About TuraPur Pitcher

The TuraPur Pitcher and Countertop water ionizing systems promise to deliver hydrogen-rich water with high levels of antioxidants. As a result, we’re told your water will taste and smell better, and may even help you experience increased energy, more radiant skin, and healthier joints.

In fact, TuraPur mentions in several places on their website that these systems can “revitalize your cells from the inside out” and provide you with a “fountain of youth”!

Once we step away from the sales pitch though, what can you realistically expect from drinking TuraPur water, whether from their Pitcher or Countertop system? Will you find it worth the price? Sit back, grab an ice-cold glass of water, and we’ll discuss what we learned during our research.

How Does TuraPur Provide Healthier, Better Tasting Water?

TuraPur manufactures two different filtration systems; a Pitcher and a Countertop model:

TuraPur’s Pitcher

Made of BPA-free plastic, we’re told that TuraPur’s pitcher filters water over three different stages:

  1. A layer of NSF-certified activated carbon
  2. A layer of ion exchange resin that softens the water and gets rid of bad tastes and odors
  3. Here, the hydrogen is released while enriching the water using magnesium, infrared ceramics, and tourmaline

In addition to these benefits, TuraPur claims their Pitcher produces water around 9 pH (we’ll talk more about this shortly), that it fits in your refrigerator, and can be used on the go for trips and picnics. Other than putting the 3-stage filter in place, there is no assembly or installation required.

TuraPur’s Countertop Model

At about 3.5” wide and 11.5” tall, TuraPur’s Countertop water system is about the size of a half-gallon jug of milk and is designed to sit right next to your sink.

Although it’s not quite as easy to setup as their pitcher, we’re told you can install the Countertop model in minutes, without the assistance of a plumber. All you need to do is attach the nozzle to your sink faucet (it comes with 2 adapters, so you’re sure to get the right fit). For a more in-depth look at the process, be sure to read through TuraPur’s installation instructions.

From there, the company tells us you simply need to turn on your sink and the 3-stage filter will get right to work:

  • A 1” layer of KDF process media, which the company claims is “backed by 15 patents and an NSF International certification”
  • A layer of Nuchar® AquaGuard® 325, a form of granular activated carbon that’s claimed to be 8-10X more absorbent than regular activated carbon
  • Finally, similar to the Pitcher, the Countertop’s filter will free the hydrogen in the water using magnesium, infrared ceramics, and tourmaline

According to TuraPur, each Countertop filter is good for about 500 gallons, or about six months of use for an average family.

While activated carbon water filters have been used for years to help improve the taste and odor of tap water, what does the science have to say about TuraPur’s specific health claims? Let’s take a detailed look.

What Is Alkaline & Hydrogen Water? Is There Any Science Behind Them?

pH: Alkaline & Acidic

Without going into unnecessary detail here, you’ve probably heard of pH before, which is defined as “a measurement of the hydrogen ion concentration of a solution.” In layman’s terms, pH is a number that references the acidity of something—the lower the number, the greater the acidity (such as battery acid), while higher numbers mean that a solution is alkaline (household ammonia, for example).

In nature, water is made alkaline by passing over rocks and picking up minerals. In the instance of TuraPur’s Pitcher, it seems they’re looking to accomplish much of the same in the comfort of your home using specialized filters.

While it’s obvious that water with a very high acidity could be harmful to your health, does this mean that alkaline water can do the opposite and provide a health boost?

Is There Any Benefit to Drinking Alkaline Water?

Here’s how Healthline puts it:

“Alkaline water is a somewhat controversial topic. Many health professionals argue against its use, saying there isn’t enough research to support the many health claims made by users and sellers. According to Mayo Clinic, regular water is best for most people as there is no scientific evidence that fully verifies the claims made by alkaline water proponents.”

However, the article goes on to mention that there are some studies showing alkaline water may be able to provide benefits in specific circumstances, such as reducing acid reflux. In some studies, it’s also been shown to provide benefits related to high blood pressure, high cholesterol, and diabetes.

