What is Direct Naturals?

By HighYa Research Team
Published on: Feb 13, 2017

Direct Naturals’ 5-in-1 Weight Loss supplement promises to deliver a blend of 100% natural ingredients that can cleanse your gut and digestive system, destroy toxins, fix hormonal imbalances, and turn your body into a fat-burning engine.

Direct Naturals claims you only need to take two small capsules of 5-in-1 per day and its formula will work regardless of age, gender, or how much weight you’re looking to lose—and without dieting!

Which is why the company calls the supplement “most effective weight loss formulations available on the market” and why they claim it’s been used by thousands of people to date.

Direct Naturals tell us that their 5-in-1 Weight Loss supplement is certified by an independent third party laboratory for quality, but does this necessarily mean that it will help get rid of bad bacteria or otherwise help you lose weight? Keep reading, and that's exactly what we'll help you decide.

What Are Firmicutes? Will They Make You Gain Weight?

The Importance of Bacteria In Your Gut

Inside your digestive tract, or gut, hundreds of trillions of individual bacteria cells play an important role in helping your body digest food and even keep your immune system healthy.

Sometimes, however, whether caused by genetics, lifestyle factors, overeating, stress, or thousands of other factors, the “bad” bacteria can outnumber the “good” ones, leading to side effects like bloating, gassiness, and general digestive upset. Some of this is even referenced on the Direct Naturals website.

To help reestablish ideal bacteria balance in your gut, one of the easiest methods is taking a probiotic; a type of nutritional supplement that contains billions of bacteria cells per dose. Once they pass through your stomach, they make their home in your digestive tract and go to work reducing gassiness and bloating, improving digestion, increasingly regularity, and reduce irritable bowel syndrome symptoms.

Another common method is using something called a bacteriophage supplement. Instead of adding more bacteria, these introduce viruses that kill unwanted bacteria strains (types) and then pass through the body once they’re gone.

Enter Bacteriodetes & Firmicutes

Now, compared to different strains (or types) of bacteria, bacteriodetes and firmicutes are bacteria phylums, which define classes of organisms that have the same body plan.

Pro tip: Humans are part of the phylum chordata, which includes most fish, amphibians, reptiles, birds, and mammals.

According to some recent research (as well as the Direct Naturals website), individuals with lower bacteriodete levels in their gut were often thinner, or less at risk of becoming obese, than those with higher levels of firmicutes.

While this potential relationship between gut bacteria and obesity could be promising, it’s important to note that the medical community isn’t yet sure if higher firmicute levels are the cause of weight gain, or if they’re a result.

Nonetheless, will anything found in Direct Naturals’ 5-in-1 Weight Loss supplement balance gut bacteria or otherwise boost your weight loss efforts?

How Effective Are Direct Naturals’ Ingredients For Weight Loss?

According to the label on Direct Naturals’ website, 5-in-1 Weight Loss contains:

Proprietary Blend 1,000mg: Acai Berry Extract, Raspberry Ketone, Moringa Leaf, Green Coffee Bean Extract, Garcinia Cambogia Extract

5-in-1’s formula is a veritable who’s who of popular weight loss ingredients found in thousands of other current supplements, most of which have very little clinical evidence (if any) to support these manufacturers’ weight loss claims.

Raspberry ketone is an aromatic compound found in berries that many claim will increase adiponectin in your body, a protein responsible for metabolism. On the other hand, unroasted green coffee beans contain chlorogenic acid, which may help delay glucose absorption and increase metabolism.

Garcinia cambogia’s hydroxycitric acid HCA promises to accomplish similar results and acai contains high levels of antioxidants, as does moringa.

Bottom line: Authoritative websites like WebMD and Examine.com indicate there’s not enough clinical evidence available showing that any of these ingredients can meaningfully address bacteria levels in your gut (whether referencing the phylum, genus, or species) or address weight loss in any other way.

Further, as we outline in Detoxification Supplements May Not Be What They Seem, your body does a very good job at removing unwanted toxins, so supplements that claim to accomplish this are unneeded—not to mention unsupported by clinical evidence.

But will these ingredients cause any harm?

Potential Direct Naturals 5-in-1 Side Effects

While authoritative websites tell us clinical evidence is lacking to support 5-in-1’s claims, the good news is that you likely won’t have to worry about anything worse than temporary digestive upset, if anything at all.

On the other hand, we’re told that not enough is known about acai to fully understand potential side effects.

How Much Does Direct Naturals Cost?

5-in-1 Weight Loss from Direct Naturals is priced as follows:

  • 1 Bottle (60 capsules): $69
  • 2 Bottles: $111
  • 4 Bottles: $176

All orders come with free S&H and you won’t have to worry about being signed up for any kind of autoship enrollment.

You’ll also receive a free copy of Direct Natural’s report Natural Foods that Blast Fat and Restore Healthy Gut Bacteria.

Direct Naturals provides a 60-day money back guarantee on 5-in-1, less S&H. In order to request one, you’ll need to contact customer service at (844) 211-1942 or support@directnaturals.com.

What Do We Know About Direct Naturals’ Customer Reputation?

After playing around on Englewood, CO-based Direct Naturals’ website, we learned that they manufacturer another supplement called Ultra Pure Turmeric w/Bioperine. Although, with such a generic name (5-in-1 Weight Loss included), finding any directly related customer feedback wasn’t possible.

Interestingly, outside of the long-form landing pages for each of their supplements and the YouTube pages for the corresponding videos, we didn’t find any online presence for Direct Naturals as a company. They were not listed with the Better Business Bureau, either.

In fact, even their Turmeric and Weight Loss landing pages were hosted through Software Projects Inc., a third-party payment processor who also retails many of the “cure-all” e-books the HighYa team has reviewed over the years.

What about Alexander Dumont, chief medical researcher at Direct Naturals? We didn’t find any indication online that this is a real person.

How Much Value Can You Expect Direct Naturals’ 5-in-1 Weight Loss Supplement to Deliver?

The following quote really stood out to us on the Direct Naturals website:

“The entire weight loss industry has been DESIGNED to keep people fat, frustrated, and hating themselves.”

We think this is spot on. But the reason—at least based on our experience reviewing hundreds of weight loss supplements, as well as reading feedback from thousands of readers—is largely because customers complain they don’t deliver on their promises.

And it’s no wonder, really, considering the limited clinical evidence available to support many of these ingredients’ weight loss claims.

Is it the same case with Direct Naturals’ 5-in-1 supplement? We didn’t test it firsthand, so we can’t say for sure.

However, based on what we learned from authoritative websites, there doesn’t seem to be a lot of clinical evidence to support the manufacturer’s claims or 5-in-1 Weight Loss’ effectiveness.

Furthermore, the only clinically proven method of losing weight and keeping it off is through diet and exercise. And when a company claims their product—whether 5-in-1 or one of the thousands of other supplements that claim to accomplish the same—can help you shed pounds without watching what you eat, we think this is a big red flag.

Fortunately, if 5-in-1 doesn’t work for you, Direct Naturals seems to stand behind it with a 60-day refund policy. Just remember that you’ll have to pay to ship it back if you’re dissatisfied.

In the mean time, if you’re looking to get the most value for your money, we’d strongly recommend speaking with your doctor, who can put you on the right path. But if you want to quickly address bacteria imbalances in your gut, going with a probiotic supplement might deliver more bang for your buck.

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