About Ninja Coffee Bar

Who could resist an endorsement from Sofia Vergara? Ninja Coffee Bar hopes you can’t either, with their new brewing system that lets you choose between different types of coffee, all with the touch of a button.

Want classic brew, or something richer? Prefer over ice drinks? How about frothy specialty beverages?

Ninja Coffee Bar features unique brewing technology designed to deliver better, richer-tasting coffee that’s never bitter. You’ll also be able to dial up the flavor for any size or style of coffee, at any time, from the comfort of your own home.

Ninja Coffee Bar even claims to put the “best coffeehouse in town on your countertop!”

Celebrity endorsements and marketing hype aside, what’s the real deal with Ninja Coffee Bar? Does it deserve a spot on your countertop? Let’s start by looking at the brewing system’s features.

Ninja Coffee Bar Features

There are a whole lot of features on the Ninja Coffee Bar (we’ll compare them with other brands in a moment), but in essence, everything boils down to types and flavor.

This is mainly achieved using “graduated levels of coffee-to-water concentration” through something known as “Thermal Flavor Extraction.” This technology automatically calibrates temperature, infusion, saturation, and flavor richness.

Ninja Coffee Bar’s Auto-iQ one-touch intelligence also lets you enjoy hot coffee in any size you want, including a cup, travel mug, half carafe, or full carafe.

For example, the Ninja Coffee Bar is capable of making 3 different brew types:

  • Classic Brew – Features a smooth, rich, and balanced flavor.
  • Rich Brew – Richer than classic, with more intense flavors. Stands up to extra milk and flavorings. Twice as intense as the Classic.
  • Specialty Brews – This is based around a coffee extract that can be used to make a variety of hot and cold layered beverages, including over ice options. 3X the intensity of the Classic brew.

Additional Ninja Coffee Bar features include an easy-brew filling basket, reusable filter, drip stop, multi-serve cup platform, precise temp warming plate, removable water reservoir, programmable delay brew, and intelligent clean cycle indicator.

How do all these compare to the competition?

Are There Similar Brewing Systems To the Ninja Coffee Bar?

When you watched the Ninja Coffee Bar commercial, based on CEO Mark Rosen’s sakes pitch, you might have believed that there’s nothing else out there quite like it. Is this actually the case?

While there are certainly a lot of options, there doesn’t seem to be anything on the market that offers the exact same features as the Ninja Coffee Bar, at a similar price.

Sure, you can brew single cups with one, or create intense extracts and specialty brews with another, but nothing in a similar, all-in-one package.

Speaking of price, what’s the Ninja Coffee Bar cost?

Ninja Coffee Bar’s Pricing, Refund Policy, & Warranty

Available with your choice of a glass carafe or double-walled thermal carafe, Ninja Coffee Bar is priced at four payments of $39.95, or a single payment of $159.80.

When checking out, you’ll also be offered a variety of accessory packages, including easy frothers, mugs, cups, tumblers, brew guides, scoops, as well as replacement parts.

All Ninja products (more about this next) ordered directly through the company include free S&H. They also come with a 60-day refund policy, less S&H and a 10% restocking fee, as well as 5-year or lifetime warranties for the “original appliance and/or non-wearable components deemed defective.” Normal wear and tear is not covered.

In order to request a refund or process a warranty claim, you’ll need to contact the manufacturer at 877-646-5288.

Note: The Ninja Coffee Bar is also available through numerous third-party retailers, including Target, Bed Bath & Beyond, Kohl’s, Walmart, and more.

Is Ninja Coffee Bar Wowing Customers?

Ninja Coffee Bar had only been around since late August/early September of 2015, so there weren’t a whole lot of feedback about the brewing system at the time of our research.

CNET gave the Ninja Coffee Bar a 3.5-star rating. They claimed that, while you won’t be able to find the same number of features at a similar price, its extracts often come out bitter, and the “cheap plastic materials” make it “far from luxurious.”

Coffee Detective liked the fact that Ninja Coffee Bar gives you the ability to brew 4 different sizes (single cup, travel mug, half carafe, or full carafe), as well as its frother and its ability to make concentrate.

Ultimately, it got the author’s vote, as they claimed it could replace all your other coffee makers (and even your espresso machine, as long as you understand the Ninja Coffee Bar doesn’t use real espresso).

From a company perspective, Ninja Coffee Bar is manufactured by SharkNinja Operating LLC, a division of Euro-Pro Operating LLC. Other products in the Ninja lineup include the Nutri Ninja Pro Blender, Nina Cooking System, and Nutri Ninja Duo Blender.

The company had an A+ rating with the Better Business Bureau, based on 284 closed complaints (as of 10/9/15). Most of these appeared to reference difficulty obtaining repairs/replacements under warranty, and most were related to the company’s vacuums.

