About Bookit.com

Now that summertime has arrived, if you’re searching for some of the best travel deals online, BookIt.com might be just what you’re looking for. This web-based company claims to feature deeply discounted flights, hotels, cruises, packages, and more and to have “perfected the art of online travel.”

With this in mind, is BookIt.com deserving of your hard-earned money? Let’s sift through the facts and see what we dig up.

How Bookit.com Works

By providing deeply discounted travel deals for flights, hotels, cruises, packages, car rentals, and activities and services, BookIt.com claims to be the perfect online destination to plan and book your travel. In fact, BookIt.com claims to use FROM™ (Fast-Relevant-Origin-Method) Pricing Technology to condense a great deal of highly-relevant data into just five seconds of search time, and to provide the best, most user-friendly web interface and fantastic guest service.

Like most travel deals sites like CheapCaribbean and Vacations to Go, you’ll begin your BookIt.com search by choosing what kind of deal you’re looking for, and entering your departure and arrival cities, dates, the number of rooms you’ll need, and the number of adults and children in attendance. You can also specify what types of travel deals you’re interested in, such as flights, hotels, and rental cars, or any combination thereof. Alternately, you can be redirected to travel deals for popular destinations and themes (e.g. all-inclusive, luxury, family, and many others).

After pressing the Search button, your results will be displayed per-package, and will include flight details (e.g. dates, carrier, departure and arrival times), hotel information, Guest ratings, amenities, and per-person price. If you find a package you’re interested in, simply click the More Info button, at which point you’ll be able to view details such as hotel descriptions, photos, maps, TripAdvisor ratings, and more.

If you decide to purchase a package on BookIt.com, you’ll need to press the Select button. On the following page, you’ll be given the opportunity to upgrade your flight (if available) and add activities or services specific to your destination, such as guided tours, museum passes, and other unique experiences. Afterward, you can then add guest information, purchase travel insurance, and enter your payment information.

If you’d prefer to book your travel deals on the go, BookIt.com also offers iDevice and Android mobile apps.

BookIt.com Pricing & Refund Policy

BookIt.com basically acts as a travel agent, and takes a commission from the service provider (e.g. airline, hotel, rental car company, etc.) for each sale they make. As such, the company’s services are completely free to use as a consumer.

If you’re looking to save a little extra money, you can enter your email address to become a BookIt.com member, which claims to provide access to coupon codes valued anywhere from $15 to $50. However, if you scroll down to the bottom of the BookIt home page, you can find many coupon codes available under the Coupon Codes link.

BookIt.com claims to match any price advertised through another travel website, but only within 24 hours of making your reservation. Once you’re ready to purchase your vacation, the website accepts all major credit cards and PayPal, as well as their own PayDelay service that allows you to split the total cost of your deal into 2 equal payments.

According to the company’s Terms of Use, all services provided by BookIt.com are non-refundable.

What Do Other Consumers Have to Say About BookIt.com?

BookIt.com is based out of Panama City Beach, FL, and was founded in 2000 by Bud Finlaw. The company has a B+ rating with the Better Business Bureau, based on more than 450 closed complaints over the past three years. Most of these appear to reference poor customer service, difficulty obtaining refunds, website errors (prices displaying incorrectly, pictures displayed not of actual hotel rooms, etc.), and bad travel experiences (hotel was overbooked upon arrival, ground transportation failed to show, etc.).

Outside of the BBB, customer sentiment appears to be quite negative, with the most common complaints citing very poor customer support (more about this in the following section).

What’s the Bottom Line About BookIt.com?

Even though BookIt.com claims to offer deeply discounted travel deals and outstanding customer service, is this really the case?

At its most basic, it appears the biggest benefit associated with BookIt.com is their ability to feature good deals. In fact, even among the numerous complaints we read, many customers specifically found lower prices than advertised through many of the heavy hitters in the industry, including Expedia and Travelocity.

However, the biggest complaint we found during our research overwhelmingly referenced poor customer service. Based on these reviews, it would appear that customer support staff are very disinterested in helping Guests solve their problems, and are often rude and keep you on hold for extended periods of time (>30 minutes), which are disconnected without warning and without callbacks.

Also, it’s important to keep in mind that like other travel websites we’ve reviewed, BookIt.com is not responsible for errors on their website. Also, unlike a traditional travel agency, remember that if something happens outside of BookIt.com’s control, such as a flight being delayed due to weather, a hotel being overbooked, etc., you’re often on your own to figure how to make it work. And even when something is under the control of BookIt, such as changing flight details, customers often find little help through support.

Bottom line: If you’re willing to roll the dice and hope nothing goes wrong (whether caused directly by BookIt.com or by a third party service), you might find that the company provides very low prices on travel deals to most global destinations.

