When I first opened the jar, I said "Pee-U!" But it actually tastes good to me, especially with juice. I initially bought it because I know I don't eat well enough to get the proper nutrients. A surprising "side effect" is that I'm craving less sugar, my skin is clear, and I'm sleeping better. Don't ask me why this is happening, but those are changes that have pleasantly surprised me. I really like this formula, and I will purchase it again.
Bottom Line: Yes, I would recommend this to a friend