About Hint Water

Founded by Kara Goldin in 2004, Hint Water is a line of all-natural, unsweetened, ultra-pure water that’s infused with a variety of natural fruit flavors, and is made without sugar, diet sweeteners, preservatives, calories, trace minerals, or GMO ingredients. On top of this, Hint Water is vegan and gluten free.

In other words, Hint Water is claimed to contain nothing but natural fruit oils and essences, all of which are extracted using various combinations of pressing, heating, cooling, filtering, and dissolving. And if you need a little carbonation in your day, there’s even a version called Hint Fizz to satisfy your cravings.

Because of this, Hint Water is claimed to be a healthy, sugar free drink alternative to sodas that tastes great without tasting sweet, so you can stay hydrated without worrying about calories or diet sweeteners.

Whether you’re diabetic, pregnant, have a gastrointestinal issue, or simply can’t stand the taste of plain water but are focused on your health, is Hint Water the right healthy choice for you? Consider the following:

Why Does Hint Pasteurize Their Water?

According to Hint Water’s FAQ, “Purification systems vary depending on the type of water available at each bottler. Techniques can include reverse-osmosis, de-ionization and ultra-violet purification before adding flavors. As a final step, Hint Water is pasteurized.” But what does this mean?

At its most basic, pasteurization is a process that involves heating a liquid to a high enough temperature, so that any disease-causing organisms it contains are killed by exposure, thereby making it safe to drink.

While you’ve almost certainly heard about pasteurization related to milk products, the fact is that most bottle water manufacturers also pasteurize their products for safety. However, keep in mind that pasteurizing water also kills many of the “good” organisms often found water, so this might mean that you’re also missing out on some of the benefits.

Similar Options to Hint Water

Also, keep in mind that fruit-infused water is nothing new, which means that there are dozens of other products available similar to Hint Water. Granted, some of these may use artificial sweeteners or include sugar in their formulas, but the point is that you have options.

In fact, if you’re looking to save money while formulating your own unique flavor profiles, you can create fruit-infused water at home for a fraction of the cost of Hint Water. In fact, you can even add carbonation for your own version of Hint Fizz.

In order to see for yourself, type in the phrase “fruit infused water” or “DIY fruit water” into your favorite search engine.

Do Customers Like Hint Water?

There were more than 7,400 customer reviews featured on Hint Water’s website at the time of our research, with an average rating of 5 stars. There, common compliments appeared to revolve around the great taste, lack of sugar and other added ingredients, and that it helps reduce (or eliminate) soda consumption.

There were also 872 Amazon customer reviews for Hint Water’s Blackberry flavor, with an average rating of 4.1 stars. While many of the compliments mirrored those found on Hint’s website, complaints also included reduced quality compared to original batches, a “chemical” taste, and even some complaints that the water had gone bad (e.g. a “rancid” taste). Several customers also stated that they contacted the company for a resolution, but didn’t receive a response.

From a company perspective, Hint Inc. is based out of San Francisco, CA, although they weren’t listed with the Better Business Bureau. With this said, Kara Goldin took Hint Water from a small startup in her garage to a $30 million per year business in the span of a decade, so the company’s story has been featured in a variety of popular publications, including Forbes, Fast Company, The Wall Street Journal, and many others.

Hint Water Pricing & Refund Policy

Hint Water is available only in 16oz bottles, and Hint Fizz in 16.9oz bottles, which are priced as follows (directly through the company):

  • 12 bottles of Hint Water: $16-$18
  • 12 bottles of Hint Fizz: $18
  • 60 bottles of Hint Water: $80
  • 120 bottles of Hint Water or Hint Fizz: $160

Keep in mind that Hint Water offers a subscription service named Club Hint that will provide you with regular shipments of the product of your choice. There, you can choose which products you’d like to receive, how much you want, and how often you’d like to receive them, and your subscription can be paused or cancelled at any time. Upon enrollment, you’ll receive the following benefits:

  • 10% off each order
  • Free shipping on 3 or more cases.
  • Early access to new flavors
  • … and more.

While no refunds are available for purchases made directly through Hint Water, you can alter or cancel your subscription plan via your account dashboard, by using the online contact form, or by emailing hello@drinkhint.com

Finally, keep in mind that Hint Water is available through several national retailers, including Whole Foods and Safeway. To find a store in your area that carries Hint Water, be sure to visit their Store Locator page.

Is Hint Water a Tasty, Healthy Choice?

Chopping to the point: Overall, it seems that most customers who try Hint Water enjoy the experience, so it’s likely that you will too. And it’s also positive that Hint Water contains nothing except pure water and natural fruit infusions.

However, keep in mind that everyone has their own taste preferences, so what you might find to be the best taste on the planet someone else might find to be awful.

As such, we might recommend purchasing a single bottle of Hint Water or Hint Fizz from a local retailer in order to try it out. Then, if you like the taste, you can purchase greater quantities directly from the company.

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31 Consumer Reviews for Hint Water

Average Consumer Rating: 3.0
Rating Snapshot:
5 star: 12 4 star: 2 3 star: 2 2 star: 5 1 star:  10
Showing 1-11 of 31
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  • 2 out 4 people found this review helpful

    Smells like plastic from the bottle, which overwhelms the potential water flavor

    • North Providence, RI,
    • Apr 24, 2018
    • Verified Reviewer

    I ordered on 4/1 and received it today, 4/18 via FedEx. Okay, they ran out. Understood. But there is no flavor. Yes, a very small HINT of flavor but the smell of the plastic from the bottle overwhelms ANY flavor or smell. I hope I'm just super sensitive to it but at $1.75 a bottle that is very expensive plain water in my book. Kudos for the health benefits, which is what I was hoping for, but I can't get past the plastic smell. And I SO wanted to like this product.