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Read 98 Bookit.com Customer Reviews and Complaints

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Average Consumer Rating: 1.1
Rating Snapshot:
5 star: 0 4 star: 1 3 star: 2 2 star: 2 1 star:  93
Bottom Line: 2% would recommend it to a friend
Showing 1-11 of 98
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  • Charged for their error!

    • South Carolina,
    • Jul 29, 2019
    • Verified Reviewer

    I have used Bookit previously without error. This time their site errored out while I was attempting to pay. It stated I had to call in for assistance. I was told it went through but the wrong flight went through. The agent told me he had to cancel the order and process it manually. Once he canceled my order he told me the room I had was sold out and I had to select something else. Of course, I refused! He then wanted to charge me the price of one person ($1,000+), I refused and asked for a supervisor. He then said he was going to charge me a $50 fee and keep the $198 I paid down, I was like heck no. I continued to ask for a supervisor and he continued to refuse to connect me to a supervisor. He then said he would just charge me the $50 fee to cancel. I agreed just to get off the phone! I felt like those people that falsely confess to the police. Bottom line, I paid $50 for their error! I will not use them again!

    Bottom Line: No, I would not recommend this to a friend

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  • Horrible customer service and the site doesn't work properly

    • Catricejlsc@gmail.com,
    • Jul 23, 2019
    • Verified Reviewer

    I booked a trip on their website and requested delay pay where it’s $99 down with 6 additional payments. The system charged my account for the entire vacation. I called their customer service number and spoke with a representative who’s name is Casheka who advised there's nothing they can do but cancel my trip and wait 7-10 days for a refund. I told her I’m in the middle of a family weekend getaway and I need my funds to be available. Casheka didn’t seem concerned but continues to say there’s nothing she could do. I requested to speak to a manager, she placed me on hold for 10 minutes and came back to the phone to advice a manager wasn’t available and the manager is taking a call from another customer. I began to express stress and frustration and my tone expressed it, she put me on hold for another 20 minutes and connected me with a manager by the name of Kenneal S. Kenneal was very rude and cut me off every time I spoke. He asked me a question and refused to let me answer it. I asked to speak to his manager and he told me his manager name was Brandon C but is not in the building. He explained that he’s the highest rep in the building and said the only way I’ll get my money back is to cancel and wait 7-10 days. Kenneal stated there's no way to verify that it was their system that caused the error and it wasn’t their fault so there’s nothing whatsoever they can do to accommodate me.

    Kenneal transferred me back to the original rep, Casheka, who placed me on hold while she canceled the flights. It’s been almost 2 hours now and no resolve and I’m still holding while writing this review. This is the WORSE CUSTOMER SERVICE I’VE EVER EXPERIENCED IN MY LIFE. Never again.

    Bottom Line: No, I would not recommend this to a friend

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  • Horrible customer service

    • Philadelphia, PA,
    • Jul 13, 2019
    • Verified Reviewer

    I don't see how ya'll are getting all of these 4 and 5 stars when y'all customer service suck. All I want to do is modify my trip and I even saved my search to my member's lounge. I was emailing a Beth Walton trying to get an earlier date for my scheduled appointment and she claims there are no slots available. I explained to her that I recently picked up a second job and that there are only 4 packages left for the place that I'm trying to go. My brother just modified his trip today and it took less than 10 minutes. Why are ya'll making it so difficult for people to modify, but ya'll still are booking new trips? It just doesn't make any sense. My trip is scheduled for July 15th and all I want is to change the date and location. I've emailed corporate, and social@bookit and still no response. Y'all really have to improve on serving your customers better.

    Bottom Line: No, I would not recommend this to a friend

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  • 1 out 2 people found this review helpful

    TOTAL RIP OFF

    • Toppenish, WA,
    • Jul 10, 2019
    • Verified Reviewer

    Trip got canceled in back July 2018. Flight credit was promised to be available for 1 year. We kept looking for prices to come down throughout the following months and decided to wait until May or June of 2019, only to find out that the credit was only good for the same original destination otherwise a $200 fee per person would be applied (group of 4). When the Bookit representative looked for flights in their inventory, only business class seats were available, almost 5 times more expensive than what we paid in 2018. We were stuck with a credit we couldn't even redeem. We tried changing our destination anyway, but not only did the $200 fee apply but the tickets were also $200 more expensive per person than their actual website. Which meant our whole credit was a wash. It was the same price to just purchase directly online again. So much for our so-called credit.

    Long story short, we lost over $1600. They promised a flight credit and ended up keeping all our money. Bookit.com simply left me a bad taste I will never forget. Come to find out their BBB is an F rating. Never ever again! No recommendations from me. Wasted time and money.

