What Is NatureFresh Bag?

By Derek Lakin
HighYa Staff
Published on: May 7, 2018

Using just one ingredient—activated bamboo charcoal—NatureFresh Bag promises to naturally trap odors, allergens, mold, mildew, bacteria, and other toxins as they pass through, leaving you with fresher, purified air.

This way, you can place a bag wherever you need more breathable air, including near bathrooms, gym bags, shoes, cars, closets, luggage, and freshly painted walls. You can even place these stitched linen bags inside the refrigerator to help absorb moisture, bacteria, and mold and prevent food spoilage.

To refresh the NatureFresh bag, you simply need to leave it out in the sun for an hour, and it will be ready to use again for another month. Then, after about two years, you’ll simply cut open the bag and sprinkle its contents around your garden.

Considering its low cost, ability to purify, and eco-friendliness, there seems to be a lot to like about the NatureFresh Bag. But will it deliver on all the promises made in the commercial and help you breathe fresh, clean, natural air?

This is the core question we’ll help you answer in this article, starting with its basic functionality.

A Quick Reference Guide for Bamboo Charcoal Benefits

By itself, charcoal is an extremely porous material, which means that it features a great deal of surface area relative to its size. Activated charcoal, on the other hand, is exposed to very high temperatures, which reduces the size of its pores and thereby increases its overall surface area.

What’s the point? With so much surface area to work with, activated charcoal is extremely absorptive. These pores also give it a naturally negative charge, which Healthline reports, “causes it to attract positively charged molecules, such as toxins and gases.” These bound toxins are then carried out of your body naturally.

Together, they tell us that activated charcoal is often used as a poison/overdose treatment in emergency rooms. It's also commonly utilized to reduce heavy metal and fluoride content in water filters, as an abrasive in whitening toothpaste, and inside air purifier filters. There's even some evidence that it can improve soil quality, as advertised in the bag’s commercial.

But can you expect NatureFresh—which rests immobile on a flat surface—to provide meaningfully fresher air, akin to an electronic purifying device? Let’s revisit this topic in a second when we discuss the competition. For now, let’s briefly talk about the bag’s price.

How Much Does NatureFresh Bag Cost?

NatureFresh Bag is available in the following quantities:

  • 3 Bags: $39.95 ($13.32 per bag)
  • 5 Bags: $59.95 ($11.99 per bag)
  • 10 Bags: $99.95 ($10 per bag)
  • 20 Bags: $159.95 ($10.66 per bag)

All orders come with free shipping, along with a 90-day guarantee, less S&H. Keep in mind that according to the Refunds page on their website, returns must be in the same condition they were received, and in their original packaging.

To request one, you’ll need to contact the company’s customer service department at 833-394-7926 or support@naturefreshco.com.

NatureFresh vs. the Activated Charcoal Bag Competition

Searching online for variations of terms like ‘bamboo charcoal air purifier,’ ‘bamboo charcoal bags,’ and ‘ air purifying bags,’ we encountered dozens of products competing with NatureFresh, the vast majority of which appeared on Amazon. Here’s a sampling:

Product Price Average Amazon Star Rating
NatureFresh Bag $39.95+ N/A
Moso Natural Air Purifying Bag $9.95+ 4.1 (4,255 reviews)
Olivia & Aiden (5-Pack) $19.95 4.2 (51 reviews)
Mavoro Natural Air Purifying Bag $7.99 4.8 (6 reviews)
Naturally Activated Bamboo Charcoal Air Freshener Bags (4-Pack) $16.95 4.2 (569 reviews)
PURGGO Natural Bamboo Charcoal Odor Eliminator [2-Pack] $10.99 4.1 (377 reviews)
California Home Goods Activated Charcoal Deodorizer (4-Pack) $14.95 4.1 (72 reviews)

What can we surmise from these core details?

Even only among options with similar features like linen-type bags filled with activated charcoal, some sort of hook, clasp, or eyelet at one end; the ability to refresh by placing in the sun once per month, and up to two years of usable life, NatureFresh has a lot of competition.

Furthermore, many come with very similar online customer feedback, as well as specific functionality if you’re looking for designs individually suited to vehicles, refrigerators, shoes, closets, and so forth. How can you decide which of these is the right option for you?

Since we’ve built a solid foundation up to this point, let’s carry everything over to the conclusion so you can make a more informed decision.

Our Bottom Line About NatureFresh Bag

The bottom line is that we’re not here to tell you how to spend your hard-earned money. Instead, our goal is to pull together all the important details aimed at helping you streamline the information-gathering process and save you valuable time. In the end, though, the final decision rests with you.

