I am an avid exerciser and have watched and tracked my calories for years. I have been trying to lose those pesky last 5 - 10 pounds for years as well. I believe I eat very well, it's the weekends that are my issue. Noom has a red category for foods which one should limit, however, I feel this is much too low. And it does not increase even if you exercise...even if you exercise ALOT! So, in a typical day, I may have ONE TBSP of Olive oil for my salad, ONE (140-calorie) Yogurt, and SIX Triscuits, and I am over the amount on the RED category! I could run a marathon and I am still only allowed 300 RED food calories. I don't often go over my TOTAL calorie limit, but ALWAYS go over in the red category. This makes the Noom program unsustainable.
Bottom Line: No, I would not recommend this to a friend
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