About Brooklinen

By HighYa Staff

According to Brooklinen, their sheets, comforters, pillows, blankets, and other home essentials feature some of the most luxurious materials and beautiful designs around, but at a lower price than the competition. How do they accomplish this?

We’re told that by working directly with top caliber factories, Brooklinen’s bedding is crafted with high-quality cotton that provides a great feel—but by removing layers of cost built into the traditional supply chain (such as wholesaling, storefronts and designer licensing fees), they’re able to pass the savings on to their customers. Not only this, but Brooklinen claims to make the buying process simple and hassle free.

From mattresses to sheets and comforters, it seems more and more companies are selling high-quality bedding direct to consumers, and at much lower prices than traditional options. Does this mean Brooklinen is a solid option? Do their prices represent a solid value?

Let’s start answering all your questions by taking a closer look at Brooklinen’s manufacturing process.

What Makes Brooklinen Bedding Different?

Brooklinen’s Sheets

All Brooklinen sheets are made of single-ply Egyptian cotton yarn at 60-80 count threads, which the company claims delivers “light, soft, yet extremely long-lasting sheets.”

Compared to many other bedding manufacturers who might falsely inflate their numbers, Brooklinen’s thread count is tabulated only by multiplying the number of vertical and horizontal threads. This way, they claim that a 300 TC Brooklinen sheet can actually provide better quality, feel, and durability than a 600 TC sheet from another manufacturer.

Speaking of feel, Brooklinen’s sheets come in either percale (traditional one-yarn-over and one-yarn-under weave) or sateen (one-yarn-under and three-yarn-over weave) weaves. With percale, you’ll experience a cool, crisp feel whose softness and durability get better with every wash. Or, sateen provides more of a silky-soft feel and luminous sheen.

To accomplish this, we’re told that Brooklinen’s team has over 100 years of combined experience and a unique manufacturing formula—not to mention the use of Osthoff Singe finishing machines—giving their sheets an unmatched feel.

Finally, all Brooklinen sheets are OEKO-TEX certified, which means they’ve been tested to be free of harmful chemicals and materials, for color fading propensity, and even for acidity.

Brooklinen’s Classic vs. Luxe Sheets

Brooklinen’s Classis sheets feature a 270 thread count, and the percale finish delivers a super crisp feel with a soft matte finish. The company claims their Classic line might be ideal “if you prefer cool and crisp sheets when you sleep or if you just prefer lighter, more breathable sheets.”

On the other hand, Brooklinen’s Luxe sheets feature a 480 thread count and a lustrous sateen finish. This gives them nearly 2X the amount of cotton found in the Classic line, thereby providing more softness and warmth.

Brooklinen Comforters

We’re told that Brooklinen’s comforters maintain the highest quality available, while also providing a great degree of climate versatility. They do this by using Canadian White Down clusters (instead of feathers) sourced responsibly from Hutterite farms in Northwest Canada, which last longer and lack the prickly spine.

These down clusters trap also more air to keep you warmer, which is measured in something called fill power. To this extent, Brooklinen’s comforters boast 600 (lightweight) to 700 (all-season) fill power, which they claim provides “the optimal balance of weight and warmth.”

Before making its way into your comforter, all of Brooklinen’s down (which is a byproduct from the Canadian meat industry) goes through a five-stage cleaning process and is sorted into small batches, so only the “fluffiest and highest quality clusters” are used. Alternately, you can choose Suprelle™ fill, which is a premium polyester made to replicate the texture and warmth of down.

Whichever down you choose, it’ll be encased in a 500 thread-count sateen shell, along with baffle box construction, in order to provide a silky-soft feel, maintain fluffiness, and evenly distribute the filling.

As with their sheets, all Brooklinen’s comforters are certified by Oeko-Tex, as well as RDS (Responsible Down Standard) and Downmark (The Down Association of Canada).

It certainly sounds like Brooklinen’s bedding is high quality and eco-friendly. But will you lose sleep over the prices?

How Much Does Brooklinen Bedding Cost?

