About Hint Water

Founded by Kara Goldin in 2004, Hint Water is a line of all-natural, unsweetened, ultra-pure water that’s infused with a variety of natural fruit flavors, and is made without sugar, diet sweeteners, preservatives, calories, trace minerals, or GMO ingredients. On top of this, Hint Water is vegan and gluten free.

In other words, Hint Water is claimed to contain nothing but natural fruit oils and essences, all of which are extracted using various combinations of pressing, heating, cooling, filtering, and dissolving. And if you need a little carbonation in your day, there’s even a version called Hint Fizz to satisfy your cravings.

Because of this, Hint Water is claimed to be a healthy, sugar free drink alternative to sodas that tastes great without tasting sweet, so you can stay hydrated without worrying about calories or diet sweeteners.

Whether you’re diabetic, pregnant, have a gastrointestinal issue, or simply can’t stand the taste of plain water but are focused on your health, is Hint Water the right healthy choice for you? Consider the following:

Why Does Hint Pasteurize Their Water?

According to Hint Water’s FAQ, “Purification systems vary depending on the type of water available at each bottler. Techniques can include reverse-osmosis, de-ionization and ultra-violet purification before adding flavors. As a final step, Hint Water is pasteurized.” But what does this mean?

At its most basic, pasteurization is a process that involves heating a liquid to a high enough temperature, so that any disease-causing organisms it contains are killed by exposure, thereby making it safe to drink.

While you’ve almost certainly heard about pasteurization related to milk products, the fact is that most bottle water manufacturers also pasteurize their products for safety. However, keep in mind that pasteurizing water also kills many of the “good” organisms often found water, so this might mean that you’re also missing out on some of the benefits.

Similar Options to Hint Water

Also, keep in mind that fruit-infused water is nothing new, which means that there are dozens of other products available similar to Hint Water. Granted, some of these may use artificial sweeteners or include sugar in their formulas, but the point is that you have options.

In fact, if you’re looking to save money while formulating your own unique flavor profiles, you can create fruit-infused water at home for a fraction of the cost of Hint Water. In fact, you can even add carbonation for your own version of Hint Fizz.

In order to see for yourself, type in the phrase “fruit infused water” or “DIY fruit water” into your favorite search engine.

Do Customers Like Hint Water?

There were more than 7,400 customer reviews featured on Hint Water’s website at the time of our research, with an average rating of 5 stars. There, common compliments appeared to revolve around the great taste, lack of sugar and other added ingredients, and that it helps reduce (or eliminate) soda consumption.

There were also 872 Amazon customer reviews for Hint Water’s Blackberry flavor, with an average rating of 4.1 stars. While many of the compliments mirrored those found on Hint’s website, complaints also included reduced quality compared to original batches, a “chemical” taste, and even some complaints that the water had gone bad (e.g. a “rancid” taste). Several customers also stated that they contacted the company for a resolution, but didn’t receive a response.

From a company perspective, Hint Inc. is based out of San Francisco, CA, although they weren’t listed with the Better Business Bureau. With this said, Kara Goldin took Hint Water from a small startup in her garage to a $30 million per year business in the span of a decade, so the company’s story has been featured in a variety of popular publications, including Forbes, Fast Company, The Wall Street Journal, and many others.

Hint Water Pricing and Refund Policy

Hint Water is available only in 16oz bottles, and Hint Fizz in 16.9oz bottles, which are priced as follows (directly through the company):

  • 12 bottles of Hint Water: $16-$18
  • 12 bottles of Hint Fizz: $18
  • 60 bottles of Hint Water: $80
  • 120 bottles of Hint Water or Hint Fizz: $160

Keep in mind that Hint Water offers a subscription service named Club Hint that will provide you with regular shipments of the product of your choice. There, you can choose which products you’d like to receive, how much you want, and how often you’d like to receive them, and your subscription can be paused or cancelled at any time. Upon enrollment, you’ll receive the following benefits:

  • 10% off each order
  • Free shipping on 3 or more cases.
  • Early access to new flavors

While no refunds are available for purchases made directly through Hint Water, you can alter or cancel your subscription plan via your account dashboard, by using the online contact form, or by emailing hello@drinkhint.com

Finally, keep in mind that Hint Water is available through several national retailers, including Whole Foods and Safeway. To find a store in your area that carries Hint Water, be sure to visit their Store Locator page.

