About WiFi Wizard

The WiFi Wizard is an "As Seen on TV" WiFi booster that claims to dramatically increase your signal strength using the same technology used by the military. In other words, can you truly expect to take it right out of the box, place it behind your router, and then immediately experience a faster, more consistent signal throughout your house, without the need for cables, wires, or software downloads?

About that: Based on the product’s pictures, the WiFi Wizard looks like a round dish made of plastic—similar to a small satellite dish—that appears to reflect and concentrate your router’s signal toward areas of your home where signal strength may be low. We’ll talk more about this subject in the Bottom Line section.

At any rate, we know you’re excited to learn more about the WiFi Wizard, so let’s get to it. Because it’s a brand new product, we’ll put its claims to the test, which can ultimately help you make a more informed decision about whether or not it’s worth your hard-earned money.

First though, what does the WiFi Wizard cost?

WiFi Wizard Pricing & Refund Policy

The WiFi Wizard is priced at $19.95 plus $7.95 shipping and handling, in addition to a $2 “web surcharge fee.” Like most “As Seen on TV” products, you’ll also be given a “free” USB WiFi adapter for an additional $7.95 S&H, which will bring your total to $37.85.

The WiFi Wizard comes with a 30-day money back guarantee, less shipping and handling charges.

Our WiFi Wizard Review

In all honesty, we have a lot of concerns about the WiFi Wizard. As such, in order to help you become a more informed consumer, we’ve broken these concerns down into 3 questions you should keep in mind prior purchasing.

Question 1: Will the WiFi Wizard perform as advertised?

First, other than using “the same technology used by TV stations and the military to transmit signals over long distances,”—which we strongly feel is a hyped-up gimmick—the manufacturer doesn’t inform us 1) how the WiFi Wizard actually works, 2) how much you can expect your signal to be boosted, and 3) whether it actually improves your signal or simply increases its range. Based on its shape we can only assume that it’s some sort of satellite dish, but even the product’s promotional video does a poor job of demonstrating of how it works.

With this concern aside, the main question is this: Can you reasonably expect the $20 WiFi Wizard to perform as well as an $80-$100 mainstream signal booster? Probably not, but we’ll get to this in the next section. For now, suffice it to say that if you’re experiencing a weak WiFi signal, there are several ways to remedy this without purchasing additional equipment. Or, if you do need to purchase additional equipment, a signal booster may not always be the best option, and you may be better served by purchasing a new, more powerful router.

Before we move on, one quick note about the USB adapter: Although it’s kind of cool, unless you have a 10-year old laptop, nearly all computers manufactured since the late 2000s already include built-in WiFi adapters. As such, this bonus “gift” may not be beneficial to you.

Question 2: Is WiFi Wizard manufactured by a reputable company?

You may initially think that the WiFi Wizard is a good bargain at $20, assuming it works as well as advertised. Unfortunately, the WiFi Wizard is an “As Seen on TV” product, which tend to have a poor track records from a customer satisfaction standpoint. A prime example of this is Clear TV, which is a very compelling product that leads consumers to believe that they’ll be able to receive hundreds of free HD channels, when this is definitely not the case. In other words, it’s highly likely that the WiFi Wizard does not perform as well as the commercial makes it seem, which is full of an awful lot of generic hype.

On top of this, these types of products almost always feature very high S&H charges, which aren’t refundable. For example, if you decide to return the WiFi Wizard, you’ll immediately be out $15.90 ($7.95 S&H, plus $7.95 for the adapter), in addition to any shipping costs required for you to send it back to the company. This means that you’ll end up spending more money than you’ll receive as a refund.

As if this weren’t enough, it’s also typical for “As Seen on TV” manufacturers to provide poor customer support, which is filled with constant upsells, and which often makes the return process laborious and as difficult as possible. In fact, we contacted the company directly in order to learn more about the WiFi Wizard, and found that the representative we spoke with had never heard of the product, and actually had to speak with someone else in order to learn what’s going on. After returning to our call, the rep stated that the WiFi Wizard will not ship until July 20th, which is disconcerting considering the number of affiliate sites claiming that they’ve reviewed it. This gives us further reason to doubt the manufacturer’s claims.

Question 3: Should You Buy the WiFi Wizard?

Bottom line: When it’s all said and done, is the WiFi Wizard worthy of your hard-earned money? While there are no customer reviews as of this writing in order to gauge overall satisfaction levels, there are several important factors you should keep in mind prior to placing your order:

  • The product has a very low price when compared to the competition,
  • The WiFi Wizard’s website provides few specifications about the product itself or details about how it works, and
  • The WiFi Wizard is an “As Seen on TV” product, which often come with poor customer satisfaction ratings, non-refundable S&H charges, and poor customer service.

In summary, let’s just say we have our doubts about how well it works, and believe that you should too. We’ll be sure to update this review as more information surfaces.

Have you used the WiFi Wizard? If so, did it boost your WiFi signal? Would you recommend it to others? Join the HighYa community and share your experience with the world!

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1 Customer Review for WiFi Wizard

Average Customer Rating: 3.0
Rating Snapshot:
5 stars: 0 4 stars: 0 3 stars: 1 2 stars: 0 1 stars: 0
Bottom Line: 0% would recommend it to a friend
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  • 5 out 5 people found this review helpful

    My opinion of this product.

    • Beaverton-Portland, OR,
    • Jun 15, 2015

    I like to say first that I do not actually have this product and probably wouldn't buy it at this price even at a local store. But I can tell you what I believe this thing is and how it probably works.

    From the photos and the video, the WiFi Wizard is nothing more then a simple parabolic reflector similar to those used in satellite dishes. You (most likely) place the Wizard behind your router's (or access point's) antenna(s) and it directs/concentrates the radio waves towards the area of the room (or the part of the house) where most of your devices are used (and helps collect the waves coming from them). Might be useful for those in apartments where radio waves propagate in directions where they don't do you any good and focuses them to the area of the home where you use them most.

    I read an article that something like this could be made by cutting up a simple aluminum can and turning it into a reflector (or use aluminum foil) costing far less then this thing. If you can figure out the focal point for it, it might make a good long range reflector, assuming its a perfect parabolic shape.

    As to the WiFi adapter, I agree, its not really useful unless you have a desktop or laptop that lacks built in WiFi. Such things can be bought for under $10 and are common at thrift stores. They are probably using this offer to clear out old inventory.

    Bottom Line: No, I would not recommend this to a friend

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