About Novosbed

Online mattress buying might be all the rage today, but when Novosbed entered the scene in 2009, it was largely uncharted territory. Since that time—and throughout three generations of design changes—we’re told the company has always remained focused on one thing: building the “most affordable luxury mattress on the market.”

To accomplish this, Novosbed builds their mattresses from durable, ultra-dense memory foams in three different firmnesses, along with designer-grade fabrics, through a completely in-house process. Then, by cutting our the middlemen, they’re able to match the quality of big international brands, but at one-third the price—while lasting up to 50% longer!

On top of this, since 100% of each Novosbed mattress is recyclable and their materials are manufactured and sourced in the US, they can be a more eco-friendly option.

Novosbed might’ve been one of the originators of the online-only mattress scene, but does that necessarily make them the best? Are there any important considerations before choosing a Novosbed mattress? We’ll provide you with the information, so you can decide whether they’ll help you sleep soundly, or whether you should keep looking.

Your Quick Start Guide to Novosbed Mattresses

Novosbed mattresses are available in three different firmnesses: soft, medium, and firm. Regardless of the firmness, your mattress will include three layers, with thousands of vertical air channels to promote airflow and keep you cool. However, the exact types of foam (and thicknesses of each) can vary:

  • Soft – According to the company, this is ideal for those who prefer a plush mattress with a “quicksand” feel. Features 2" Ultra-Dense Airflow Gel Foam (Density: 3.7 lbs/ft3), 3" Ultra-Dense Memory Foam (Density: 4 lbs/ft3), and 6" Premium Support Foam (Density: 1.8 lbs/ft3).
  • Medium – This is Novosbed’s most popular mattress, which they claim provides a nice balance between support and comfort. Features 2" Ultra-Dense Airflow Memory Foam (Density: 5 lbs/ft3), 2" Ultra-Dense Memory Foam (Density: 5 lbs/ft3), and 7" Premium Support Foam (Density: 1.8 lbs/ft3).
  • Firm – For those who like more pressure-relieving support, Novosbed’s firm option might be a good choice. Features 2" Ultra-Dense Airflow Memory Foam (Density: 4 lbs/ft3), 2" Ultra-Dense Memory Foam (Density: 5 lbs/ft3), 7" Premium Support Foam (Density: 1.8 lbs/ft3).

Novosbed mattresses are available in three different firmnessesAlthough each Novosbed mattress consists of 3 layers, the exact foam type and thickness depends on your firmness preferences.

Surrounding these three layers is Novosbed’s two-way-stretch elastic core cover, which they claim protects the core without affecting the foam’s properties. On top of this, the ultra-soft stretch-knit cover is soft enough to use without sheets, and since it’s washable, you’ll always be able to maximize your comfort.

To round things out, Novosbed’s furniture-grade upholstery siding provides durability, flexibility, and support.

Are Novosbed Mattresses Easy to Set Up?

Like many other online-only mattress companies (more about the competition soon), Novosbed ships their mattresses compressed down to the size of a large trunk. As such, when you receive yours, you’ll need to slide the mattress out of the box and carefully cut the outer plastic.

Next, place you mattress on your bed frame or foundation and cut away the remaining plastic (you’ll want to hang on to this in case of a return).

After about 5 minutes, your Novosbed mattress should be “ready to enjoy,” although it can take up to 48 hours to fully expand. Note: Unlike many other manufacturers, Novosbed claims there is very little off-gassing (or the associated smells) once their mattresses are unpacked.

From there, we’re told that your mattress (like any foam mattress) will require a break-in period of about 2-3 weeks.

How much will all this memory foam and cool packing technology cost you?

How Much Do Novosbed Mattresses Cost?

