What is Ab Doer 360?

Published on: Feb 14, 2017

Invented by John Abdo, Ab Doer 360 is a lightweight, compact, and easy to assemble workout system that promises to help you tone your abs, tighten and shape your muscles, and burn calories and fat.

At the core (see what we did there?) of Ab Doer 360 are fun, easy-to-do movements called Abdobics, which combines muscle shaping with heart-pounding aerobics.

When performing Abdobics, Ab Doer 360’s dynamic fluidity seat claims to automatically engage more muscles for maximum results. The embedded comfort groove takes the pressure off your pelvis, tailbone, and hip joints and the abductor grip supports your thighs and streamlines the swiveling action.

Attached to the back of the seat, Ab Doer 360’s stem uses Multidirectional Technology to activate your core muscles, including abs, upper abs, obliques, and back. The included dual foam roller system stimulates core and spinal muscles as you move with a dynamic, comforting back massage.

Finally, Ab Doer 360’s elevated bars help ensure your body is aligned when performing these exercises, so you can also improve your flexibility and alleviate back discomfort—regardless of age, weight, or fitness level.

Counting the original, the Ab Doer product line has been around for a few years, which is why the company claims it’s been used by more than three million people worldwide.

But is the updated Ab Doer 360 really a breakthrough innovation? Will it turbo-charge your workout? Can you realistically expect it to transform your body faster than ever before—all claims made by the manufacturer? That’s what we’ll help you decide here.

Your Quick Reference Ab Doer 360 Glossary

Let’s start off by quickly unpacking a few key concepts introduced on the Ab Doer 360 website, which we'll frequently reference in this article.

Although people often use the words interchangeably, your abdominal muscles only make up a small part of your core, which also includes the transverse abdominals, multifidus, diaphragm, pelvic floor, and many other major and minor muscles.

Just like any other muscle in the body, your core muscles can be stressed through resistance (whether using your body weight, free weights, or machines), which breaks down the fibers and causes them to become bigger and stronger as they’re repaired.

The problem is that, while most of us already have a six-pack of abdominal muscles, they’re covered by a layer of fat and can’t be seen. This is where the cardiovascular exercise promoted by Ab Doer 360 enters the picture, which elevates heart rate, boosts metabolism, and helps burn fat.

In order to continuously lose fat and help those abdominal muscles pop, you’ll need to consume fewer calories than you ingest (called a calorie deficit) using a combination of diet and exercise.

One pound if fat is equal to 3,500 calories, so if you restrict your intake by about 500 calories per day, this mean you’ll lose one to two pounds of fat per week.

An exercise that might help you accomplish this is Abdobics, which is a proprietary system that combines the Ab Doer 360 device with stretching and strength training routines, known as aerobics.

Now, the number of calories you burn doing any physical activity depends on many factors, including age, gender, weight, and fitness level. But according to the Mayo Clinic, a 160-pound person can expect to burn between 365 and 533 calories per hours with traditional aerobics.

Whether or not you’ll burn this amount with the Ab Doer 360, however, remains to be seen. But is there necessarily anything you can do with the new 360 that you couldn’t do with the other Ab Doer models?

What’s the Difference Between the New Ab Doer 360 & Previous Models?

The original Ab Doer featured a static (non-pivoting) seat and a simpler U-shaped bar, but it provided the same basic Multidirectional Technology, padding, and roller.

As its name implies, the Ab Doer Twist then added a swiveling seat and a bar with more bends for a greater number of hand and arm position possibilities.

Finally, the new Ab Doer 360 added the dynamic fluidity seat, which appears to use the same principle as a stability ball to continuously challenge muscles while maintaining balance.

The seat also features a comfort groove, which takes a cue from the bike seat industry to purportedly relieve pressure, while the front bump (called an abductor grip) can help you remain in place when sweating and swiveling.

Finally, a dual roller system was also added to the 360 to provide massaging action on both sides of the spine, along with another new bar design.

Ad Doer 360 ModelsAs you can see here, the main differences between each Ab Doer model are the seat, bar design, and foam roller placement.

Now, how much will you pay for the new Ab Doer 360?

How Much Does the Ab Doer 360 Cost?

If you’d like to try Ab Doer 360 for 30 days, you can start by paying $14.95 S&H.

After 30 days, you’ll be charged four payments of $49.95 in 30-day intervals, or a single payment of $199.80. With your order, you’ll also receive the following free bonus items:

  • Quick Start Guide
  • Accelerated Results
  • Nutrition Guide
  • Motivational Calendar
  • Instruction DVD & Full-Length Workout Program, Beginner, Intermediate, and Advanced Workouts

We called customer service for more information and learned that you could also purchase the six-pack massage roller for $31.96, plus $5.95 S&H, a resistance band set for $29, and an extended 2-year warranty for $30.

If you’re not satisfied, the representative let us know that you’ll have to pay to ship Ab Doer 360 back to the manufacturer. However, they didn’t know the system’s total weight and put us on hold for a long period until we disconnected the call.

