SuperBeets Reviews: Is It Safe And Does It Work?

By HighYa Research Team
Updated on: Jul 19, 2019

Medically Reviewed by Jason Reed, Pharm.D.

What Is SuperBeets?

HumanN advertises that SuperBeets is a highly-concentrated, scientifically formulated source of dietary nitrates, which can help your body produce nitric oxide and support healthy circulation, heart function, blood pressure levels, and natural energy and stamina.

Because SuperBeets is only made from the highest quality, non-GMO beets grown in the U.S., HumanN tells us you also won’t find dairy, gluten, GMO, soy, preservatives, sugar, or caffeine or other stimulants in the supplement’s formula.

It’s also backed by “a world-class team of food scientists, leading experts in dietetics and nutrition and physiology researchers,” and is clinically researched to “provide optimum levels of essential nitric oxide,” the website reads.

But, is this clinical support as robust as the company indicates? And even if it is, does this necessarily mean that SuperBeets is the best beetroot supplement for your needs? We’ll answer all of your important questions here, starting with its underlying functionality.

How Nitric Oxide Works in SuperBeets

If you mix one scoop (the equivalent of one teaspoon) of the crystallized beetroot powder into the liquid of your choice per day, the website advertises you’ll consume three whole beets worth of nitrate in a single, great-tasting serving—without having to the juice any beets yourself.

As advertised on the HumanN website, this means that SuperBeets could act as a great source of dietary nitrates, which could then help your body produce more nitric oxide.

In fact, the website indicates their beets “are sourced to meet our self-imposed strict requirements for nitrate through a very selective process. We validate nitrate specs from the point of harvest to manufacturing.”

But, why worry about nitrates in the first place? According to pharmacist Dr. Jason Reed, nitrates play “a critical role in the body to produce vasodilation, or relaxing of blood vessels.

Reed said relaxed blood vessels can lead to lower blood pressure and increased exercise stamina.

Consuming adequate amounts of uncooked, green, leafy vegetables is a vital part of the process since your body’s cells convert the dietary nitrates they contain into a biologically usable form, which is then converted into nitric oxide.

This means “that dietary supplements, such as beetroot, would [also] be a good way to increase nitric oxide levels,” Reed says. He emphasizes that exercise is another crucial aspect.

But, should you get your beetroot from processed or natural sources?

Are Nitrates from Powders Better or Worse than Fresh Vegetables?

According to registered dietician Meg Marie O’Rourke, “Nitrate levels in vegetables and vegetable juices such as beet juice can vary considerably, but it is always better to consume our nutrients from real food.”

Why? “Powders will not provide the fiber or other benefits of real fruits and vegetables,” she says.

Still, Jason Reed points out, “anyone who is having issues getting enough green leafy vegetables in their diet, or who doesn’t exercise enough, would be a good candidate for beetroot” supplementation.

This is where a visit with your doctor can provide invaluable feedback about which options might work best based on your specific diagnosis.

Will beetroot supplementation in general—or SuperBeets, specifically—lead to significant real-world benefits? Let’s take a closer look at the supporting clinical evidence in the next section.

SuperBeets Ingredients and Nutrition Information

The HumanN website lists the following ingredients and nutrition details for SuperBeets:

Non-GMO Beetroot Powder, Non-GMO Beetroot Powder (fermented), Natural Apple Flavor [or, Black Cherry, depending on flavor], Malic Acid, Magnesium Ascorbate, Stevia Leaf Extract

  • Calories 15
  • Total Fat 0 g
  • Sodium 65 mg
  • Potassium 160 mg
  • Carbohydrates 4 g (Sugars 3 g)
  • Protein 1 g
  • Magnesium 10 mg
  • Vitamin C 50 mg
  • Magnesium 18 mg
  • Manganese 0.14 mg

According to Reed, “There have been small studies showing that nitric oxide supplements can help lower blood pressure, although more large studies are needed to confirm this in larger populations.”

The Studies page on the HumanN website references six of these for beetroot, although none reference SuperBeets, specifically. Note: We reached out to customer support and verified that each of these was conducted using the supplement.

Furthermore, an infographic listed on the HumanN website references a recent study from the American Heart Association (AHA) involving “a small group of eight women and seven men” who reduced their systolic blood pressure by 10 mmHg after consuming beetroot. Again, though, they don’t provide references, and we couldn’t find a matching study from the AHA during our research.