Novosbed offers their mattresses in the following sizes and prices:

  • Twin: 38" x 74.5" x 11"; 54-57 lbs: $799
  • Twin XL: 38" x 79.5" x 11"; 57-61 lbs: $849
  • Double/Full: 52.5" x 74.5" x 11"; 75-80 lbs: $899
  • Queen: 59.5" x 79.5" x 11"; 92-98 lbs: $999
  • King: 75.5" x 79.5" x 11"; 117-124 lbs: $1,199
  • Cal King: 71.5" x 83.5" x 11"; 116-124 lbs: $1,199

In addition, you’ll be able to purchase accessories and services like:

  • Foundations: $179 to $279
  • White Glove Delivery (there’s no indication as to exactly what this is, or how it differs from standard delivery): $99
  • Old Mattress Removal: $35
  • Memory Foam Pillows: $109 - $149

The company claims you can expect delivery in 1-6 business days, depending on your location, with free shipping.

What Is Novosbed’s 120-Night Trial?

Starting from the night you receive your mattress, Novosbed gives you 120 nights to try it out before committing to your purchase.

Within that time, if you find that you’re not satisfied, Novosbed can send you one of their proprietary Comfort+ kits. This way, you’ll be able to add a layer of softening or firming foam that “integrates seamlessly”—simply unzip the mattress cover and add the Comfort+ layer on top, which shouldn’t take you more than 2 minutes.

What Is Novosbed’s ​Refund Policy & Warranty?

If you’re still not satisfied with your mattress after a couple more weeks, simply call customer service at 877-496-3626 and they’ll arrange to have it picked up and donated to a local charity. All you need to do is wrap the mattress in the original protective plastic and leave it on the ground floor on pickup day.

If you decide to hang on to your Novosbed mattress, it’ll come with a 15-year warranty against defects in materials and workmanship. The first 10 years of your warranty are non-prorated (total coverage), and the remaining 5 years are pro-rated (declining coverage based on age).

What Are Novosbed’s Customers Saying?

Pretty much anywhere you look, Novosbed’s mattresses seem to come with very high marks, including popular mattress review websites like Sleepopolis, SleepSherpa, Sleep Like the Dead, and many others. What are they saying?

Clearly, most people seem to like their Novosbed mattresses, with common compliments centered around on-the-dial firmness, balanced comfort and support, and fantastic quality for the price. In fact, SleepSherpa claims Novosbed succeeded in making the “most affordable luxury mattress on the market.”

However, Sleep Like the Dead noted that there was some pretty significant off-gassing/odor after unboxing, and that the mattresses tended to sleep hot. However, this last concern is exceptionally common among memory foam mattresses from other manufacturers, and definitely isn’t unique to Novosbed.

Speaking of which, Novosbed has some pretty stiff competition from the likes of Casper, Tuft & Needle, Leesa, Saatva, and many other online-only mattress manufacturers—nearly all of which come with high marks from customer as well. Comparatively though, it seems like Novosbed might have carved itself a nice little niche in the space. Why?

Based on their price points and focus on quality construction and materials, Novosbed seems more targeted toward the luxury crowd than it does bargain shoppers. This doesn’t mean that you won’t get a good night’s sleep with other mattresses, although Novosbed seems especially focused on setting themselves apart with quality.

See Also: How to Buy a Mattress Online

From a company perspective, Novosbed was founded in 2009, with offices located in Edmonton, AB, Canada and distribution centers in Breinigsville, PA and Toronto, ON, Canada. This way, your mattress will never have to cross the border or be subjected to steep fees and taxes.

Novosbed ha an A+ Better Business Bureau rating at the time of our research, with no closed complaints (as of 6/28/16).

Is Novosbed Too Good to Be True?

After reviewing well over a dozen online mattress companies, it’s easy to recognize that Novosbed places a great deal of emphasis on helping their customers make an informed decision (e.g. through their in-depth Buying Guide), and then delivering a top-notch product once they decide to order. Even if they don’t, they seem to go the extra mile with their Comfort+ kits.

Based on the company’s stellar online customer satisfaction ratings, it seems that this isn’t marketing speak, either. In other words, Novosbed appears to deliver on their promises.

Now, will a Novosbed mattress cost you more than some (if not all) of the competition? Probably, but it seems like you’ll get what you pay for.