Brooklinen’s bedding products are priced as follows:

Classic Sheets

  • Core Sheet Set (1 flat sheet + 1 fitted sheet + 2 pillowcases): $99+
  • Hardcore Sheet Bundle (1 classic core set + 1 duvet cover + 2 extra pillowcases): $164+
  • Starter Sheet Set (1 fitted sheet + 2 pillowcases): $84+
  • Duvet Cover: $85+
  • Fitted Sheet: $49+
  • Pillowcases (2): $35+

Luxe Sheets

  • Core Sheet Set: $129+
  • Hardcore Sheet Bundle: $198+
  • Starter Sheet Set: $99+
  • Duvet Cover: $90+
  • Fitted Sheet: $54+
  • Pillowcases (2): $45+

Comforters

  • All-Season Down: $299
  • Lightweight Down: $229
  • All-Sean Down Alternative: $249
  • Lightweight Down Alternative: $189

Down Pillows

  • Plush: $89
  • Mid-Plush: $59
  • Firm: $59

Blankets

  • Pendleton Bed Blanket: $129+
  • Pendleton Heritage Blanket: $239+
  • Pendleton Throw Blanket: $109+

Scented Candles: $28+

The Laundress Fabric Care: $15-$65

At the time of our research, you could enter your email address on the Brooklinen website to receive free S&H on your first order.

All Brooklinen products come with a 60-day refund policy, less S&H charges. Keep in mind that washed/used sheets or pillows will be subject to a $9.99 processing fee, which covers Brooklinen’s cost to donate the bedding to Goodwill in Brooklyn, NY.

In addition, Brooklinen’s comforters come with a lifetime warranty. If yours ever breaks down, the company will attempt to repair it. If that’s not possible, then they’ll replace the item free of charge.

In order to request a refund or process a warranty claim, Brooklinen’s customer service department can be reached at hello@brooklinen.com or by filling out a form on their Returns page.

Is Brooklinen Bedding Getting Rave Customer Reviews?

On Brooklinen’s website, their bedding had nearly 700 customer reviews at the time of our research, with an average rating of 5 stars. There, most compliments seemed to reference high quality, great comfort, and timely shipping. Was it a similar story elsewhere online?

The folks over at Sleepopolis reviewed Brooklinen’s sheets and found they have a strong build quality with virtually zero loose threads, wrap the mattress nicely, and shrink very little after washing and drying. They felt the sheets were a 3-3.5 on the softness scale, and liked that they “floated” instead of trapping sleepers next to their mattress.

Overall, they felt Brooklinen’s sheets would be ideal for someone who wants 100% cotton, lightweight sheets with a multitude of color and design options.

SheepSherpa gave Brooklinen’s sheets an 8.8-star rating and called them a “true sheet disruptor.” Why? They experienced prompt shipping, found the packaging “outstanding,” and all at a great price. In fact, they claim their $250 Brooklinen bundle would have cost $430 from a competitor.

In the end, they noted:

“I can’t believe that for under $200 I was able to transform the whole look of my bedroom. Not only are you buying comfort, you’re also buying a mini bedroom upgrade.

Before you go out to the department stores to buy your next set of sheets, check out what Brooklinen has to offer first and then see if they can be beat in terms of price and quality. Chances are you’ll be coming back to them.”

Finally, while there wasn’t a whole lot of feedback on this Reddit thread, Brooklinen’s sheets seemed to get high marks from customers. Yelp reviews seemed to be more mixed, with some complaining that Brooklinen’s sheets didn’t match their quality expectations, while more than one claimed to have a less-than-stellar customer service experience.

Who Founded Brooklinen?

Brooklinen was co-founded by Rich Fulop, who experienced a great night’s sleep on some high-quality sheets in Las Vegas, only to find they cost $800. Instead, Rich teamed up with Dave Fortune, who he met at NYU business school, to cut out the middlemen (and bloated pricing) involved in traditional manufacturing and pass the saves directly to their customers.

Brooklinen got its start in a 2014 Kickstarter campaign, which raised nearly $237K on an original $50K goal. Today, the company is still balancing the demands of growth. Interesting, as it turns out, 65% of their customers are young professional men, which, based on their clean designs and muted colors, seems to be the company’s target demographic.

What does all of this mean for you?

Should You Purchase Brooklinen Bedding?

Whether you’re shopping for bedding, electronics, or just about any other consumer good, one of your primary goals is to get the most quality for the lowest price. In other words, to get more value for your hard-earned dollar.

From this perspective, it might be difficult to beat Brooklinen—even among some of their direct-to-consumer bedding competitors. After all, based on their online customer reviews, they seem to deliver a high-quality product at a much lower price than traditional manufacturers.

Does this mean you’ll be pleased with how Brooklinen’s bedding performs? Much of this involves personal preference, so there’s no way to know for sure. But if you’re not pleased, the company seems to stand behind their bedding with a 60-day money back guarantee—just remember you’ll be out some money in S&H charges, as well as their $9.99 processing fee if you used or washed the product.