With these details in mind, we located a 2015 study from the AHA that found participants who “drank a daily 250ml glass of beet juice experienced an average decrease in blood pressure of about 8/4 mmHg.”

The “8/4 mmHg” is a standard format for measuring your blood pressure. The two numbers represent your systolic and diastolic blood pressure in the same way that your doctor may tell you your blood pressure is “110 over 80”.

To put this in perspective, they explain, “the average reduction in blood pressure through a single anti-hypertensive drug is 9/5 mmHg. Therefore, these findings suggest a role for dietary nitrate as an effective, easy and affordable treatment in managing blood pressure with similar results to drug treatment.”

Keep a few things in mind, though. First, the 2015 study had a small sample size comprised of people with high blood pressure.

Second, according to the Mayo Clinic, you might be able to reduce your blood pressure by anywhere between eight and 14 points by merely following a low-sodium diet.

And, finally, HighYa Medical Advisor Dr. Jason Reed pointed out that you can get the same results from implementing an exercise routine.

Related: DASH Diet: A Comprehensive Beginner’s Guide

Pro tip: The HumanN website also references a 2016 Australian study showing that elite kayakers improved their rowing performance by 1.7% following beetroot supplementation, although such a marginal gain might not mean much to the average weekend warrior.

SuperBeets Side Effects and Medication Interactions

Whether ingested from SuperBeets or a competing product (more soon), sites like WebMD, the Natural Medicines Database, and cumulatively report that beetroot is possibly safe when consumed in normal amounts from food or supplementation.

However, they emphasize that it can turn urine or stool pink, a condition that’s known as beeturia, which is caused by the vegetable’s betacyanin pigment. The HumanN website tells us this only occurs in about 10-14% of the population.

Outside of this, the company only notes that you should use your SuperBeets powder within 45 days of opening a canister.

SuperBeets Cost and Where to Buy

SuperBeets is available in Black Cherry and Original (Apple) flavors, although how much you pay depends on site which site you order from. For example, if purchased from the main HumanN shop, the supplement costs:

  • 1 Canister (30 servings): $39.95
  • 3 Canisters: $79.90 ($26.63 per canister)
  • 6 Canisters: $149.90 ($24.95 per canister)

On the other hand, if ordered via HumanN’s GetSuperBeets landing page, you’ll also have the option to sign up for recurring deliveries at a reduced price:

  • 1 Canister: $34.95
  • 3 Canisters: $69.90 ($23.30 per canister)
  • 6 Canisters: $129.90 ($21.65 per canister)

Each of the latter options comes with free shipping, while you’ll pay $8.95 for the single-canister option from the main HumanN shop.

We also found SuperBeets sold on Amazon for these lower prices.

Regardless of which option you choose, all direct orders come with a 90-day satisfaction guarantee, less original and return shipping charges. You can reach customer support by calling 855-636-4040.

Customer Reviews for SuperBeets

SuperBeets has nearly 1,000 customer reviews on Amazon as of this writing, with an average rating of 3.7 stars. Here on HighYa, more than 40 reviewers have given the supplement a slightly lower average of 3.3 stars.

Overall, most seemed pleased with its taste, as well as its ability to boost energy levels and reduce blood pressure.

However, common complaints referenced no improvements related to blood pressure or any of the manufacturer’s advertised benefits, along with taste preferences and its tendency to harden and clump together after sitting for a while.

Pro tip: The HumanN FAQ emphasizes this clumping occurs as a result of exposure to moisture and/or excess heat, which you can avoid by storing in a cool, dry place. It doesn’t impact SuperBeets’ effectiveness, though.

SuperBeets vs. Other Competitors

Many of SuperBeets’ top-rated Amazon competitors advertise similar core benefits, including high-quality beets with maximum nitrate content, fine powders that easily dissolve in water, boosted circulation and energy, and no caffeine, added stimulants, or artificial ingredients:

Brand Price / Cost Per Serving Ingredients Average Amazon Rating Notes
SuperBeets $34.95/$1.33 Non-GMO Beetroot Powder, Non-GMO Beetroot Powder (fermented), Natural Apple Flavor [or, Black Cherry, depending on flavor], Malic Acid, Magnesium Ascorbate, Stevia Leaf Extract Available in Original (Apple) and Black Cherry flavors, promises to provide the equivalent of 3 beets per serving
Nu-Therapy Power Beets Juice Powder $36.05/$0.60 Non-GMO Beetroot Juice Powder, Non-GMO Organic Fermented Beetroot Juice Powder 3.9, 500 reviews Promises to provide the equivalent of 6 beets per serving
PureBeets $28.79/$0.40 Organic Beetroot Powder 4.2, 861 reviews Promises to provide the equivalent of 6 beets per serving
Havasu Nutrition Beet Root Powder $25.99/$0.93 Organic Beet Root Powder, Peak O2 Mushroom Blend (Cordyceps, Reishi, King Trumpet, Shitake, Lion’s Mane, Turkey Tail) 4.6, 210 reviews Also contains adaptogenic Peak Mushroom blend
Micro Ingredients Organic Beet Root Juice Powder $26.95/$0.21 Organic Beet Juice Powder 4.3, 386 reviews Also contains vitamin A, vitamin C, calcium, and iron
HumanN BeetElite $34.95/$1.75 Non-GMO Beetroot Powder, Non-GMO Beetroot Powder (fermented), Natural Black Cherry Flavor, Malic Acid, Magnesium Ascorbate, and Stevia Leaf Extract 3.8, 458 reviews Promises to provide the equivalent of 6 beets per serving, also contains magnesium and vitamin C, available in Original and Black Cherry flavors

We can see from this table that the primary active ingredient in SuperBeets, along with their competitors, is beetroot powder. Havasu Nutrition’s formula also contains a mushroom blend, although sites like WebMD and didn’t report any additional circulation-related benefits for its ingredients.

From a price perspective, Micro Ingredients’ formula contains more than 129 servings per container, dropping its per-serving price down to $0.21, by far the lowest above.

The next closest option, PureBeets, while still competitively priced, comes in 100% higher. BeetElite the highest price per serving by a significant margin, while SuperBeets is the next most expensive, but also comes in two different flavors.

The question, then, becomes: Is there anything about SuperBeets that might provide more value than less expensive beetroot powders?

The HumanN representative we spoke with stated that SuperBeets has a higher price because the company holds clinical proof showing that the supplement can provide real-world benefits.

However, it’s important to point out that the HumanN tests were not double-blind, randomized, placebo-controlled trials. This type of testing proves cause and effect, thereby legitimizing a company’s claims.

We think it’s also important to point out that the supplement comes with mostly positive customer feedback here on HighYa, as well as elsewhere online. The company holds an A+ Better Business Bureau rating as of this writing.

So, if clinical support and mostly-satisfied customers are high on your list of must-haves, SuperBeets seems to tick a lot of boxes. Still, does all of this mean it will deliver significant value for the money?

Bottom Line: Is SuperBeets Worth It?

As Reed and O’Rourke explained earlier, obtaining nitrates from vegetables is ideal.

However, many of us don’t consume enough nitrate-containing foods, so SuperBeets might provide a faster and easier method of getting what you need, without having to go through the process of juicing your own veggies.

And if you regularly consume beetroot juice, there’s mounting clinical support that it can help lower blood pressure—about as well as prescription medications, in some instances—for individuals diagnosed with hypertension. The HumanN website even lists clinical evidence specifically for SuperBeets’ ability to accomplish this.

With this said, there’s no indication in these studies that SuperBeets’ formulation provides better blood-pressure-lowering results than a more competitively-priced beetroot powder.

Similarly, it seems that beetroot powders in general—and SuperBeets, specifically—only provide marginal performance gains, according to the clinical evidence.

As such, unless you’re a higher-level athlete where these gains can make the difference between winning and losing, supplementation might not deliver a lot of bang-for-your-buck.

Finally, because nitric oxide widens blood vessels and lowers blood pressure, Reed says that “if you take drugs for ED such as Viagra, Levitra, Cialis, or certain heart medications like nitroglycerin, you should talk to your doctor prior to trying any form of nitric oxide supplement.”

Reed also pointed out that those with a history of kidney stones caused by calcium oxalate, as the vegetable has high levels of calcium oxalate.

» Recommended Reading: Best Grains, Fruits, and Vegetables That Improve Digestion

Read 44 SuperBeets Customer Reviews and Complaints

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Average Customer Rating: 3.2
Rating Snapshot:
5 star: 22 4 star: 1 3 star: 2 2 star: 4 1 star:  15
Bottom Line: 57% would recommend it to a friend
Showing 1-11 of 44
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  • 65 out 70 people found this review helpful

    Superbeets doesn't work

    • Indiana,
    • Oct 13, 2016
    • Verified Reviewer

    Followed instructions drank some every morning until it was gone. I can honestly say I felt NOTHING, ZIP, NADA. Money wasted IMHO.