Given all these factors—not to mention their completely free 120-night in-home trial—it might be difficult to think of a reason why you shouldn’t give Novosbed a try if you’re in the market for a new mattress.

Online Mattress Buying Guide:

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16 Customer Reviews for Novosbed

Average Customer Rating: 4.8
Rating Snapshot:
5 stars: 14 4 stars: 1 3 stars: 0 2 stars: 1 1 stars: 0
Bottom Line: 94% would recommend it to a friend
Showing 1-11 of 16
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  • Very Pleased with the Purchase

    We needed to replace our mattress, but having slept on innerspring mattresses for almost 50 years, we were tired of tossing and turning.

    I spent a lot of time online researching memory foam mattresses and reading reviews, but purchasing one unseen was most unnerving.

    I chose the Novosbed based on the reviews, the trial period and their promise to provide an additional layer if too firm or too soft.

    It came in a box which appeared much too small for a king sized mattress. I'm very glad that we opened the box in the bedroom! Once it unfolded and unrolled itself, it was indeed a king.

    We unpacked the mattress very early in the day so that it could assume its shape before bedtime. I had read reviews which indicated that foam mattresses needed a period for "off-gassing". I have a very sensitive nose and I noticed no unpleasant odor.

    The first night was very comfortable. We slept better than we had in a long, long time. After having slept on the Novosbed for a month now, I can say without reservation that it's the most comfortable bed we've ever owned. Since it conforms itself to our body contours, it provides great support. No tossing and turning anymore.

    Both my husband and I are slender. We are extremely pleased with the medium firmness and have no need for the free additional layer.

    I cannot comment on the Novosbed foundation, as we continued to use the foundation from our previous mattress.

    Bottom Line: Yes, I would recommend this to a friend

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  • Pleasantly surprised

    • Ontario, Canada,
    • Nov 27, 2016

    I wasn't sure that buying a Mattress online was a good idea but we had tested a few memory foams and we liked them and this one had good reviews. The customer service was really great. It came really quickly and we've been really happy with it. I'd strongly recommend you give it a try.

    Bottom Line: Yes, I would recommend this to a friend

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  • I love it!

    I purchased a Novosbed after researching many options. I had low back pain and needed a new bed when I moved. I was used to sleeping on a memory foam topper but wanted something more. I found this mattress to be the answer. I am still adjusting to it, but can already feel the difference. So far I am very happy.

    Bottom Line: Yes, I would recommend this to a friend

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  • Love life safer

    • British Columbia, Canada,
    • Nov 6, 2016

    After years of needing to leave during the night to sleep in the spare room due to my husband's restless sleep habits, I can sleep all night with him!

    It's thanks to Novosbed! Compared to a coil spring bed I feel little movement from his side.

    Bottom Line: Yes, I would recommend this to a friend

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  • Your mattress search should end now.

    After trying a less expensive bed-in-a-box for their 90-day trial, I still never got a good night's sleep. At first, it seemed firm enough, but in the end, it was too soft. I debated giving any on-line purchased bed another shot, but then I discovered Novosbed and their Comfort+ option and extended sleep trial and I figured I had nothing to lose.

    I am SO happy that I tried Novosbed. Instantly, I knew this bed was in a different league. It is heavier, feels more solid and gives better support. It's no surprise really seeing that it's almost twice the price but my philosophy is you get what you pay for, and a quality bed like this should be an investment.

    The price should not deter you from buying this bed, particularly given the fact that you could pay double from a traditional retailer for a bed of this quality.

    The fact that you can choose various firmness levels and then adjust up or down with the Comfort + addition, and the free trial, eliminates any "risk" of making a bad decision.

    The order came in 3 days and I live in a rural area! The ordering process was smooth and efficient and my dealings with their customer service has been excellent. Do yourself the favor and buy this bed. You won't regret it.

    Bottom Line: Yes, I would recommend this to a friend

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  • Excellent mattress, once the warmth issue resolved.