Does hydrogen water have more clinical evidence to support TuraPur’s claims?

What About Hydrogen Water? Is It Proven to Provide Health Benefits?

Compared to alkaline water, hydrogen water seems to have a meaningfully greater number of clinical studies behind it—although they might not necessarily support TuraPur’s claims. What do we mean?

Back in 2007, Nature published a study that found rats who inhaled hydrogen gas reduced oxidative stress in their brains by a marked amount. While this referenced inhaled (versus oral) hydrogen, it seems to have set off a chain reaction, leading to dozens more studies in its wake.

To see what we mean, you can quickly hop over to the National Institutes of Health’s PubMed and browse through nearly 50 different studies specifically looking at the potential benefits of drinking hydrogen infused water (here is one quick example). Like the original Nature study though, you’ll find that many were conducted on mice and were focused on very specific issues (e.g. metabolic syndrome, muscle degeneration, detrusor overactivity, etc.).

This means 1) these benefits may not necessarily transfer to humans and 2) there seems to be limited clinical evidence that hydrogen (or alkaline) water can help you look younger, increase your energy, improve joint condition, or many of the other claims made by TuraPur’s manufacturer.

Before moving on, let’s talk about one more thing: antioxidants.

Will Antioxidants Provide Any of These Benefits?

The term antioxidants describes a class of substances that inhibit oxidation. What’s this mean?

In a nutshell, when oxidation occurs, molecules called free radicals are released, which may be a contributing factor toward serious conditions like narrowed blood vessels, cancer, and more. So, by inhibiting these free radical, antioxidants are thought to benefit our health.

Now Read: Should You Be Afraid of Chemicals in Your Food? (And Who’s Profiting From Your Fear)

The issue is that medical science still doesn’t have a clear understanding of which antioxidants are best for you, whether or not they actually provide any benefits, and if they do, which amounts are needed to provide the desired effect. How does this relate to TuraPur’s filtration systems?

While we didn’t test either the Pitcher or Countertop models, even if they really do create antioxidant-rich water, it seems the overall body of clinical evidence is limited that this will translate into any real-world benefits.

How Much Does the TuraPur Pitcher Cost?

TuraPur’s systems are priced as follows:

  • Pitcher: $69.95 plus $4.95 S&H
  • Pitcher Replacement Filter (add $4.95 S&H):
    • 1 Filter: $17.95
    • 3 Filters: $49.95
    • 6 Filters: $97.95
  • Countertop: $199 for one; $379 for two
  • Countertop Replacement Filter: $129 plus $7.95 S&H (note: These can be purchased for the reduced price of $99 when purchasing the Countertop system)

TuraPur’s Pitcher and Countertop models come with a 3-year warranty for free replacement of defective parts. Outside of this, however, no refunds are available.

In order to process a warranty claim, you’ll need to contact customer service at (866)-706-5304 or customerservice@lfb.org.

Given the price and available clinical evidence for TuraPur’s systems, are customers expressing satisfaction with their purchases?

Are TuraPur’s Customers Leaving Positive Reviews? Are There Other Options?

We didn’t encounter any direct online customer feedback for TuraPur’s Pitcher or Countertop systems at the time of our research. However, based on the scientific claims made by the company, Chem1.com didn’t exactly mince words in their summarization of the evidence:

“… part of [TuraPur’s Pitcher] is made of metallic magnesium, which, they tell us, reacts with water to release hydrogen gas, of which a minute quantity dissolves in water: Mg + 2 H2O → Mg(OH)2 + H2. What they don't tell you, as any chemist could, is that this reaction only takes place when the H2O is in the form of steam; Mg does not react with water at room temperature. Another example of exploiting the scientifically ignorant.”

Despite Chem1.com’s strong-handed wording, as well as the general lack of clinical evidence we outlined above, this hasn’t stopped several different manufacturers from producing their own alkaline-inducing, hydrogen-freeing water pitchers. Some of the more popular models include Pitcher of Life, Anself, and even one specifically named “The Alkaline Water Pitcher.”