We then called back two more times, waiting on hold for 5+ minutes each time, with no answer.

Note: According to Amazon, the previous Ab Doer Twist model weighed 37.4 pounds, so you might expect something similar with Ab Doer 360, which certainly won’t be inexpensive to ship.

Outside of this, Ab Doer 360 also comes with a one-year warranty against manufacturer’s defects resulting from normal personal use.

To process a refund or a warranty claim, you’ll need to contact Thane IP Limited at 800-676-1604 or customercareusa@thane.com.

What Do Customer Reviews Reveal For Previous Ab Doer Models?

Ab Doer 360 was newly released at the time of our research, although the previous Twist version had 185 customer reviews and an average 3.5-star rating on Amazon.

There, most compliments appeared to reference ease of use (especially if you have movement concerns, such as arthritis or back issues) and setup, improved flexibility, lost weight (primarily around the midsection), and competitive price.

On the other hand, common complaints related to no improvements in fitness, not enough resistance, quality concerns, and claims that it’s bad for your back.

Granted, all of this feedback is for a previous Ab Doer model, so there’s certainly no guarantee that you’ll experience any of the same with 360.

From a company perspective, Thane is a direct response company that’s been in business for years and is responsible for popular hits, such as the Flavorstone Infusion Grill, Booty Max, Miracle Bamboo Pillow, and H2O Mop X5.

Like many ASOTV products, these offerings tend to come with lower-than-average ratings and customer feedback, often related to less-than-stellar quality or performance. Again, this isn’t to say that you can expect the same with Ab Doer 360.

What do we know about the person who created Ab Doer 360?

Who Invented the Ab Doer Lineup?

All three Ab Doer models were invented by John Abdo, who has worked as a strength and conditioning coach for Olympic teams during the 70s and 80s, and who was even inducted into the National Fitness Hall of Fame in 2007.

In addition to the Ab Doer 360, John also invented the WonderBack Pro, WonderFlex Pillow, Androzene supplement, the No Excuses fitness lifestyle, and is the author of numerous books.

While John might not have invented them, does the Ab Doer 360 have any direct competition?

Ab Doer 360 vs. Other Abdominal Devices

If you’re looking to get a chiseled core, there are thousands of products that promise to deliver results; everything from fitness devices and supplements to workout DVDs and diet plans.

Is there anything out there exactly like Ab Doer 360? There doesn’t seem to be, although this doesn’t necessarily mean it will deliver better results than the competition. So, how can you decide which option is best for you?

As always, any time you’re thinking about starting a new fitness plan, the first person you should speak with is your doctor. This is especially the case if you’re suffering from any kind of injury or chronic pain.

After speaking with you and perhaps undergoing some testing, your physician can then recommend a fitness path that takes into consideration important factors like your age, fitness level, current weight, and medical diagnosis.

But don’t forget: If your main goal is to get six-pack abs, you need to pay just as much attention to what you eat as the exercises you perform, which is where the services of a professional nutritionist might come in handy.

Bottom Line: How Well Can You Expect Ab Doer 360 to Work?

Will Ab Doer 360 and its Abdobics movements deliver results? We didn’t test the device ourselves, so we can’t provide any firsthand feedback.

However, based on what we viewed in the commercial and learned from customer feedback for previous Ab Doer models, it seems like it’s targeted toward those who are just getting back into fitness, or who may suffer from arthritis, back pain, or other types of chronic injury.

As a result, if you’re already reasonably fit and looking to take your physique to the next level, you might want to keep looking.

With this said, we have a few other thoughts to keep in mind:

What about your lower body? While your lower body appears to move when performing Abdobics, remember that there’s no resistance, so your overall results in this region might be limited.

Do you frequently travel? Based on Ab Doer 360s size and weight, it’s not exactly portable (despite the company’s claim that you can “get fit anywhere”), so you might find yourself without it if you travel often or prefer to workout at a gym.

Will you lose weight? As discussed earlier, this depends on the number of calories you consume, in addition to how frequently (and intensely) your workouts are with Ab Doer 360. Just keep in mind that the device has a 300-pound weight limit.

Will it alleviate your back pain? Clearly, this almost wholly depends on what’s causing your back pain in the first place. To ensure you’re not aggravating your back pain with a device like Ab Doer 360, speak with your doctor first.

Will you get bored? Finally, Ab Doer 360 only comes with three videos (Beginner, Intermediate, and Advanced), so if you require diversity to remain motivated, you might quickly become bored.

Pro tip: Searching online, we found many of the older Ab Doer videos available. While they’re obviously not created around the 360 model, they could help stave off boredom if you need to mix things up.

Clearly, there are a lot of considerations to keep in mind before placing your Ab Doer 360 order. But the good news is that you should be in a better place to make an informed decision after reading though everything we’ve covered in this article.

Fortunately, the manufacturer provides a 30-day refund policy on Ab Doer 360 if you’re not satisfied, although return S&H charges will be your responsibility—and at somewhere around 37 pounds, it probably won’t be cheap.