    We received our new mattress about 2 months ago. Initially, the mattress has a bit of an odour to it, but that fades over time. We were going from a spring mattress to this memory foam mattress. Our Novosbed was much more supportive, comfortable, and my husband was not waking up with back pain as he had done previously. My one complaint was that it sleeps quite warm. Novosbed recommended the St. Dormeir wool mattress protector to resolve this issue, and it seemed to solve it completely for us (as well as making our bed cozier). If you are a warm sleeper I'd recommend purchasing this pad as well. It seems counterintuitive to purchase wool to sleep cooler, but the technology works (you can read more on their website). Overall we're very satisfied with the quality, delivery process, and customer service at Novosbed.

    Bottom Line: Yes, I would recommend this to a friend

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  • Comfort out of the box

    • IL,
    • Oct 27, 2016

    As strange as it may be to live in a mattress-in-a-box world, this is 2016 and the future is even more comfortable than the past. I was hesitant, but after reviewing other competitors and weighing my options, I decided to go with the Novosbed Soft.

    The mattress itself is like sleeping on a cloud, and I feel like it only gets more and more comfortable every night. The softness is consistent across the entire mattress and I don't find myself sinking in at the center more than the sides. It's the perfect level of comfort for a side and back sleeper like me, without too much depth that makes it tough getting out of bed.

    Bottom Line: Yes, I would recommend this to a friend

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  • 3 Months with Novosbed Medium

    We've been sleeping on a Novosbed Medium for 3 months. It was good out of the box, but we got the Comfort Plus Soft Kit after 30 days and now it's even more of a treat to lie down every night. Customer service people were really helpful on the phone when we got the Comfort Kit. We are happy campers.

    Bottom Line: Yes, I would recommend this to a friend

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  • Not a fit for us - too hot and firm

    • Twin Cities,
    • Oct 5, 2016

    We are waiting for our 60 day period to be over so we can return this bed. We have the Novosbed firm, it is too firm for us and sleeps pretty hot. The materials seem to be quality, it is just not a good fit. We have not been able to get the comfort plus option due to backorder, so I’m not sure if that would have helped. The company sent us a link to write a review and even though I did fill it out, I was surprised that it didn't seem to show up anywhere. Customer Service responds quickly, however, keeping us waiting for the topper for this long seems wrong.

    Bottom Line: No, I would not recommend this to a friend

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    • Oct 25, 2016

      Andy Prochazka, Customer Experience

      I’m Andy Prochazka, Co-Founder of Novosbed.com. I have followed you case personally. After hearing from you, we sent you a Comfort+ adjustment kit within 24 hours. Also, Sam, our CEO, reached out to you regarding your experience. If, after you’ve tried the Comfort+ kit, your Novosbed still doesn’t work, please contact us to arrange a free return. I hope the mattress works for you and that we have earned back your confidence in our company.

      FYI: Due to overwhelming demand in early September, we experienced a delay sending out Comfort+ kits. As of today, we are fully stocked and are back to normal shipping times (Comfort+ kits and the rest of our products usually ship within 24 hours).

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  • Like a King

    • San Diego, CA,
    • Aug 22, 2016

    Ordered the king size Novosbed medium over two months ago. Bed arrived in three days which is impressive considering the size of the mattress. Super easy to unpack and was ready to sleep on in a matter of hours. This bed is amazing! Unlike anything I've slept before, except for five-star hotels where the mattress cost an arm and a leg. I used to wake up numerous times throughout the night, tossing and turning but now it's only a handful of times. Like I said, I got the medium and it turned out to be perfect. Not too hard like I'm on a concrete slab and not too soft like I'm sinking. Would recommend this to others.

    Bottom Line: Yes, I would recommend this to a friend

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  • First Foam Mattress

    Highly recommend foam mattresses over spring coil conventional type.

    It's surprisingly supportive and super comfortable for sleeping. No aches or pains when waking and FitBit tracker shows an of average 1.5 hours of more REM sleep than previously. Novosbed is a good value for the money and a great company to deal with.

    Bottom Line: Yes, I would recommend this to a friend

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