With this in mind, let’s look at the NatureFresh Bag objectively from an average consumer’s perspective by walking through four key facts, step-by-step:

1. NatureFresh Bag by the Numbers

Of the popular options shown in the table above, we can see that NatureFresh comes with the highest upfront price at $39.95. For this, you’ll receive three bags, which works out to about $13.32 each—which still puts it at the top end of the cost spectrum, compared to the competition.

2. The Competition is Fierce

Speaking of which, we learned during our research that nearly all of NatureFresh’s charcoal bag competitors offered most of the same core features, including:

  • A hook, clasp, or eyelet
  • The ability to refresh in the sun monthly
  • Up to two years of usable life
  • Sturdy exterior

As a result, it doesn’t seem when it comes to buying charcoal-filled bags, that paying more will necessarily deliver better performance or overall value.

3. Maintain Realistic Expectations

Based on vast online customer feedback for thousands of different devices utilizing charcoal filters, it’s clear charcoal’s general ability to help absorb contaminants and odors can make a real difference in air quality. However, it’s important to emphasize that these work inside electronic systems that manually draw air through the filter to accomplish these benefits.

Comparatively, charcoal bags like NatureFresh are often situated low to the ground in areas where air circulation might be less-than-stellar (closets, underneath car seats, gym bags, etc.). And even if proper air circulation is present, these bags’ small footprint means very little air will actually pass through them.

As a result, while they might work fine for absorbing odors, keep your expectations realistic about their ability to filter a meaningful amount of air.

4. The Company Behind NatureFresh Bag

There weren’t any company details listed on the NatureFresh website at the time of our research. When we reached out to the support number listed above, our only option was to leave a voicemail including our name, phone number, and email address, with no indication of who we were entrusting these personal details with.

We also couldn’t locate any details about the company on third-party sites like the Better Business Bureau, either.

Bringing everything together, as consumers ourselves, considering NatureFresh Bag’s higher price and lack of online details about the company, it might make the most financial sense to explore the vast competition, most of which deliver the same features at meaningfully lower price points.

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Read 22 NatureFresh Bag Customer Reviews and Complaints

Write a Review
Average Consumer Rating: 2.0
Rating Snapshot:
5 star: 5 4 star: 0 3 star: 1 2 star: 0 1 star:  16
Bottom Line: 27% would recommend it to a friend
Showing 1-11 of 22
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  • 114 out 119 people found this review helpful

    I never received my order

    • California,
    • May 18, 2018
    • Verified Reviewer

    The order was charged 12 days before I started to complain of non-delivery. They say they had sent it, so take it up with USPS.

    My order was almost $50.00, in the meantime, they have dropped the price a little. I told them to cancel, they repeat - make USPS find it then I can return it and of course, postage charges will be made for both ways!

    Bottom Line: No, I would not recommend this to a friend

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  • 98 out 99 people found this review helpful

    Don't believe the hype!

    • Roosevelt, NY,
    • Nov 8, 2018
    • Verified Reviewer

    I purchased this product a few months back. I was in desperate need of eliminating the mildew odor in my basement. When I received the pouches, I didn't immediately open them and put them out (not that it should have made a difference).

    Upon opening the merchandise and leaving them out for almost three months, I notice that the mildew odor became worst, especially after it rained. I eventually went to Home Depot and purchased a product, DampRid and placed it in my basement. After just three days the mildew order was gone.

    I purchased three bags of the NatureFresh air purifier for more than $30 to receive no results. I purchased three bags of the DampRid in a starter kit box for just under $11 and my mildew problems are over.

    I contacted the company and informed them of the issue I was experiencing with their product. They were more concerned with not providing a refund, rather than Customer Satisfaction.

    Therefore, I say to you, buyer beware, DON'T BELIEVE THE HYPE about this product! Save yourself some time, energy and money, go to Home Depot and get something that works.

    Bottom Line: No, I would not recommend this to a friend

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  • 96 out 97 people found this review helpful

    Don't care for product

    • Swanton, OH,
    • Jul 13, 2018
    • Verified Reviewer

    I ordered five and got five free for a total of ten, at a cost of over $100.00. I am so very disappointed in this product. We have pets in our home and thought that it would take away the stale odor that comes from dogs. Just a plain dog smell. With two dogs you would think that would work for that. Not. Then I put one in my car to remove the smoke odor, and that was an epic fail as well. The basement musty smell didn't work either. My question is, what kind of odors do they work on since I have tried three different kinds with no luck.

