Brooklinen Review: A Detailed Look

By Lydia Noyes
HighYa Staff
Updated on: Jul 16, 2020

Brooklinen is a bedding company that promises to provide you with simple, high-quality home essentials at an affordable price. The company cuts out the middleman to keeps costs low so that you can enjoy premium products at any budget.

Though the company has a storefront in Brooklyn, NY, most sales take place online.

In this article, we take a look at many important factors to help you decide if this brand is right for you.

Pros
  • Less expensive than other direct-to-consumer bedding brands
  • Utilizes extra-long-staple cotton
  • Generous 365-day return policy
Cons
  • Customer complaints related to quality
  • Some customers reported that it may fray or pill quickly

Product Line Overview

Brooklinen sells a range of bed, bath, and loungewear products:

Classic Sheets ($83 to $170)

Most well known for their sheets, Brooklinen offers long-staple cotton percale sheets at a 270 thread count for a soft yet cooling texture that is especially beneficial for people who get hot while they sleep.

Luxe Sheets ($88 to $197)

This collection boasts a 480-thread count and 100% long-staple cotton that gets softer with each wash. The sheets are designed to stay warmer than the classic sheets while maintaining breathability.

Comforters ($179 to $269)

A range of comforters that are filled either with Canadian goose down or down alternatives. Brooklinen claims that this goose down lacks the prickly spine of most feathers and is more effective for trapping air for extra warmth.

The down alternative comforters include high-grade microfibers that imitate the warmth and weight of natural down without relying on any animal products.

Pillows ($53 to $89)

Pillows come in two options: natural down or synthetic-filled pillows. They include the same Canadian goose down as the comforters and are available in plush, mid-plush, and firm down varieties.

Blankets ($224 to $251)

A range of lightweight quilts and shams for extra comfort when it’s too warm for a traditional comforter. Made from 100% long-staple cotton.

Brooklinen Materials

Brooklinen uses 100% natural cotton for its sheets without any artificial wrinkle-free chemicals.

This means that the products may wrinkle the first few times you use them, but that they will wrinkle less after every use.

You can minimize this concern by taking sheets out of the dryer early and laying them flat to dry.

This cotton’s specifics are also important. Brooklinen products all contain extra-long-staple cotton that is a term used for cotton fibers around 1-3/8", which is about a third longer than other cotton fibers.

This leads to a more luxurious thread that results in a softer, more durable final product. You’ll also deal with less fraying and pilling over its lifespan.

Paying more for extra-long staple fiber sheets is a personal choice. These sheets are typically associated with luxury, but brands aren’t always transparent about the proportion of fibers that qualify.

In the case of Brooklinen, all cotton products are 100% extra-long staple.

Analysis of Customer Reviews

On our website, more than 70 Brooklinen customers submitted their reviews, which average 2.1-stars. Below, we’ve summarized the most common comments:

Compliments:

  • High-quality products
  • Products arrive as described
  • Reasonable pricing compared to the competition

Complaints:

  • Delivery issues
  • Slow customer service responses
  • Sheets not soft
  • Sheets wore out within a year
  • Tended to fray after a few washes
  • Sheets sometimes were noisy, crunchy

Return Policy

All purchases made on the company website qualify for returns within a full year, including pillows. Any washed or used returns will be sent to a donation center, and you will still receive a full refund.

Items listed for Final Sale won’t qualify for refunds.

Product exchanges aren’t offered. This means it’s best to return a product you are unhappy with and then reorder a better fit.

Popular Alternatives to Brooklinen

Brooklinen Sheex Boll & Branch
Primary Materials Extra-long-staple cotton, Canadian goose down, synthetic down Microfiber polyester, spandex, bamboo, hypoallergenic polyester Long-staple organic cotton, down feathers
Sheet Cost $83–$197 $139–$250 $160–$230
Comforter Cost $179–$269 $209 $225–$300
Pillow Cost $53–$89 $84–$89 $80–$150
Return Policy 365-day return guarantee 60-day 30-day

What all three of these companies have in common is that they operate on a direct to consumer model. In other words, you’ll save money by not going through a traditional retailer to purchase them.

Each brand also offers its products at roughly similar price points, though Boll & Branch falls on the higher end.

Like Brooklinen, the company primarily offers long-staple cotton sheets and down feathers.

One big difference is that all Boll & Branch products are organic, which might be a selling point for those with allergies or who want to be environmentally conscious.

Finally, Brooklinen offers the most generous return policy of these three. You can return any purchase to the company within a year, regardless of its condition.

That’s a great way to thoroughly test your purchase before determining whether it’s the right choice for you.

The Bottom Line

Brooklinen promises you exceptional sheets and bedding products at an attractive price. The company’s pricing and satisfaction guarantee certainly beat its competition.

However, a number of customer reviews indicate that many people aren’t happy with their purchase.

That’s partly due to product quality concerns, but also because many shoppers struggled with customer service.

Overall, bedding is something you’ll interact with for hours each day, so it’s worth taking time to purchase the right sets for your needs and Brooklinen’s generous return policy makes it possible by giving you ample opportunity to test out these sheets.


Customer Reviews

Start your review of Brooklinen:
  • 78 Customer Reviews
  • 22% Recommend This Brand
2.1 out of 5
5 star: 20% 4 star: 2% 3 star: 3% 2 star: 14% 1 star: 58%

 Our Promise to You

To safeguard you and ensure helpfulness and relevance, our compliance team manually assess every customer review before it goes live.

We have a zero-tolerance policy for fake reviews, and companies cannot control or alter any reviews at any time.