Tell us how you slept on your Brooklinen bedding by writing a review below!

Now read: Top Pillow Picks for Each Position

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Read 65 Brooklinen Customer Reviews and Complaints

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Average Consumer Rating: 2.2
Rating Snapshot:
5 star: 15 4 star: 2 3 star: 3 2 star: 9 1 star:  36
Bottom Line: 25% would recommend it to a friend
Showing 1-11 of 65
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  • 1 out 1 people found this review helpful

    Brooklinen sheets did not fulfill expectations

    • Nashville, TN,
    • Mar 24, 2019
    • Verified Reviewer

    I bought a set of Luxe sheets for my king size bed and was not pleased with what I received. The sheet fabric was lovely and soft, the construction, not so much.

    I'd only washed the sheets twice when I noticed that the fabric on the hems was fraying. When I looked closer, I discovered that the hems were folded over only once before being sewn with what I consider a basting stitch. Basting stitches do not have staying power as they are meant to be in place temporarily. Since the hems were folded only once and the stitching was loose, the fabric started fraying.

    This was the case on the top and bottom fitted sheets. I contacted the company and, to their credit, they were very polite and responsive. They asked me for photos showing the problems and I sent those to them, as well as a specific critique of the sheet construction. They offered to send me a new set, and I said okay. They said not to send the sheets back, but to keep them, or give them away.

    When the second sheet set arrived, they had a small stain on them and again, loose stitching (low number of stitches per inch) as well as uneven and messy stitching where whoever sewed them ran back and forth. I contacted the company again and again, they were very polite and responsive. Apparently they didn't realize this was the second complaint and again offered to replace the sheets.

    I asked for my money back and for a shipping label. They were very polite and efficient and sent a label.

    Bottom Line: No, I would not recommend this to a friend

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  • Better sheets at Home Goods or TJ Maxx!

    • Lexington, KY,
    • Feb 15, 2019
    • Verified Reviewer

    I ordered Brooklinen bedding (sheet set and duvet cover) based on their advertising. Frankly, the products simply didn't live up to my expectations. I like crisp sheets, and these really were too soft for us. But the biggest disappointment was the duvet cover. It was way oversized for a queen duvet, and was very difficult to use. There are no openings at the top end, so it's particularly difficult to get the comforter positioned nicely within the cover. Overall, in spite of the hype, these sheets are overpriced for what you get. I'm very satisfied with good quality sheets from the Home Goods stores in our area. It has been over a year since we purchased. Perhaps by now they've redesigned the duvet cover for easier use.

    Bottom Line: No, I would not recommend this to a friend

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  • 0 out 3 people found this review helpful

    Shorted us twice on refunds

    • Connecticut,
    • Jan 16, 2019
    • Verified Reviewer

    Buyer beware. While we were happy with the sheets and duvet we bought, the super plush towels were so thick they literally didn't dry. We returned them and the company only gave us a partial refund. It took numerous calls to get the full amount back. In spite of this, and because we did, in fact, like the sheets that much, we ordered sets for ourselves and our kids for Christmas. By this time, we saw they had introduced a mid-weight towel, so we ordered four sets of those, too. The sheet packaging was so confusing we couldn't figure out which sheets went with which, so we returned them. We were due a $1000 credit for the sheets. They credited us $300. For the second time, I had to chase them down to get the full refund. Much as we like the sheets, we won't do business with them again.

    Bottom Line: No, I would not recommend this to a friend

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  • 0 out 2 people found this review helpful

    The sheets are great but...

    • Pennsylvania,
    • Dec 20, 2018
    • Verified Reviewer

    I love the sheets. They’re as high quality as advertised. And when they fit my old mattress snugly, I was thrilled. Then I laid out an enormous amount of money for my Tempur-Pedic mattress. The fitted sheet is huge. So now I have an expensive mattress, expensive sheets that don’t fit, and a very uncomfortable bed. Yes, I would recommend, and in fact, I have, but with caution. So disappointed now.

    Bottom Line: Yes, I would recommend this to a friend

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  • 2 out 3 people found this review helpful

    These sheets rip - a lot

    • Florida,
    • Dec 17, 2018
    • Verified Reviewer

    We bought our first set about a year and a half ago and we liked them a lot - the classic percale is very nice. Within months, there were tears and holes in the sheets. This is after completely normal usage and washes.