Outside of these, you can purchase whole bottles of pre-alkalined and hydrogenated water online (and even some big box retailers, like Walmart), as well as sticks and tablets that promise to accomplish much of the same.

From a company perspective, TuraPur’s systems are manufactured by Laissez Faire’s Living Well, LLC, who also manufactures a line of nutritional supplements intended to support brain health, joint health, and more. The company is headed by Nate Rifkin, who specialized in direct response marketing and spent years as a copywriter before launching into the world of nutritional supplements and water filters.

According to one of Nate’s long-form landing pages, he got into the industry after meeting a man who was 50, but who looked no older than 30. Nate claims the man revealed his “fountain of youth,” which ended up being some kind of briefcase-sized electrolysis machine that produced hydrogen-rich water.

Nate sampled the water and was so convinced by its beneficial properties that he paid the man $4,000 for it, which he then used to create a less expensive machine that could accomplish much of the same. The result is the TuraPur Pitcher.

Alright, we’ve talked a lot about the TuraPur Pitcher and Countertop systems, so let’s bring everything together to help you make a more informed purchase.

Is a TuraPur Pitcher (or Countertop) System Right For You?

Ask any doctor or health specialist, and they’re sure to tell you about all the potential health benefits related to drinking plenty of water, including calorie control, energized muscles, healthier-looking skin, improved kidney function, and more. On top of this, drinking alkaline water may help reduce symptoms related to acid reflux.

On the other hand, based on the available clinical evidence and professional feedback (on NIH’s PubMed, as well as on other third-party online resources), it seems up in the air as to whether or not hydrogen-infused water will provide any real world benefits.

The good news is that activated carbon filters (such as the ones used in TuraPur’s Pitcher) can certainly help your water taste and smell much better—just keep in mind that you can find hundreds of different activated charcoal pitchers online, as well as at nearby retailers. Often times, you’ll find that these options (as well as their replacement filters) are priced meaningfully lower than TuraPur’s Pitcher.

Given this, is it worth spending the extra money on TuraPur’s systems? Ultimately, this is a question only you can answer once you’ve carefully weighed the evidence, as well as some of the pros and cons outlined here. Just remember that if you decide to roll the dice, no refunds are available if you’re dissatisfied.

If you do purchase the TuraPur Pitcher or Countertop system, be sure to tell the world about your experience and write a review below!

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Read 53 TuraPur Pitcher Customer Reviews and Complaints

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Average Consumer Rating: 2.6
Rating Snapshot:
5 star: 14 4 star: 5 3 star: 5 2 star: 4 1 star:  25
Bottom Line: 42% would recommend it to a friend
Showing 1-11 of 53
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  • 49 out 53 people found this review helpful

    Waste of money

    • Deer Park, TX,
    • Nov 25, 2016
    • Verified Reviewer

    A total waste of money. Have used for approximately 6 months and have seen nor felt no benefit what so ever. Must be regenerated much too often. If not regenerated, the water has a very bitter taste.

    Bottom Line: No, I would not recommend this to a friend

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  • 79 out 87 people found this review helpful

    Don't waste your money on this scam product.

    • Monterey, CA,
    • Dec 26, 2016
    • Verified Reviewer

    If negative stars were available they would get -10! The TuraPur pitcher and filters both are a waste of money and a scam!

    I have gone through 4 filters in 3 months and can not get anyone from this company to return any of my requests for contact. The response from them is always “My concerns are being forwarded for review.” and no one ever gets back to me.

    I questioned how long a filter should last. I even went as far as to use the only store bought filtered water with this and after one week the water barely flows through the filter.

    The instructions state the filter should be cleaned daily using a vinegar solution and that can not be done since it gets clogged in the filter and never flows through it.

