Ordering process - Very easy and simple. Took over two weeks to be delivered. The price point was quite good and their reasoning on the price made sense to me on their website.
Battery - Charges very fast. I ran it the first week without pairing the watch to my phone and it only needed one charge. After pairing it with the Fundo app, the battery life significantly declined on the watch and my phone.
A major issue: One day, I noticed the watch was signifying 0% battery and put the charger in. The battery icon flashed on the screen and I left it alone. About an hour later, I checked and the watch was totally dead. I tried to charge using different plugs, different cables, and even directly from my laptop to no avail. I notified their support contact email address and their response was a simple apology. Very poor.
Watch look and feel: The watch is very slim and looks quite sharp. The watch face is really sharp and responds well to the touch. You did have to touch the icons very precisely but I think that is something you have to get used to with a smartwatch.
Documentation: This is my first smartwatch and the documentation wasn't that clear. I figured out a lot of the icons simply by fooling around with the watch. The booklet was barely helpful and the app wasn't much better.
Overall: Since the battery failed so quickly (after only 3 weeks) and the company had a very poor response, I would rate this watch 1 out of 5. I guess you get what to pay for.
Bottom Line: No, I would not recommend this to a friend