I'm a back sleeper, so I like a semi-firm mattress. We've had ours for over a year now, and we like it. It was easy to unpack from the box it arrived in, and while there was an initial odor, I don't recall it lasting that long or being too bad. We slept on it on the first night and didn't have any issues.
The only reason this is four stars and not five is that my side of the bed, after more than a year of ownership, seems to sink and deform faster than my wife's side, which seems to be a durability indicator, or maybe it's just customizing itself to my body. Who knows.
Bottom Line: Yes, I would recommend this to a friend
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