days of ordering. It has been an entirely confusing, non-transparent process that is designed to confuse and frustrate customers into giving up on getting their money back fair and square. First, I was told that I needed a pre-paid label that they would have sent me, though their website 'refund' section mentions no need to call. Then I was told that since I returned using UPS instead of FedEx, that could be a problem, even though I had the tracking number, gave it to them, and they verified the return had been registered in the system. Ten days later, no refund, and now their rep says they can't verify receipt of the product from UPS. While I'm not nearly about to give up, I can see how some people would have by now.

    Bottom Line: No, I would not recommend this to a friend

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  • 11 out 13 people found this review helpful

    Disappointed

    My son was thrilled when he got me my Ninja for Christmas last year (2015). It has worked great until about a month ago when it started leaking around the base. It was great to be able to get up in the morning and have my coffee already be made. One morning there was no coffee, all the water had leaked out and it swelled my count top, what a mess. I'm very upset and can not get anyone to give me a refund. $200.00 may not be much to some but my son saved his money up just so I would have one. Not happy.

    Bottom Line: No, I would not recommend this to a friend

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  • 7 out 9 people found this review helpful

    Very Pleased

    We have had our Ninja a week and so far we are very pleased with it. The coffee simply tastes wonderful. That is the most important aspect of it. It seems to be well made and is attractive to sit on our counter. Our only complaint is the inability to turn it off.

    Bottom Line: Yes, I would recommend this to a friend

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