Here on HighYa, Ninja’s products had an average rating of 4 stars, with common compliments citing ease of use, good results, and solid quality.

We definitely think that, regardless of the product, what other customers have to say should impact your purchasing decisions. But what about celebrity endorsements?

Is it Important that Ninja Coffee Bar is Endorsed by Sofia Vergara?

It’s hard to not like friendly, attractive personalities like Sofia Vergara. But, although it seems like she’s genuinely passionate about coffee, should you put any stock in her Ninja Coffee Bar endorsement?

In our opinion, no. As we discussed in-depth in Why Celebrity Endorsements Can Hurt You, they’re often intended to cause you to make an emotional (versus an informed) purchasing decision. In many instances, celebrities don’t even use the products they’re endorsing.

We’re certainly not saying this is the case with Ninja Coffee Bar, but it would stand to reason that Ms. Vergara could afford a top-of-the-line brewing system—or even to hire a coffee specialist from Colombia to brew it for her!

Now, let’s use everything we’ve learned to make an informed decision about Ninja Coffee Bar.

Will Ninja Coffee Bar Brew Perfect Coffee, or Just Leave You Heated?

Much like wine, food, or anything else we eat or drink, what constitutes your perfect cup of coffee depends almost wholly on personal preference. What you find to be perfectly brewed, your neighbor might find disgusting.

Outside of preference, the Ninja Coffee Bar appears to corner the market, since there isn’t anything else quite like it—especially at this price. Sure, the quality might not be “luxurious,” but it seems like Ninja Coffee Bar will provide you with important options like size and strength, all at a very reasonable cost.

Are you a coffee newbie, or a longstanding aficionado? Either way, what did you think about Ninja Coffee Bar? Tell us about it by writing a review below!

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30 Customer Reviews for Ninja Coffee Bar

Average Customer Rating: 2.9
Rating Snapshot:
5 stars: 11 4 stars: 3 3 stars: 1 2 stars: 2 1 stars: 13
Bottom Line: 50% would recommend it to a friend
Showing 1-11 of 30
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  • 8 out 10 people found this review helpful

    The worst coffee pot I ever owned

    We bought this coffee bar about two months ago from Sam's club. We had heard lots of good things about it, but my experience with this coffee maker was not a good one. Instead, actually just cost more money in the long run because we now have to return it and it's on the customer to pay for that, as stated In the warranty.

    At first the coffee maker seemed to work great, we would set it to start brewing in the morning time before work. After about two months we noticed it would only make a little amount of coffee and start beeping 5 times, we had to keep pushing the button to start it brewing again. It took about 40 minutes just to finally make a pot of coffee.

    After I emailed customer service to get some answers, all they told me was to clean it with this descaling solution then run water through a few times. After all was said and done, I realized the descaling solution did not fix the problem. So really just leads to more phone calls to customers service, where finally they decide to send a new one but informed me I'll pay 20 dollars for the defected product to be shipped and once they get it, they send out a new one.

    At the end of it all I ended up with a coffee pot that doesn't work. The coffee pot is more of a pain then anything. Between buying the descaling solution, customer service calls, and paying to have the coffee pot mailed back, I would never recommend this product to anyone. It was a big mistake, would of been better off getting a 10 dollar coffee pot.

    Bottom Line: No, I would not recommend this to a friend

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  • 9 out 14 people found this review helpful

    Piece of crap

    Coffee does not stay warm. As soon as it's done I have to warm it in the microwave. It leaks and coffee builds up into the reservoir. I hate this.

    Bottom Line: No, I would not recommend this to a friend

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  • 6 out 10 people found this review helpful

    Coffee maker stopped working.

    • Connecticut,
    • Sep 29, 2016

    Stopped working. Called Ninja, they said they would send a new one. Been over 8 weeks and nothing. OK Ninja, you got my money.

    Don't buy anything. from this company.

    Bottom Line: No, I would not recommend this to a friend

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  • 10 out 12 people found this review helpful

    Returns process DEEPLY flawed.

    • Edenton, NC,
    • Aug 23, 2016

    I've yet to be able to receive the guaranteed refund that I was promised if I returned the product within 60 days of ordering. It has been an entirely confusing, non-transparent process that is designed to confuse and frustrate customers into giving up on getting their money back fair and square. First, I was told that I needed a pre-paid label that they would have sent me, though their website 'refund' section mentions no need to call. Then I was told that since I returned using UPS instead of FedEx, that could be a problem, even though I had the tracking number, gave it to them, and they verified the return had been registered in the system. Ten days later, no refund, and now their rep says they can't verify receipt of the product from UPS. While I'm not nearly about to give up, I can see how some people would have by now.