    As far as I can tell, the filters only contain charcoal in them and not the others ingredients needed to produce the "Hydrogen" water. And after purchasing both pitcher and filter they tell us that there is a very limited half-life of only 3-4 hours if not disturbed.

    So pouring the water into a glass will let the hydrogen escape so you end up with just filtered water. Bad company and they should be ashamed of themselves.

    Bottom Line: No, I would not recommend this to a friend

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  • 76 out 81 people found this review helpful

    Don't waste your money

    • Tucson, AZ,
    • Jan 5, 2017
    • Verified Reviewer

    I live in the desert, where it is important to stay hydrated. Unfortunately, the tap water has a very bad taste. I have been using a Zero Water filter for the past seven years and it has made a wonderful difference. When I saw the infomercial about the health benefits of TuraPur I wanted to try it. I also suffer from acid reflux, so I was hopeful I would get relief by using this treated water.

    Unfortunately, I found the taste of the water very unpalatable. It tasted like I had added baking soda to a glass of water.

    I ordered extra filters with the idea that this was going to be a great product but I really wasted my money.

    I would not recommend this to anyone, but then everyone has different taste buds and others may not find it distasteful. I did not find any of the benefits that were advertised.

    Bottom Line: No, I would not recommend this to a friend

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  • 82 out 94 people found this review helpful

    Do not waste your money

    I have had this pitcher for six weeks, and my experience is not good.

    I have had a sore throat for the past four weeks, a very painful one at that. Never having had this issue before, my doctor put me on antibiotics for a bacterial infection. When the sore throat was back after the meds were finished, I thought this started with my new water pitcher. I went back to my previous filter system and had no more issues.

    Use at your discretion.

    P.S. I am very careful and followed all directions for care and maintenance. When I had the TuraPur water tested it was contaminated. Lesson learned.

    Bottom Line: No, I would not recommend this to a friend

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  • 85 out 98 people found this review helpful

    Fad and impulse buy

    Don't bother, just use whatever filtered pitcher you already have and like. There were no miraculous benefits of the water after six weeks. It is a bad design (square edges are sharp), and it pours so slow that it can be annoying. Also, the slightly-off square design is a pain to get back together.

    Save your money. This pitcher is nothing special, and quite frankly, my PUR works better and tastes good and clean. I will be going back to that.

    Bottom Line: No, I would not recommend this to a friend

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  • 24 out 31 people found this review helpful

    I didn't know that there was so much upkeep on the filter

    I purchased my pitcher in April of 2017. I didn't use it all the time until sometime in June since I was already in the midst of using a filter system that attached to my faucet. I didn't understand how much work it would be to care for the filter until I started using it on a regular basis. So at this time, I cannot give a good review until someone tells me how to get additional filters and I can give an accurate review. I have search TuraPur's website, Amazon and this is the second request to the company to buy filters.

    Bottom Line: No, I would not recommend this to a friend

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  • 53 out 57 people found this review helpful

    The truth about the TuraPur Pitcher

    I was very excited to get my pitcher, and the first time I tasted the water, I LOVED IT! Everyone who came to see me, I insisted that they tasted it (I'm sure TuraPur made some sales because of my enthusiasm). However, what I have found disappointing is that if you leave your glass of water sitting for more than 15-20 minutes, it changes from a pure clean, refreshing taste to a horrible dirty water taste!

    I have gone back to buying bottled water. I do drink it, but only when I know I'm going to swig it back in one go! I thought it was just me, but my family and house guests have all said the same thing; whatever process it goes through it reverts and is worse than just drinking tap water! Not a great buy and not cheap either.

    Bottom Line: No, I would not recommend this to a friend

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  • 35 out 39 people found this review helpful

    Quality of the Pitcher, first sign of product quality!

    Simply put, it is very cheap quality! Having owned several other filter pitchers, and experience what can be produced for the actual pitcher, NO comparison! So, I thought well, maybe they put all their resources in the filters. Yes, I detected a nice, smooth, and clean taste, but could only produce 2 to 3 glasses of water at one time! No way of knowing the truth of the science they are promoting.

