About Better Brella

Using Reverse Open Close technology, Better Brella helps keep you dry like a normal umbrella—except in reverse. How’s it work?

Basically, by turning the traditional umbrella upside down and inside out, Better Brella forms a waterproof cone when closed. This provides 2 benefits: First, the company promises it makes getting in and out of your car or doorway simple and practical, without getting wet. Then, when you’re inside, this cone will keep wetness in the interior and prevent dripping on your floor.

Attached to Better Brella’s pole, you’ll also find an ergonomic handle with a soft comfort grip that molds perfectly to your hand, making it easy to hold. Altogether, the manufacturer claims there’s “no easier way to get in from the rain.”

You’re probably having a Why didn’t I think of that? moment right about now. I mean, you’ve got to admit that Better Brella’s design is pretty ingenious. But will Better Brella work as well in the real world as it does in the commercial? Even if it does, is it worth the money? Is there any competition?

We’ll explore all things Better Brella in this review, so that you’ll be able to make a more informed purchase.

How Does Better Brella Work?

If you compare how Better Brella opens to a traditional umbrella, you’ll see that it works pretty much the same; a runner moves along a central shaft, which has any number of stretchers attached. As the runner moves up the central shaft, the stretchers push out ribs (the thin pieces of metal that hold open the fabric canopy), thereby providing rain protection.

Instead of curved ribs like larger umbrella models though, Better Brella seems to feature hinged ribs that fold in the middle—similar to a folding umbrella. From this aspect, Better Brella has two main design differences:

  • The tips of its ribs point up, instead of down, creating a v-shape
  • Underneath the canopy, there is a second piece of fabric that adds support and wind resistance

Pretty cool, right? But is Better Brella one-of-a-kind?

Is Better Brella a Unique Product?

There’s a lot we’ve learned reviewing 650+ ASOTV products over the years, and one big thing is that—in some instances—they’re just slightly redesigned versions of products already available on the market. And this seems to be the case with Better Brella.

Want to see what we’re talking about? Search online for “reverse umbrella,” “upside down umbrella,” and “windproof umbrella,” and you’ll literally have thousands of different options. Now, not all of these will be designed exactly like Better Brella, but in a lot of instances, they’re very close (especially the windproof models).

Compared to these options, the manufacturer claims that Better Brella can hold water and prevent it from spilling on your floor. Is this true?

Can Better Brella Hold Water?

Sometimes it seems like you get everything wetter after coming in from the pouring rain than you do during. You shed your hat and jacket, and any water remaining on the umbrella falls to the floor with it.

Although there’s no description of the material used in Better Brella’s canopy, it makes sense that a) it’s waterproof and b) when it’s folded into a v-shape, this will cause water droplets to slide down and accumulate, while keeping the surrounding floor dry.

Here’s the important part: Based on the image below taken from the product’s website, this only works if you place Better Brella with the handle touching the floor—not the ferrule on the top. This means you’ll have to bend down (while keeping Better Brella upright, lest you spill any water), carefully place Better Brella’s handle on the floor, and then balance it against a wall so that it doesn’t fall over.

Granted, Better Brella claims their handle is made of a soft material (likely rubber) that might make it more slip-proof, but this might be somewhat of a hassle if you’re walking in the door with your hands full (or even if you’re not and suffer from mobility issues or chronic pain).

Now, let’s talk about price.

How Much Does Better Brella Cost?

Better Brella is available in red, black, and blue, and is priced at $19.99 plus $6.95 S&H. You’ll be able to purchase a second at checkout for an additional $4.95 S&H.

Pro tip: Comparatively, you’ll find that similar options from other manufacturers cost about the same. Remember this, because we’ll come back to it in a second.

All Better Brellas come with a 30-day refund policy, less S&H charges. If you opted for the BOGO option, this means you could lose $15+ by the time you ship them back to the company.

Regardless, you can call Better Brella customer service at 855-818-8296 to request a refund.

Is Better Brella the “Last Umbrella You’ll Ever Own”?

Better Brella was brand new at the time of our research, with no online customer reviews. As such, there’s no way to tell what kind of quality you can expect, or just how long it’ll last you. Reviews have shown that one of the top 3 complaints related to ASOTV products is low quality, although there’s no way to know if you’ll experience the same with Better Brella.

From a value perspective, we can definitely infer more about Better Brella. Since we learned that it’s priced similarly to other windproof/upside down umbrellas, it really comes down to whether or not you’re willing to pay the extra, non-refundable S&H charges for Better Brella, or:

  1. Search for other options locally. These types of umbrellas are fairly popular, so it’s likely that a big box retailer near you carries a couple options. Or,
  2. Search for other online retailers who charges less S&H fees.

Ultimately, only you can decide whether or not it’s worth the risk. After all, it’s your money!

Before you go, tell us: Did you buy Better Brella? Did it work as well in real life as the commercial made it seem? Tell us about your experience below by writing a review!

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30 Consumer Reviews for Better Brella

Average Consumer Rating: 2.1
Rating Snapshot:
5 star: 4 4 star: 2 3 star: 3 2 star: 6 1 star:  15
Bottom Line: 23% would recommend it to a friend
Showing 1-11 of 30
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  • Concept good. Quality poor.

    • San Diego, CA,
    • Dec 9, 2018
    • Verified Reviewer

    Good concept, but like most reviews I've read, poor quality. It broke before I even used it. The tips constantly come off. In all fairness, my aunt loves hers. I'm going to try to gorilla glue mine.