    Bottom Line: No, I would not recommend this to a friend

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  • 10 out 11 people found this review helpful

    Disappointed

    My son was thrilled when he got me my Ninja for Christmas last year (2015). It has worked great until about a month ago when it started leaking around the base. It was great to be able to get up in the morning and have my coffee already be made. One morning there was no coffee, all the water had leaked out and it swelled my count top, what a mess. I'm very upset and can not get anyone to give me a refund. $200.00 may not be much to some but my son saved his money up just so I would have one. Not happy.

    Bottom Line: No, I would not recommend this to a friend

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  • 7 out 9 people found this review helpful

    Very Pleased

    We have had our Ninja a week and so far we are very pleased with it. The coffee simply tastes wonderful. That is the most important aspect of it. It seems to be well made and is attractive to sit on our counter. Our only complaint is the inability to turn it off.

    Bottom Line: Yes, I would recommend this to a friend

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  • 7 out 8 people found this review helpful

    One disappontment, but no small matter.

    • Northwest Illinois,
    • Jul 7, 2016

    I was so excited to have this "do-it-all" machine because my husband likes hot coffee and I like iced tea. but the inordinate amount of steam going up the cabinets all the way to the ceiling was something I just couldn't tolerate. I returned the unit.

    Bottom Line: Yes, I would recommend this to a friend

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  • 6 out 6 people found this review helpful

    Great coffee, malfunction with the machine.

    I love the coffee from this machine, it's the best coffee I've ever tasted other than Starbucks. I will always have a soft spot for Starbucks, even if I had the best coffee maker in the world. I enjoy how the coffee tastes, how quickly it brews and how easy the machine is to use.

    I've had the machine for two days, however, tonight I noticed water dripping from the bottom of the reservoir onto the hotplate, so I twisted the thing off and out poured a bunch of water from the bottom and all over my counter and hot plate. I quickly shifted my arm to the sink right next to the coffee pot and dumped the remaining water out.

    I noticed there was also still water sitting in the bottom of the machine where it drains down to go inside the machine, a whole half inch of water. I had to use a half a roll of paper towels to dry the water up. I stuck wadded up paper towels into the bottom where the half inch of water was to soak it up, and dried to hot plate.

    I only hope the hot plate isn't shorted out. I received the maker as a prize from a giveaway one of the shows I watch did, so I don't think I can send it back as I don't have a warranty.

    Bottom Line: Yes, I would recommend this to a friend

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  • 7 out 13 people found this review helpful

    Major Scam

    This is the biggest scam I've ever gotten entangled with. As soon as I realized I was getting two units instead of one and that it was too late to retract the order, I immediately attempted to cancel the order. Was told it was TOO LATE to cancel, but I could return the items for refund, including shipping costs.

    That is not the case. After returning the product, they did not refund shipping as promised. My account has not been refunded the $24.95. I'm angry. I feel scammed. I would never do business with this company again.

    If you are an honest, reputable company, why cheat your customers?

    Bottom Line: No, I would not recommend this to a friend

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  • 13 out 13 people found this review helpful

    Bye bye Starbucks

    • Columbus, Ohio,
    • May 18, 2016

    I love coffee. I more than love coffee. I consider it a major food group. I used to make my normal coffee at home daily and frequented Starbucks 2-3 times a week for a specialty drink fix. I was very excited to get a Ninja for Mother's Day, and it did not disappoint!

    Just like anything else, coffee taste is personal so you may need to experiment around with coffee types and brew strengths to find your perfect cup. It is now very easy to make my mochas, lattes, and iced coffee at home. I prefer it over Starbucks now, because I can make it just how I like (plus it's a ton cheaper).

    I recommend always using filtered or bottled water, it makes a big difference. Freshly ground coffee will be a big impact too, it's all personal preference.

    I am completely satisfied with the quality and value of this product. It is very user friendly and easy to clean.

    Bottom Line: Yes, I would recommend this to a friend

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  • 16 out 16 people found this review helpful

    Best coffee maker I've ever had.

    • Catawba, SC,
    • May 9, 2016

    I'm a coffee snob and freely admit it. I know a tremendous amount about coffee, such as the optimal temp of just below boiling, grind for different types, sizes and materials used. A metal cone requires a coarser grind. A metal filter doesn't absorb all of the oils that paper filters do (and Eco-friendly!). As with any coffee maker, you must play with the ratios to find what it is you like. On the third day, I had it completely figured out and man. This thing makes amazing coffee. I've had all kinds and brands of coffee makers, from percolator, to French press, to vacuum. This thing makes awesome coffee. The double-wall stainless steel carafe is perfect and keeps coffee hot for a really, really long time. It's all personal preference, but I love this thing and it will proudly share the counter space with my burr grinder.

    Bottom Line: Yes, I would recommend this to a friend

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    • May 10, 2016

      Vicki

      What coffee are you using? I am having a hard time getting the coffee strong but not bitter.

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