Reviews (1)

I wish I could give this company a better review. They are so kind and professional. However, this product did a HORRIBLE job covering (not covering) my very gray hair. Secondly, it severely damaged my hair. I used the color primer and the 3.5N. The box was beautiful and the pre-measured product was so easy to use. I was so hopeful about having a good experience and they promised complete coverage, moisture, and shine. My hair was dull and dry and brittle afterward, on top of horribly matched color.

When I called to share my experience the rep was extremely nice. She suggested a darker color and offered to send a free kit to re-do my hair. She stated it would be safe to recolor the roots immediately upon arrival. Well, I accepted the replacement but never used it. Something in my gut said it was not safe to re-color with permanent color so quickly. I am so glad I listened because my hair has not stopped shedding to this day (it has been a month now). It is very slowly recovering back its normal moisture level but seems like I have many months to go. I know I am going to have to eventually cut this damaged hair away.

I usually use a 3N Demi by Argan One-n-Only. It is inexpensive and does a FABULOUS job and gives me 110% gray coverage with shine and minimal temporary loss of moisture. I regret experimenting with this permanent color. It is NOT good for natural Black Hair (I am 4b/c type). They will tell you it is but don't believe the hype. For natural hair that you want to grow out, always use a demi and always go the same color or slightly darker. For me, this hard lesson will cost me 18 months of hair growth. Sigh...

Nice try Madison Reed, but please do not advertise your product to Black Naturals - this is not for us!