    I reported this to Brooklinen Customer Service and they immediately sent us another set, which was greatly appreciated. The response was fast and friendly.

    We have now had our new set for 3 months and my husband just noticed a tear in the top sheet as he took it out of the dryer. Makes no sense.

    Bottom Line: No, I would not recommend this to a friend

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  • 0 out 9 people found this review helpful

    No customer service

    • San Francisco, CA,
    • Nov 15, 2018
    • Verified Reviewer

    I get the overall feeling that this company is very sketchy. My card was stored even though I requested it not to be. I tried to cancel an order via chat, text, phone call, and email within minutes of ordering product. Guess what?! No return response...of course. I have not received the product yet but do not have high expectations. The reviews are not great if you ignore the ones on their own website. I will certainly update my review if the product is solid.

    Bottom Line: No, I would not recommend this to a friend

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  • 1 out 1 people found this review helpful

    Excellent quality and customer service

    • Vancouver, British Columbia, Canada,
    • Nov 1, 2018
    • Verified Reviewer

    I am so pleased with the excellent quality of my Brooklinen LUXE sheet set. They are soo soft and comfortable. My fitted sheet ended up having a small tear, and without hesitation, Brooklinen sent me a new fitted sheet. Both amazing sheets and excellent customer service. I highly recommend this brand.

    Bottom Line: Yes, I would recommend this to a friend

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  • 4 out 8 people found this review helpful

    The ugliest duvet cover alive

    • Rhode Island,
    • Oct 13, 2018
    • Verified Reviewer

    The first thing my boyfriend said when I showed him our new duvet was that it looked like a hospital gown. Unfortunately, it felt like one too. I have owned several for much cheaper that are 1000x softer. Their return link keeps bringing me to a blank page. UGH.

    Bottom Line: No, I would not recommend this to a friend

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  • 5 out 10 people found this review helpful

    Nope

    • San Francisco, CA,
    • Sep 19, 2018
    • Verified Reviewer

    These sheets are a marketing scheme. They look and sound great online, but they feel like a plastic IKEA bag in real life. Or a tarp. They persuade the heck out of you to give them a wash before judging them, but if they truly became significantly softer after a single wash, they would have pre-washed them before shipping. I am giving two stars because they had cool colors.

    Bottom Line: No, I would not recommend this to a friend

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  • 4 out 7 people found this review helpful

    I don’t know how Brooklinen sheets feel because I’ve never received them

    • Boston, MA,
    • Sep 18, 2018
    • Verified Reviewer

    Brooklinen customer service is absolutely terrible. I ordered off their website and still haven’t received my order. I have reached out 4 times to try and figure out what happened and where they are and I can’t get any response other than a generic email saying "we will respond to you in 2-3 days." They will never get any more money out of me even if their sheets are the most comfortable sheets on the planet simply based off the fact they can’t even give customers the time of day to try and help them figure out what is wrong with their order.

    Bottom Line: No, I would not recommend this to a friend

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  • 8 out 10 people found this review helpful

    Truly the coolest/most comfy sheets I've found

    • Gaithersburg, MD,
    • Jun 23, 2018
    • Verified Reviewer

    I have bought A LOT of sheets over the past 20 years, trying to find ones that fit well on the bed and that both my husband and I find very comfortable. I have bought sheets from super low (clearance) prices of $19.99 for a king set to $200 for 600 count cotton sheets. I'm not willing to spend more than that.

    In all those years, I only found one set, besides Brooklinen, that I liked enough to buy twice, and that set ended up feeling rough/pilling when it hit the 3-year mark.

    Both my husband and I prefer a cool bed, so I chose their Classic "crisp" set. I was STUNNED at how much cooler they felt than all the other sheets I've bought. It was noticeably different. I wish they came in more colors, but loved the feel so much I bought a second set soon after, despite them being at the high end of my typical price range. I have continued to look for other sheets that feel the same way, for less. Today I bought a set that reviewers said were crisp and cool. Well, I just washed and dried them, along with my Brooklinen set, took them out and laid them on my bed. Sadly, the other brand was noticeably warmer to the touch. I got them for my guest bed, so I can still use them, but I am sticking with Brooklinen. If you like a cool feeling bed, they are truly a life changer.

    (They are wrinkly going out of the dryer, but I don't care, the feel is well worth dealing with a more casual looking bed, or getting out the iron if I really want it to look super neat.)

    Bottom Line: Yes, I would recommend this to a friend

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