Sort reviews by:

  • Great sheets and great customer service

    • By Mary J Smith,
    • Hickory, NC,
    • Feb 6, 2017
    • Verified Reviewer
    Overall Experience:

    I'm not sure why there are bad reviews. These sheets are fantastic. Do your research and try and find real percale sheets with this quality and price. I've tried many others, and when I understood what good percale sheets were, I can't believe I wasted my money on Amazon, Target, and other stores. If you think percale is soft, you're wrong. Percale is crispy, crunchy and the real deal.

    If you want soft, buy sateen (cheap junk). Educate yourself on percale sheets, and if not, go to Walmart and buy the same "soft junk" that you'll replace next year or you'll be sleeping on torn ragged sheets. You get what you pay for.

    Bottom Line: Yes, I would recommend this to a friend


  • Love these sheets!

    • By Carol,
    • Virginia, Minnesota,
    • Feb 9, 2017
    • Verified Reviewer
    Overall Experience:

    I have been looking for these type of sheets for years. I experienced excellent customer service when I made a change after the order was placed. The sheets came quickly, and the packaging was very nicely done. They came in a cute cardboard suitcase with a cute tote bag holding the sheets. As advertised, they were crisp and cool. I felt like I was in a high-end hotel, and I couldn't be happier with these sheets!

    Bottom Line: Yes, I would recommend this to a friend


  • LOVE the sheets, everyone who has helped me has been amazing!

    • By Lynn,
    • Mar 8, 2017
    • Verified Reviewer
    Overall Experience:

    These sheets are incredible! I got the Luxe and they are super soft, smooth, and light. I loved them so much that I got a down (lightweight) comforter and down alternative pillows. It's so hard to leave my bed in the morning.

    I'm so confused by some of these negative reviews. They may take a day to get back to you (they're new and have a small team?), but all of the help I've received from their customer service has been overly helpful and polite. To one of the other reviewers, why wouldn't you get charged the same day you place an order?

    I am loving everything I've gotten and will definitely be buying more.

    Bottom Line: Yes, I would recommend this to a friend


  • Great experience all around

    • By Gerald,
    • New Mexico,
    • Mar 15, 2017
    • Verified Reviewer
    Overall Experience:

    These sheets are great and only get softer with time! I finally found the sheets I've been looking for and will not purchase anywhere else. Customer service was very helpful as well. Way to go, Brooklinen.

    Bottom Line: Yes, I would recommend this to a friend


  • A cloud

    Overall Experience:

    It felt like sleeping on a cloud all night. The duvet cover is great and makes the bed feel warmer. I will buy more sets of sheets. It feels smooth to the skin and senses. Very soothing.

    Bottom Line: Yes, I would recommend this to a friend


  • Better with time!

    • By Windy,
    • Portland, OR,
    • Sep 25, 2017
    • Verified Reviewer
    Overall Experience:

    I am seriously in love with Brooklinen's sheets. I noticed the bad reviews mention that the sheets are not soft, but trust me, you get them soft, and they get better with time. Just like my favorite blue denim jeans, my sheets also get softer and softer. I have had my first set of sheets for a little over a year and my second set for about 7 months now. My older sheets fray, stain, and they have these little bumpy threads that I believe is called pilling (just looked this up)?

    But hands down, I recommend these sheets to everyone! I never noticed how much sheets can change the way it feels to get into bed every night!

    Bottom Line: Yes, I would recommend this to a friend


  • Sheet set

    • By Josh,
    • Alaska,
    • Sep 25, 2017
    • Verified Reviewer
    Overall Experience:

    Comfy sheets and good price. And their warranty department is top notch!

    Bottom Line: Yes, I would recommend this to a friend


  • We love them

    Overall Experience:

    I bought one set of Brooklinen luxe sheets, and my husband liked them so much, he asked that I buy three more sets. They are soft and feel great to the touch. Their customer service can be a little quirky, but they were super nice when we actually made contact.

    Bottom Line: Yes, I would recommend this to a friend


  • Second purchase

    Overall Experience:

    I just received my second purchase of their Luxe sheets. I bought my first set several months ago, and they continue to get softer with each wash. I will be replacing all of my sheets in the future with Brooklinen.

    The customer service is outstanding; they strive for perfection and success.

    Bottom Line: Yes, I would recommend this to a friend


  • Best. Sheets. Ever.

    Overall Experience:

    I have tried so many sheets and blown so much money trying to get a good price on a "good" set of sheets. Many felt good, until you washed and dried them. None of them stayed on the mattress. I read tons of reviews on Brooklinen and decided to give them a try. In LOVE, and so is the husband. Sheets kept their smooth and crisp feel after laundering and more impressively, they STAYED ON THE MATTRESS!

    Best sheets ever. I will not buy any other brand of sheets going forward.

    Bottom Line: Yes, I would recommend this to a friend


  • Love our Brooklinen sheets!

    Overall Experience:

    We were at the point when we needed to replace our well-worn bed linen. However, my husband had a preference for the softness of sateen, and I was more interested in percale. We live in S. California and with a Tempurpedic mattress, the coolness of percale seemed like a better way to go. After much research on various brands, we decided to try Brooklinen and recently purchased their Classic Hard Core Sheet Set.

    They took a few washes to soften up (helped by The Laundress Fabric Conditioner) and now they are absolute heaven! The lightness and breathability make them so comfortable, they launder beautifully, and my husband totally agrees that percale was the perfect choice for us. So impressed at the quality for such a reasonable price and Brooklinen's customer service has been excellent. We now look forward to ordering their lightweight down comforter for the warmer months.

    Bottom Line: Yes, I would recommend this to a friend


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