    Bottom Line: No, I would not recommend this to a friend

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  • 69 out 71 people found this review helpful

    Not worth the $

    • Chicago,
    • Feb 2, 2017
    • Verified Reviewer

    Hi. I regularly juice beets or purchase beet juice from a store. I thought this would be a good product to use as when I don't juice.

    I'd say that the high sugar carb content from this powdered alone is really just not worth it. Of course, if you go from crappy eating to all of a sudden getting a boost of a super veggie in your body, anyone will feel better. Perhaps it's the placebo for spending the high amount of money?

    This product would be good for someone older, elderly, invalid, or simply someone that cannot step out to get juice or to juice. But then there are other alternative powders that are less expensive.

    Don't be fooled by the slick trick and sly marketing, this just isn't worth the price, and I'm a health and wellness educator and know a thing or two about supplements and health. Best to get a good high-grade, non-GMO juice powder that includes a wide range of things from spilling to whole fruits and veggies (including beets) in it for overall health.

    It's a balance thing, too many nitrates are going to deplete somewhere else. Stay balanced and healthy! Good luck.

    Bottom Line: No, I would not recommend this to a friend

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  • 54 out 60 people found this review helpful

    Doesn't work!

    • Greenwich, CT,
    • Feb 4, 2017
    • Verified Reviewer

    My husband and I both tried SuperBeets, and we decided not to tell each other what we were feeling from the first week. We truly hoped for more energy. We are in our 50s.

    I can honestly say that neither one of us felt any different. We both have high blood pressure and it did nothing to change that; he's on meds and I'm not because mine is not as high as his. He also has hypothyroid. I have renal artery stenosis, so I was hoping for a nitrous oxide boost. The fatigue and exhaustion we felt before SuperBeets did not vanish. We were as exhausted as ever and got no relief. Additionally, I gained 3 lbs!

    It was a total waste of money, and I don't like being scammed or putting needless ingredients in my body. As a side note, I'm not sure if these freeze-dried supplements work in general. I have friends who tried powdered collagen that didn't work, and I bought the powdered bone broth. There was no change in how I felt. If I felt worse with any of these, I'd say perhaps it was a detox or Herx effect (which is a good thing), but I felt nothing.

    However, I use liquid bone broth and don't feel anything with that either. I also don't feel any different with fresh beets or pickled beets either, so perhaps it's just me.

    Bottom Line: No, I would not recommend this to a friend

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  • 109 out 113 people found this review helpful

    Didn't work for me

    • Olympia, WA,
    • Mar 10, 2017
    • Verified Reviewer

    I thought I would give it a try, but it really did nothing, and I couldn't get past the taste.

    Low and behold, I had a pending charge on my account for another canister. I called them and apparently when ordering one, I signed up for monthly refills. Be careful when you navigate the website and take notice of the fine print. I canceled the monthly renewal and tried to cancel the second refill. They said no because it had already shipped. I didn't get notice of shipment until the next day, despite being told it already shipped.

    It was a bad experience all around and I have to pay for return shipping to get a refund.

    Bottom Line: No, I would not recommend this to a friend

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  • 121 out 196 people found this review helpful


    I tried it and it is hard to mix with anything. I like to eat beets, so why should you drink them in powder? I think it's another way to just take money from people who are followers. Look who does their advertising, she works for Glen Beck and we all know how crazy he is!

    Bottom Line: No, I would not recommend this to a friend

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  • 172 out 188 people found this review helpful

    Bad side effects!

    • Harrison Township, MI,
    • Jun 20, 2017
    • Verified Reviewer

    I purchased this because I have bad circulation in my leg and my husband has high blood pressure. After reading it's food for both, I thought, heck let's give it a try. It did not give me any energy as it says, nor did it help with my circulation, however, my tongue started to get numb and tingly. Then my throats felt like it was closing/swollen, I got terrible mouth sores inside my mouth, red spots inside my mouth and tonsils, and just overall very painful!

    I stopped immediately taking it, and then the same reaction happened with my husband! It has been a few weeks, and I still have scaring inside my mouth and numbness on my tongue! This needs to be addressed.

    I asked the returns person "does anyone else complain of this and give this reason for their returns?" She sounded hesitant to admit, but she said "yes, tingly tongue, and um yeah, some have said mouth pain." This is not just a little mouth pain, it hurts BAD! I am really nervous and hope it did not cause severe damage.

