I knew I was Ashkenazi Jewish long before I'd ever heard of 23andMe. Had I understood that the entirety of my ancestral results would be "You are 100% Ashkenazi Jewish," I never would have considered buying a kit. I thought there might be some effort on the company's part to give me a bit of specificity about my background. 23andMe does not have the capacity to do so, and should thus be much more transparent about this in their sales materials.
Bottom Line: No, I would not recommend this to a friend
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