About BrainPlus IQ

By HighYa Research Team
Published on: Nov 29, 2015

How would you like a healthier brain? What about improved memory and cognition? Where to sign up, right?

Well, BrainPlus IQ is a nutritional supplement that naturally enhances neurotransmitter production in your brain, leading to improved focus, mental clarity, and cognitive precision. It will even support healthy overall brain function!

Regardless if you’re a man or a woman, young or old, BrainPlus IQ’s “proven scientific formula” of all-natural ingredients—including a 100% pure phosphatidylserine complex—will help you store newly learned information more efficiently. In fact, after taking just one pill of BrainPlus IQ, you’ll be able to feel its effects within 30 minutes.

Sure, this all sounds great, but is BrainPlus IQ really an “advanced formula”? Or, is it just a repackaged version of products we’ve seen countless times?

We think the latter is the case, but to explain why, let’s start with BrainPlus IQ’s competition.

Other Supplements Like BrainPlus IQ

Over the past couple years, there has been a huge increase in popularity among nootropic supplements (also known as brain boosters, smart pills, and cognitive enhancers), as more and more of us are looking to get a edge at work, play, and daily life in general.

Here at HighYa, we’ve reviewed dozens of these supplements, including popular options like Geniux, Cebria, Evo Brain Pill, and more. In fact, if you compare the BrainPlus IQ website with other nootropics like Cognizera, NeuroCell, and OnBrain Clarity, you’ll find that their designs are eerily similar and that they make many of the exact same claims.

Pro tip: To get a solid handle on the situation, be sure to read The Truth About Memory Supplements.

And with an average rating of just 2 stars (read: be very careful) for these products, HighYa readers seem to complain of failure to work, high price (low value), and poor customer service.

Compared to these other brain supplements, how much does BrainPlus IQ cost?

Is BrainPlus IQ a Good Value?

If purchased directly through the company’s website, one bottle of BrainPlus IQ will cost you $55.95, which is relatively in line with many of the other brain boosters we’ve reviewed.

Important note: Unless you purchase directly through the BioTrim Labs website (more about this in a second), it seems the only other option is through this landing page. This option, however, seems to be based out of Australia, with the following packages available:

  • 1 Bottle: A$64.95 (about $47)
  • 3 Bottles: A$137.85 (about $100)
  • 5 Bottles: A$179.75 (about $130)

If purchased through this site (there isn’t an option on the ordering form to enter a US-based address), your order might also come with a 15% “international fee.”

All BrainPlus IQ purchases include free shipping, as well as a 30-day refund policy, less S&H charges. But again, since this seems to be an international website, you might be required to send your return to Singapore, which could entail some hefty S&H fees.

Nonetheless, to request a refund, you’ll need to call BioTrim Labs customer service at (877) 496-6522.

What do we know about BioTrim Labs?

What is BioTrim Labs’ Online Customer Reputation?

Overall, when searching online for “BioTrim Labs customer reviews,” there seemed to be a fair amount of negative feedback at the time of our research.

On ComplaintsBoard, several customers complained about never receiving orders, undisclosed/unauthorized credit card charges, and difficulty reaching customer service. There is even a BioTrim Labs Facebook page set up by a former employee of the company, where many customers complain of the same problems.

More than 160 customers (as of 11/20/15) also filed these same complaints against BioTrim Labs on Scambook, while the company had an F rating with the Better Business Bureau based on just 8 closed complaints (which, you guessed it, referenced these same concerns).

So, if hundreds of online customers are to be believed, it might be best to avoid BioTrim Labs altogether.

But what about all this science talk on the BrainPlus IQ? Doesn’t this mean that it’s proven to work? Let’s break it down.

Do We Really Only Use 10% of Our Brain?

First, according to BioTrim Labs, “experts say the majority of humans only use 10% of their brain's potential.” Is this really the case?

Not at all—it’s a complete myth. Which is something you’d think a “scientifically minded” company would understand (or at the very least, that they’d perform a quick online search to verify before publishing it to their website).

Ok, so you already use 100% of your brain, and BrainPlus IQ won’t work from this perspective. But will its ingredients give your cognitive powers a boost?

Second, even though this is something you’ll be putting in your body, BrainPlus IQ’s manufacturer doesn’t think it’s important to include a label or list of ingredients. Sure, we’re told that it contains a “phosphatidylserine complex,” but this tells us almost nothing useful.

Luckily, we found a more complete list of ingredients directly on the BioTrim Labs website, which includes:

Ginkgo biloba may help slightly boost mental function, as well as treat some symptoms related to dementia. Similarly, phosphatidylserine may be effective for treating age-related mental decline and some Alzheimer’s symptoms.

Important note: Much of the existing research for phosphatidylserine is based on an ingredient derived from cow’s brain. Recently though, the phosphatidylserine found in supplements is typically derived from soy or cabbage, for which there is no existing research.

Bacopa monnieri (active ingredient bacopin) may improve some measure of memory, although research is limited to only a couple specific supplements.

Outside of these, there is insufficient clinical evidence showing any of BrainPlus IQ’s ingredients will provide any benefits whatsoever.

What’s the catch? Even for the ingredients that might be somewhat effective, we’re not told how much BrainPlus IQ contains, if this is enough to provide any results, or what kinds of side effects you might reasonably experience. Let’s talk more about this.

BrainPlus IQ’s Side Effects

Despite their limited efficacy, the good news is that BrainPlus IQ’s ingredients are safe and should be well tolerated by most users. So, if you experience anything at all, it will probably only be mild digestive upset.

With this said, some users may experience insomnia from phosphatidylserine, especially in doses over 300mg. Again though, we’re not told how much phosphatidylserine is contained in BrainPlus IQ, or if this is what you might expect.

We’ve given you a whole lot of information about BrainPlus IQ so far, so let’s bring it all together so you can make a more informed decision.

Is BrainPlus IQ Really Just One Big Negative?

Pretty much whichever way we turn, we’re met with red flags when it comes to BrainPlus IQ. Most of the supplement’s ingredients aren’t proven to work (and even those that are will likely only provide a mild boost), we don’t know how much of each ingredient it contains, and the manufacturer has a very poor online customer reputation, with the same complaints cited over and over again.

Our recommendation? We’d suggest speaking with your doctor before placing an order for BrainPlus IQ. And while you’re waiting for your appointment, you can implement these easy tips for reducing memory loss!

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