    Because this is new to me and a lot of others, I'm waiting to hear later what health risks this may cause. Ugh, I never would of bought this if I knew from others this was going to happen.

    Bottom Line: No, I would not recommend this to a friend

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  • 81 out 91 people found this review helpful

    Wasn't happy

    • Brant, MI,
    • Aug 19, 2017
    • Verified Reviewer

    I was recommended to the product by a coworker, who swears by the product. I bought one jar and tried it for at least three works. The only thing I noticed was being a bit lightheaded sometimes when I'd first take it. I never noticed any increase in energy whatsoever.

    Bottom Line: No, I would not recommend this to a friend

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  • 115 out 130 people found this review helpful

    Tastes terrible

    This stuff tastes terrible in water. The second day I mixed it in iced tea. And I love beets. I'd eat them a couple of times a week if I could find someone to eat with me.

    Plus I asked my 87-year-old mother to call and order one of these to try while I was at work one day. The sales dept talked her into six canisters and a box of to go packets. Plus we only got one little scoop with her $150 order.

    Bottom Line: No, I would not recommend this to a friend

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  • 132 out 139 people found this review helpful

    HumanN fails their own expectations

    I placed a $439.25 REPLENISHMENT order with HumanN on 4/11/2018. As the confirmation page states: "Your order has been received, here is what to expect."

    You'll get an email confirming that your order is processing.

    Your order will ship, typically the same day or next business day depending on when placed.

    Once shipped, you will receive a shipment confirmation email with tracking information.

    Well, NOT one of the three expectations set by HumanN (not me) but the company's own statement has been honored. And to make matters worse, HumanN charged my VISA card for $439.25 on 4/11/2018 (the same day the order was placed). I was surprised that I had no communication from HumanN. I thought perhaps the email just went into a black cloud, so, gave them a call on April 30, 2018. Only to be informed that due to "their new security" my order was canceled. WHAT? Security that charges your account yet cancels the shipment of an order?!

    They were very sorry, and someone from Corporate would give us a call. Well, 28 hours later yes, I received a call from someone from HumanN Corporate. She apologized but reiterated that is was the new security software for my protection. I did not, nor do not, understand how I am protected if you charge my bank account, funds taken out, yet the shipment of the order is canceled to protect me. Then, she asks me if I want a refund. And from there the logic completely goes out the front door.

    I want the product...can you send me the product? Well, no, because the order was canceled. But to receive my funds back into my account I would have to request a refund, and if I still wanted to place an order, she would have to charge my account again. And I had to agree to the order on a recorded line. Fine, may I have a refund of my funds which you have held since 4/11 and can I please order $439.25 of your product via your replenishment program? Yes, please, charge me again.

    Well, it has been 29 hours since that phone call. No email confirmation. My account posted another $439.25 payment to HumanN. On the HumanN's website under my account/orders, it has the original order date with the status of "canceled." Apparently spending $439.25 for a 90-day reoccurring nutritional supplementation is a red flag for HumanN. I have ordered over $300-$400 every 30 days from another nutritional company for over 20 years and have never experienced such a lack of customer service or product. I was shopping when I found HumanN, and they have not won my loyalty, so, I will continue to shop for nutrition but elsewhere.

    Bottom Line: No, I would not recommend this to a friend

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  • 60 out 63 people found this review helpful

    This stuff is BS

    • North Carolina,
    • Aug 11, 2018
    • Verified Reviewer

    I did not feel any of the things promised, did not change the N/O levels at all and did not help with anything. I got the RMA number to send it back, and you are on your own to get it back to them, don't know yet what it will cost me to return this junk.

    Bottom Line: No, I would not recommend this to a friend

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  • 49 out 52 people found this review helpful

    Not sure

    • New Orleans, LA,
    • Sep 7, 2018
    • Verified Reviewer

    My husband brought home a canister of SuperBeets that his deckhand gave him to try. I tried one teaspoon in a glass of water. Within fifteen minutes I was having sick stomach feeling and kind of dizzy and nauseated and then within five more minutes I was puking my guts up. So, was that proof that it works very well, so well that I couldn't handle it? I'm not sure, but I'm terrified to try it again.

    Well, I opened it a few weeks later to let my husband try it and the product had turned into a solid hard brick and we threw it away. I love beets and eat them all the time. I'll stick to consuming them that way; it's a lot cheaper to eat them than to drink them!

    I wouldn't recommend because of the RIDICULOUS high price. I am not sure if it works as claimed.

    Bottom Line: No, I would not recommend this to a friend

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