    I would not recommend this product. Keep your old umbrella.

    Bottom Line: No, I would not recommend this to a friend

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  • 4 out 4 people found this review helpful

    Umbrella function

    • Philadelphia, PA,
    • Nov 7, 2018
    • Verified Reviewer

    I had this umbrella a little over a year. I keep it in my SUV. It never really closed right. I called customer service. They said there is no replacement warranty. I go back to buying $5 umbrellas from Home Depot. I had that for at least 4 years. This is not worth the money they charge, even if they give you buy 1 and get 2 free. I would not recommend it to anybody.

    Bottom Line: No, I would not recommend this to a friend

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  • 2 out 3 people found this review helpful

    Better Brella is better

    • Massachusetts,
    • Nov 7, 2018
    • Verified Reviewer

    I purchased the Better Brella one night when I couldn’t sleep and it popped on TV. Much to my surprise, I love my Better Brella and won’t use anything else. It is windproof. It does keep the rain off me when getting in and out of the car.

    Bottom Line: Yes, I would recommend this to a friend

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  • 3 out 3 people found this review helpful

    Won't stay open, used fewer than 5 times

    • Kaimuki, HI,
    • Nov 2, 2018
    • Verified Reviewer

    Similar problem to what others described. After very little use, the umbrella doesn't snap open when I push the button. When I open it manually, it doesn't "catch," so it doesn't stay open. Of course, we're beyond the 30-day warranty.

    I was hoping others found a simple way to correct the problem, but no such luck!

    Bottom Line: No, I would not recommend this to a friend

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  • 4 out 4 people found this review helpful

    Better Brella

    • Loveland, OH,
    • Sep 25, 2018
    • Verified Reviewer

    Better Brella should be called "Worse Brella."

    This umbrella is not worth the money. If you want an umbrella that only lasts 6 months with MINIMAL use, then this is for you! It was raining yesterday, I opened it and the button got stuck at the top and won't release. The "arms" that keep the Brella open collapsed and now it's stuck that way and I can't close it. What a waste of money.

    Bottom Line: No, I would not recommend this to a friend

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  • 3 out 3 people found this review helpful

    Poorly made

    • Kentucky,
    • Sep 18, 2018
    • Verified Reviewer

    I bought two of these. I gave one to my niece and I kept one. I used mine three times in a year and the little ball bearing in the top that keeps the umbrella open broke off, rendering it useless. I called the company and they told me that it has been over a year and there was nothing they would do. After speaking to my niece, she had the same issue with the bearing after using it about the same. The idea was good, but the quality is very poor.

    Bottom Line: No, I would not recommend this to a friend

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  • 3 out 3 people found this review helpful

    No replacement parts

    • North Carolina,
    • Sep 16, 2018
    • Verified Reviewer

    I've only had my Better Brella about four months. I went to use it the other day and realized that the tip had fallen off. I didn't realize that it just screws on, and that I should check it and make sure it was still tight. After calling the company, I was told no, they don't sell just the tip, that I would have to buy a new one. Really? They offer NO replacement parts on a $30 umbrella? If this piece of junk, just screws together, they should have at least put some lock tight on the threads, so it doesn't come apart.

    Bottom Line: No, I would not recommend this to a friend

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  • 5 out 5 people found this review helpful

    Nothing in life is free

    • Deerfield Beach, FL,
    • Sep 4, 2018
    • Verified Reviewer

    I ordered the item online, you can get a second one free just pay for shipping. When I checked my bank statement, I was charged over $50. Brella people claim I ordered the deluxe. Long story short, they charged almost three times the amount stated on TV. They want to refund me $5.00. Buyers beware.

    Bottom Line: No, I would not recommend this to a friend

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  • 6 out 6 people found this review helpful

    Worst umbrella I've ever purchased

    • Ontario, Canada,
    • Jul 30, 2018
    • Verified Reviewer

    Dollar store regular umbrella lasts longer, at least more than one use. Where can I send back these two broken umbrellas? I am not asking for any refund. I'm just so disgusted with these expensive umbrellas.

    One of the umbrellas won't fold at all after one use, the other one, the short stem or rib close to the top broke immediately upon opening. The product is very, very, very, poorly made! I would never, never, never recommend it to anybody. I bought three and I have not heard anything yet from the person I gifted it to. Where can I send these two broken expensive umbrellas?

    Bottom Line: No, I would not recommend this to a friend

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  • 9 out 10 people found this review helpful

    My experience with Better Brella

    • Owings Mills, MD,
    • Jul 3, 2018
    • Verified Reviewer

    My Better Brella broke and I only had it for eight months. My light stop working and the handle no longer ejects the umbrella. I'm really disappointed with the product because I really liked the style and features. I purchased the Better Brella on HSN and unfortunately, it's only a 30-day warranty. I probably would have been better off buying an umbrella at Walmart for less money, and the return policy is better. So to answer your question, no, I would not recommend to my friends and family.

    Bottom Line: No, I would not recommend this to a friend

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  • 15 out 15 people found this review helpful

    At least one works

    I bought one and got one free. One works, and the other one won't latch in the "up" position. Did I pay for the broken one or is it the free one that won't work?

    I called the "customer service" number, and it just rings, no answer.

    My dad always said, "If you think you're getting something for free, you're gonna get hosed."

    Bottom Line: No, I would not recommend this to a friend

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