    Bottom Line: No, I would not recommend this to a friend

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  • 5 out 5 people found this review helpful

    Hint of watermelon

    My office decided to get these from Amazon as an alternative to the Monster Energy drinks they provide. I ended up trying one today because it was the only thing that fit my diet. Boy was I impressed. I didn't even realize the name was "hint." I was telling my co-worker how it didn't have full-on flavor, just a hint of watermelon on the aftertaste. She laughed at me and pointed at the name "hint." Needless to say, this is now a regular drink at the office.

    I would recommend this to anyone who is going the healthy route but wants just a little flavor to your water.

    Bottom Line: Yes, I would recommend this to a friend

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  • 6 out 17 people found this review helpful

    Do not buy!

    I will not purchase it ever again. It is advertised to help you get off soda. Anyone that drinks soda wants sweet flavor. "Hint" is just overpriced water with barely any flavor. Very disappointed. Save your money. DON'T BUY.

    Bottom Line: No, I would not recommend this to a friend

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  • 5 out 5 people found this review helpful

    Good but definitely not worth the money

    • Ohio,
    • Mar 20, 2018
    • Verified Reviewer

    The water is good, but extremely overpriced! I will infuse my own water, thank you. Then again, if you don't have the time and don't mind paying the price, then I would recommend it. The flavors are good, but it lives up to its name; "Hint!"

    Bottom Line: Yes, I would recommend this to a friend

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  • 6 out 14 people found this review helpful

    Charge without permission

    • Columbus, OH,
    • Mar 1, 2018
    • Verified Reviewer

    I didn't give them permission to charge me $32. They need to refund the money ASAP. Someone was supposed to get a hold of me within 24 hours, but I am still waiting. Hint Water, refund my money, and if you set me up on a membership, cancel it now.

    Bottom Line: No, I would not recommend this to a friend

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  • 4 out 5 people found this review helpful

    Finally a fruit-enhanced water

    • Edison, NJ,
    • Feb 23, 2018
    • Verified Reviewer

    Years ago I tried a water similar to Hint called LeNatures. The company went out of business, and I have been searching for a similar product. I did not want a sweetened/artificially sweetened water. I wanted just what LeNatures was, a fruit-enhanced water without carbonation. I found it on Peapod, tried it and now order it directly from the company. For me, it is well worth the money. My favorite is the raspberry enhanced variety.

    Bottom Line: Yes, I would recommend this to a friend

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  • 7 out 10 people found this review helpful

    I love Hint!

    • New York,
    • Feb 20, 2018
    • Verified Reviewer

    I don't know what some people are talking about! I love Hint! My fav is watermelon, and I have 4 cases of it in my house right now. I also like the pineapple and cherry, but besides watermelon, I don't drink the rest. But it doesn't leave any bad aftertaste, and I don't know what else to say, I simply love it.

    Bottom Line: Yes, I would recommend this to a friend

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  • 7 out 8 people found this review helpful

    Very refreshing

    Absolutely a great alternative to sugar drinks. It is not in all stores or easy to find. Also, it is way OVERPRICED for water! Tea in a bottle costs less than this. I would like to buy it, but not for $1.50 - $2.00 a bottle.

    Bottom Line: Yes, I would recommend this to a friend

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  • 5 out 8 people found this review helpful

    Not worth the money

    • Illinois,
    • Feb 7, 2018
    • Verified Reviewer

    It has a plastic aftertaste. Really nothing special. Not much flavor. Pricey. Once you set up a "subscription," it is very hard to cancel.

    Get a Nalgene bottle, and use your own water. I have great well water. Or filter your own, add some fresh fruit, customize to your taste, and you are flavor and dollars ahead.

    Bottom Line: No, I would not recommend this to a friend

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  • 8 out 16 people found this review helpful

    Tried Blood Orange

    • Jan 14, 2018
    • Verified Reviewer

    Don't try, too expensive, save your money. It has a plastic aftertaste, pretty weird. Check the expiration date since plastic bottles leak chemicals after time.

    Take a bottled reverse osmosis or spring water and add a twist of lemon, lime, orange or add a little juice to it, and it tastes much better.

    The ingredients say "purified water." Purified water from where? Blood orange and other natural flavors are from non-GMO plants? What plants? Not from fruits?

    People, please read ingredients and fine print before you buy products.

    Bottom Line: No, I would not recommend this to a friend

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  • 9 out 11 people found this review helpful

    I love it!

    • Marion, SC,
    • Jan 12, 2018
    • Verified Reviewer

    I saw this little jewel on a shelf in Bi-Lo grocery store as I was looking for something other than plain water. I have completely forgone soda, juice and artificially sweetened drinks and flavorings.

    Hint is exactly what the name suggests; there is a hint of flavor that tickles your taste buds without the use of sugar or sugar substitute. I have not had any of the negative experiences that I have read about in this review, but, I do know that everyone's taste buds are different and that also varies by age so that would explain a few of the comments that suggest they taste no flavor at all. I love the variety of flavors and will continue to buy it.

    Thanks Hint for making something different and accomplishing the zero sweetener flavoring!

    Bottom Line: Yes, I would recommend this to a friend

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