    I don't think I can in good conscience recommend this item to anyone! My expectations were not realized, even though I am still drinking the water as I take my medication twice a day, hoping for some noticeable results, but there is nothing to report!

    Bottom Line: No, I would not recommend this to a friend

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  • 54 out 55 people found this review helpful

    Not at all what the company claims!

    I Ordered the TuraPur water pitcher over a year ago with an additional six filters. I don’t remember the exact cost for the additional filters, but they were not cheap. I was never told that I was enrolled in an auto-ship program for additional filters, why would I? I purchased more than enough to last me much longer than a year.

    Yesterday I received in the mail a box from a sender I did not recognize as anyone I had ordered anything from. I opened the box and found two boxes containing three filters each. The invoice inside had my information, but no order date. It did have an order number and a contact phone number, which I called and the automated system gave me a choice to connect to returns, but then was given an automated message to go to a website for more information.

    I hung up and refilled and selected the choice for customer service. The same automated message to go to their website. I called a third time and selected to place an order. This time I was connected to a real person and told them how upset I was having been sent the filters without some kind of prior notice allowing me to decline, and explaining that I was never told I would ever be automatically sent additional filters, and if they bothered to check my original order, they would have seen that I did not need additional filters at this time. I still have a box of three filters in my cupboard, and each filter lasts two to three months. The six filters I bought at the time I bought my TuraPur water pitcher were in addition to the filters that came with it. I was told I was charged $80 for the six filters I was sent. This is much less than what I paid for the six filters when I bought them with my original purchase. Very strange! Considerably less.

    I wish I had kept my original purchase invoice. I was told that I could return the filters using the return label on the back of the invoice. I asked if it was postage paid and was told no.

    I told them that I was not happy with the TuraPur water pitcher, I had not noticed anything, especially nothing of the claims that they say it does. I especially don’t like that it forms a film on the sides of the picture and on the bottom before it’s time to change the filter, and I’m drinking the water in this film! This has happened twice, and I’ve had to scrub the inside of the picture and rinse with a vinegar and water solution.

    I returned the filters today, and it cost me $20.01! I was furious! When I am done using the extra filters I have, I am done with this TuraPur picture! Please don’t be fooled and buy this product!

    Bottom Line: No, I would not recommend this to a friend

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  • 39 out 39 people found this review helpful

    I hate being lied to

    • Raleigh, NC,
    • Mar 13, 2018
    • Verified Reviewer

    This is another gimmick that is 99% hype. I should have been more careful before buying it. Laissez Faire and Agroa have a habit, a bad habit if you ever get on their "list." They load my email box with all their hype, from 10,000% profit come-ons to health miracles. And the worst is the long, and I mean LONG content that no one could ever actually read through without losing your mind. I mean mind-numbing, scrolling page after page for half an hour. That's the only excuse I can tell myself of why I fell for this crap, because I scrolled to the end and in a weak moment, hit the BUY button. Now I have it, and I learn what I should have taken the time to research and read before hitting SEND. Yes, it is a filter. That's about it. Health benefits? No, it hasn't done any of those things, I already use filtered water, have for years. This is no quantum leap forward. Just overpriced Walmart item, hyped to ten times the profits. TuraPur, I can thee LIAR.

    Bottom Line: No, I would not recommend this to a friend

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  • 42 out 48 people found this review helpful

    Don't waste your money

    • Snohomish, WA,
    • Mar 18, 2018
    • Verified Reviewer

    After all the hype and reviews, I purchased the TuraPur in hopes to get better drinking water. Besides the fact that the pitcher is small and doesn't hold much water, I have a meter that reads all the levels of contaminants within a liquid, and the water tested higher than my tap water (which is extremely bad)! I then proceeded to taste this water, and actually had to spit it back out because it tasted so horrific!

    DO NOT waste your money purchasing this product as it does not work at all!

    Bottom Line: No, I would not recommend this to a friend

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