    I am so disappointed in this product that I would never recommend it to anyone.

    Bottom Line: No, I would not recommend this to a friend

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  • 91 out 94 people found this review helpful

    Very bad customer service

    • Boston, MA,
    • Jun 30, 2018
    • Verified Reviewer

    I wrote a negative review yesterday about NatureFresh having my returned order for 17 business days and my credit card has not been credited for the $184 I paid for this product. After writing the review, I got an email from NatureFresh saying they were crediting my account $169. When I asked why not the whole amount, the response was that it will take another 10 business days.

    DO NOT do business with this shady company!

    Bottom Line: No, I would not recommend this to a friend

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  • 70 out 70 people found this review helpful

    Do not work

    • Texas,
    • Jun 27, 2018
    • Verified Reviewer

    Would not even give one star if that was a possibility. These have not helped at all in a closet with strong body odor. And have put them in the sun to rejuvenate even though brand new. As noted in this article, there does not seem to be a way to contact the company.

    The Facebook post intimates you are using an essential oil. Nothing to do with EOs. Rip off!

    Bottom Line: No, I would not recommend this to a friend

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  • 70 out 72 people found this review helpful
    Updated review


    • Lancashire, United Kingdom,
    • Sep 11, 2018
    • Verified Reviewer

    I complained by email, suggesting that the charges should have been mentioned before buying. I received a quick reply saying that the charges were not their responsibility, but was offered a 50% refund of the charges, if I sent a photo showing proof of the charges. I accepted this and got the refund.

    I've since read complaints by other buyers, including many on the Facebook sites who have been caught by the same charges, and suggest everyone tries an email like I did.

    Bottom Line: No, I would not recommend this to a friend

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    • Previous review
    • Sep 7, 2018

    UK buyers - be aware of customs charges

    I thought the NatureFresh Bags seemed a good idea so ordered a few. They arrived today, two weeks after order placed, and that's fair enough for an overseas delivery.

    HOWEVER, I have had to travel today to the sorting office and pay an extra £12.75 customs fee. I was not expecting that, and would not have ordered the bags had I known. The bags aren't the cheapest to begin with, and being hit with this extra amount makes them a poor option, even if they work!

    (read moreread less...)

  • 68 out 71 people found this review helpful

    Did not received order yet.

    • Honolulu, HI,
    • Jun 25, 2018
    • Verified Reviewer

    I ordered this on 6/1/2018. It said it shipped on 6/4/18 and was to be delivered on 6/9/18. Last activity was on 6/9/18 in Richmond, California, United States. I emailed UPS and was told to contact the sender, no reply yet.

    Bottom Line: No, I would not recommend this to a friend

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  • 67 out 70 people found this review helpful

    NatureFresh totally not trustworthy!

    • Manitoba, Canada,
    • Aug 22, 2018
    • Verified Reviewer

    I ordered the product and I was told it had been shipped and was delivered one week ago, when in fact I never received the goods. They say they shipped UPS with a false tracking number. UPS never saw the package.

    Word of advice, do not trust this company. They are CROOKS.

    Bottom Line: No, I would not recommend this to a friend

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  • 53 out 55 people found this review helpful

    Don't ever BUY from this company

    • Quebec, Canada,
    • Aug 20, 2018
    • Verified Reviewer

    I received my order, which was fine, but I had to pay duty on an item that was supposed to be shipped from Surrey, British Columbia which is in Canada. I live in Canada, so there shouldn't be any duty. I have repeatedly sent emails explaining the situation.

    They don't care. They send me pre-written emails that don't address my problem. There is obviously no human reading the customer emails as the responses are exactly word for word. Foolish company with other competitors and social media. You have been warned. This is based on my horrible experience with the company.

    Bottom Line: No, I would not recommend this to a friend

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  • 29 out 30 people found this review helpful


    • Southlake, TX,
    • Apr 3, 2019
    • Verified Reviewer

    This company has no phone number and no contact information. They let you buy one, then you HAVE to buy more to get to check out. They all ready have your credit card number! I have no idea how many they will charge me for. There is no way to contact this company to stop this order. Buyer beware! They got 1 star because it would not let me give them zero!

    Bottom Line: No, I would not recommend this to a friend

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  • 25 out 26 people found this review helpful

    Terrible, terrible company

    • Arkansas,
    • Apr 6, 2019
    • Verified Reviewer

    Worst company to deal with and I don’t think they care as long as they got your money. I never received my order and they will not file a claim to refund or send a new order. I hate this company and DO NOT recommend them.

    Bottom Line: No, I would not recommend this to a friend

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