    Bottom Line: No, I would not recommend this to a friend

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  • Rebook

    • Salt Lake City, UT,
    • Jun 27, 2019
    • Verified Reviewer

    After waiting many hours with no resolution they won’t even give an answer, they said unless reservations are less than 3 days away, was told yesterday that within 24 hours they would have a solution, after waiting over 2 hours today, said 7-10 days. They are holding over $8k hostage, will not even put a supervisor on the line or give a confirmation number of the changes I am trying to do. Service rep hung up. We book many trips and will never use them again.

    Bottom Line: No, I would not recommend this to a friend

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  • 4 out 4 people found this review helpful
    Updated review

    50-50 Bookit.com experience

    • North Carolina,
    • Jun 26, 2019
    • Verified Reviewer

    UPDATE 6/19/2019: After writing this review and posting the same review on other review sites and with Bookit as well, I was contacted by a Bookit employee Kristine Jenson. Kristine professionally, politely, and generously took care of the issues in a satisfactory manner. It's unfortunate we were treated so poorly in our original dealings with Bookit but Kristine Jenson took care of things and I would now chance it and use Bookit again hopefully, with a "Kristine" experience.

    Bottom Line: No, I would not recommend this to a friend

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    • Previous review
    • May 29, 2019

    Do not use Bookit.com

    An unsatisfactory experience with incredibly poor customer service and total dishonesty. I had 2 phone calls with a rep named Kareem, who kept me on the phone for about 1 and 1/2 hours and did not follow through and resolve our issue as he said his supervisors agreed to do. The Bookit.com supervisor who supposedly agreed to resolve our issue was "supposedly" on the phone and unavailable during my 2 calls. I gave them the trip ID# they requested but they claimed to not be able to find it on their computers yet, I repeatedly refreshed this and it continued to come up for me every time. I offered photos but they refused to accept them as proof. Kareem kept changing what he said they would do and making excuses and backtracking. I felt it was a game to get me to just hang up and give up. I STRONGLY recommend NOT using Bookit.com. Dishonesty and unprofessional reps was my experience with Bookit.com.

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  • Changing a reservation

    • Colorado,
    • Jun 18, 2019
    • Verified Reviewer

    It sucks that they are not going to be able to modify your reservation. And that Expedia who collaborate with booking it wants me to do another reservation instead of moving my reservation just 1 day prior to my original reservation. The service is NOT GOOD and NOT CONSUMER FRIENDLY. All they want is YOUR MONEY!

    Bottom Line: No, I would not recommend this to a friend

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  • 4 out 4 people found this review helpful

    Bookit is absolutely horrible

    • Massachusetts,
    • May 22, 2019
    • Verified Reviewer

    So many issues with this company. Will never ever book again. Not helpful, can never get in touch with a live agent, did not refund for canceled flights, paid for transport and never received it after entering Cancun airport - nobody answered in customer service to help. No refund for time or money spent on flights and transport. Absolutely outraged. Do not book through Bookit. I saved and saved for this dream vacay, being a single mom it was not easy, their company made my vacation so difficult to enjoy. Zero stars. Someone needs to report them to the BBB.

    Bottom Line: No, I would not recommend this to a friend

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  • 4 out 4 people found this review helpful

    The absolute most worst booking agency! THIEVES!

    • California,
    • May 21, 2019
    • Verified Reviewer

    Let's start that when you first call it's all jolly time and never tell you anything negative, they encourage to buy insurance for X-Y-Z reason. I bought 7 tickets, 3 out of those 7 couldn't attend and I just wanted to have them do a name change since the ticket was already paid for and take a loss for the other tickets. NOPE! Supposedly you get insurance to be able to do those kinds of changes, the only way they give you a PARTIAL refund, not even a full refund, is if you died or Jesus himself comes down to refund you. A total and complete scam. Don't ever, and I mean ever, book with these shady people!

    Bottom Line: No, I would not recommend this to a friend

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  • 4 out 4 people found this review helpful

    Terrible company, DO NOT USE.

    • Punta Cana, Dominican Republic,
    • May 15, 2019
    • Verified Reviewer

    This company charged me $875 USD more then we agreed upon. Then assured me I could change my flight but did not send flight vouchers until days after the 24-hour period passed. When I called the hotel they were unable to confirm my reservation. After repeated calls and bring on hold spending over 50 hours I finally have up and accepted the $100 refund. I am taking my moms ashes in this Mother’s Day weekend. This trip is important to me, my mom just passed. The company would not give me a refund so I could book a different trip. Will never ever work with the company again.

    Bottom Line: No, I would not recommend this to a friend

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  • 7 out 7 people found this review helpful

    Stay away!

    • Aljraki ,
    • Apr 5, 2019
    • Verified Reviewer

    Do not book any vacation through this site. They are faulty advertising, which leads to conspiracy after you booked. They take your money and then ask you to pay for penalties for mistakes that they committed. Book it.com is absolutely a conspiracy to take over your money. Stay away.

    Bottom Line: No, I would not recommend this to a friend

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