Our Bottom Line: Is Hint Water a Tasty, Healthy Choice?

Overall, it seems that most customers who try Hint Water enjoy the experience, so it’s likely that you will too. And it’s also positive that Hint Water contains nothing except pure water and natural fruit infusions.

However, keep in mind that everyone has their own taste preferences, so what you might find to be the best taste on the planet someone else might find to be awful.

As such, we might recommend purchasing a single bottle of Hint Water or Hint Fizz from a local retailer in order to try it out. Then, if you like the taste, you can purchase greater quantities directly from the company.

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Read 59 Hint Water Customer Reviews and Complaints

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Average Consumer Rating: 2.9
Rating Snapshot:
5 star: 23 4 star: 2 3 star: 3 2 star: 9 1 star:  22
Showing 1-11 of 59
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  • 0 out 1 people found this review helpful

    Tastes like regular water.

    • Georgia,
    • Jun 14, 2019
    • Verified Reviewer

    I've recently gone on a diet and wanted to drink water (which I do not like). I used to drink flavored water but it has artificial sweeteners which of course they are not good for you. So I decided to try Hint and ordered the TV promo. I am very disappointed in the flavor! Hint is right, no flavor at all! You could smell the fruit flavor somewhat, but when it came to the taste you could not taste it at all! Soooo back to the hunting grounds I go.

    The only way I would recommend this is if someone really likes the taste of just plain water and I can't emphasize enough how much I HATE water!

    Bottom Line: No, I would not recommend this to a friend

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  • 0 out 1 people found this review helpful

    Not much to it!

    • Gilbert, AZ,
    • Jun 13, 2019
    • Verified Reviewer

    I did the trial order (supposedly a great price at $1 per bottle). I drink a LOT of water so thought this would be a nice alternative to add some flavor. Boy was I disappointed. When they say a hint of fruit flavor that is exactly what they meant, a hint. Not much flavor at all. I tried all 3 of the trial flavors and all I can say is I would NOT buy it again. Then I go to Sam's Club and see it for less than what the trial offer was, so I paid more than I could have gotten for locally.

    I have since bought a glass with metal cover infusion pitcher and found I can make it for pennies for a glass of fruity (and you can actually taste the fruit flavor) water. Not only is it more economical, but it actually has flavor.

    Bottom Line: No, I would not recommend this to a friend

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  • Watermelon flavor change

    • Boyertown, PA,
    • Jun 11, 2019
    • Verified Reviewer

    I don't like drinking water, but found that I enjoyed the Hint watermelon water and have been drinking it for over a year. I subscribed for home delivery and have been receiving it pretty regularly. I noticed when I received the last package that the label had changed, but also the flavoring has changed. Since I had 2 bottles, one from each shipment, I could really taste test pretty accurately to notice a difference. I want to know why they did this? The new flavoring is NOT as good as the old one. What happened? It has an almost artificial taste. If this is what Hint is producing, I will be canceling my order and trying other brands. I am so disappointed. It was such a good product.

    Bottom Line: No, I would not recommend this to a friend

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  • I think they left the "hint" out

    • North Carolina,
    • Jun 8, 2019
    • Verified Reviewer

    So I ordered this expensive water and it's supposed to be infused with watermelon. I think it's infused with water instead. I even had my hubby taste it and he thinks they left the "hint" out too! But on the good news side, I think the nutrition numbers of 0 for everything is correct. I really wanted to rate it a half of a star but that wasn't an option.

    Bottom Line: No, I would not recommend this to a friend

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  • Do you get the "HINT?"

    First off let me start by stating that I absolutely LOVE this water. I can’t believe the number of "bad" reviews that state that they don’t taste anything. Apparently, they don’t get the "hint." That’s just it. The waters have a "hint" of flavor. Not to bombard the palate, but to offer a small "taste" of the flavors. I have tried the apple crisp, watermelon, mango-grapefruit, blackberry, strawberry-kiwi, pineapple, cherry, and raspberry. With that being said, I do think that some of the flavors have more of an impression of "taste." I’ve ordered from the drinkhint website as well as picking up at my local grocery store.

    My family loves Hint (including my teenage sons). In fact, when my 16-year-old’s friends come to the house to play basketball, they look forward to a bottle and now I’m buying more than before (lol).

    For anyone looking for a "juice-like" beverage, this isn’t for you. If you’re looking for that sweet sugary fruit taste, this may not be for you. I also would recommend trying a few flavors before making your final decision.

    I personally do not drink "tap" water. Tap water differs depending on your water source, so for those that say it tastes like "tap" water, that may be a compliment depending on your water source. I can tell you that I’ve never liked tap water from any source, any location, and I never drink it. I normally drink Fiji, VOSS, Evian, and Virginia Artesian. In my opinion, Hint is similar in taste to these aforementioned bottled waters, but with that "HINT" of flavor. Oh, and I LOVE that the bottles are BPA free, which I don’t think most of the other waters that I normally purchase are.

    Bottom Line: Yes, I would recommend this to a friend

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  • Disappointed

    • Arizona,
    • May 16, 2019
    • Verified Reviewer

    Little to no flavor, I tried watermelon. Has a bit of an after taste. I don't think it's any better than regular bottled water that cost less. I paid $1.50 and won't be buying any more.

    Bottom Line: No, I would not recommend this to a friend

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  • 0 out 2 people found this review helpful

    Pretty lame

    • Long Island, NY,
    • May 14, 2019
    • Verified Reviewer

    I bought one bottle in the grocery since I was trying to cut back on the artificial sweeteners. For one bottle they charged $1.50. What! Anyway, stupid me bought it thinking it would be worth it. WRONG. It tastes like tap water with two small drops of fruit juice. Can hardly taste any sweetness/flavor at all. Big waste of money. You can make this stuff on your own and a lot cheaper too. Someone's just trying to make a buck here off the laziness off others. Do it yourself, save your money and keep the added plastic out of the environment

    Bottom Line: No, I would not recommend this to a friend

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  • 2 out 2 people found this review helpful

    A hint is enough

    • California,
    • Apr 24, 2019
    • Verified Reviewer

    While visiting a friend in the hospital, I bought a bottle of Hint bottled water, berry flavored.

    We both loved it. I went online and purchased a 36-pack on special with free shipping.

    My order arrived less than a week later.

    After trying other flavors, my favorite is the Pineapple. I'd like to understand more about the process they use to flavor their water to make sure it is safe. Overall I am very satisfied with Hint Water.

    Bottom Line: Yes, I would recommend this to a friend

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  • 5 out 9 people found this review helpful

    Taste like tap water

    • Schertz, TX,
    • Apr 3, 2019
    • Verified Reviewer

    I ordered the Hint Water variety pack for $47.97. I opened TWO bottles after chilling them from the first pack Tasted like TAP WATER, so I proceeded to chill two bottles out of the other two 12 packs thinking maybe two bad bottles made it through the process, but to my dismay, they were all the same TAP WATER. Since I opened six bottles, I felt I could not return them to Walmart, as stated, down the drain it went, not knowing what was actually was in these bottles. VERY DISAPPOINTED as I had purchased the product at Walmart to try and it was good at that time which led to my purchase online.

    Bottom Line: No, I would not recommend this to a friend

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  • 4 out 4 people found this review helpful

    Bad customer service

    • Pittsburgh, PA,
    • Mar 29, 2019
    • Verified Reviewer

    There was an issue with my shipping address and the order was never sent to me. I emailed them to tell them the correct address, they said ok, and never responded to me again, and I still have not received my order.

    Bottom Line: No, I would not recommend this to a friend

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  • 4 out 5 people found this review helpful

    Love Hint Water

    • Masury, OH,
    • Mar 22, 2019
    • Verified Reviewer

    I bought a 36-pack to try it out, and I love it. I’m currently waiting on my second 36-pack to ship. Besides drinking Hint Water, 2% milk, tap water, and Tab pop, I have a pretty good mix of fluids going into my body.

    Bottom Line: Yes, I would recommend this to a friend

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