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5 Consumer Reviews for Ab Doer 360

Average Consumer Rating: 1.0
Rating Snapshot:
5 star: 0 4 star: 0 3 star: 0 2 star: 0 1 star:  5
Bottom Line: 0% would recommend it to a friend
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  • 101 out 104 people found this review helpful

    DO NOT WAST YOUR MONEY ON THIS MACHINE

    • Murrieta, CA ,
    • Jul 27, 2017
    • Verified Reviewer

    I have had my Ab Doer 360 for a couple of months now and also purchased the additional power rods. I very quickly moved up to the tightest rod and still feel no results. I expected to feel tight and sore after beginning the exercises and have not felt even a little.

    And, this company has terrible customer service. My 360 came without any rubber padding on the arm bars, which in all of their advertising it shows the rubber padding. The machine is very uncomfortable, and it hurts my arms. I called the company to get then to send me the correct arm bars and was lied to that they would be sending new ones right away. Once I have passed my 30-day trial, they proceeded to inform me that they no longer have the arm bars with the rubber padding and did absolutely NOTHING to fix the issue and basically said sorry if it hurts your arms but you’re STUCK with the machine!

    This was the absolute worst choice. DO NOT buy this machine!

    Bottom Line: No, I would not recommend this to a friend

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  • 119 out 124 people found this review helpful

    Missing parts

    • Michigan,
    • Jul 1, 2017
    • Verified Reviewer

    Once they have your money, forget it. I paid for everything all at once. After putting it together, I realized everything was not there as pictured. I called and was told no problem. It's been over two months without the pictured part. It won't happen again.

    Bottom Line: No, I would not recommend this to a friend

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  • 151 out 152 people found this review helpful

    It is not a safe machine

    • California,
    • May 28, 2017
    • Verified Reviewer

    The back part to support the body is easily shaking. I was actually renting the item for a month. I called to return the item on the 31st day, but the customer service refused to take the return because it is already more than 30 days. That means you will have to pay the machine for the full amount, plus one-month rent, plus shipping, plus tax. I have to pay more than the full amount of the item. I am trying to dispute it with my bank, but it looks like the bank cannot help.

    Bottom Line: No, I would not recommend this to a friend

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  • 205 out 210 people found this review helpful

    Horrible company to order from

    I purchased the Ab Doer 360. It was delivered a day early to my home. While I was at work, my package was stolen. I contacted the company, who told me there is nothing they can do. Then I get some wise ass who told me to go to the post office and report it to them, which I did.

    The postmaster gave me a letter to submit it to the company, stating there have been some issues of theft in the area. The company still refuses to replace the item; they instead reminded me that my next payment would be in 15 days. They expect me to pay for an item that I do not have and refuses any resolution for me, so I had no choice but to report this to my credit card company and have them re-issue me a new credit card. I will not pay for something I do not have.

    Their customer service department is only nice when you're placing an order, but if you have an issue, their response is there's nothing we can do. Please beware before ordering from them if something happens like it did to me. They will not do anything but still want to get paid for the item.

    Bottom Line: No, I would not recommend this to a friend

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    • May 23, 2017

      Sherri Wallace

      Why wouldn't you, just because you didn't get two for the price of one? That's not right! Now the same thing happened to me, but I just made sure I was there when it came, and I have no problem. It's fantastic, I have no backaches anymore, I have lost 50 pounds, I feel a lot better with all that weight off, and I've toned too. Please, don't try and mess up a great thing for everyone else just because you had a problem with something so petty. Thank you very much, Ab Doer 360!

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  • 276 out 281 people found this review helpful

    Ab Doer bait and switch

    • Baltimore, MD,
    • Apr 13, 2017
    • Verified Reviewer

    I purchased the AB Doer 360 based on advertisement shown. At time of purchase, I was assured the product could be returned if dissatisfied.

    Upon receipt of unit, I discovered during assembly that it was NOT exactly as shown in advertisement. The core bar foam had a different spiral design, no foam covered the contour armbar, and the seat design was without marked templates.

    Customer Service was unresponsive. Upon first calling, was told I would receive a call back within 24 hours. No such call was received. I called back after 24 hours only to be told that there was nothing that could be done about the unit I received versus the unit as exactly shown in the advertisement that I thought I was purchasing. The woman said the unit advertised that I was referring to was for a limited time only. I directed her to AB Doer 360 website that clearly showed her statement to be untrue with a picture of the unit still being advertised that I thought I would receive, with no "limited time only" notices shown.

    She then would only talk about the same physical benefits I would receive using the unit received versus the unit shown. I told her I still wanted the unit as shown in the advertisement. She said nothing could be done other than to RETURN THE UNIT AT MY OWN EXPENSE and then proceeded to provide me a return merchandise authorization number. Reportedly, shipment to me was $14.95 shipped by FedEx overnight. Upon taking the unit to Fed Ex for return shipment, the cost to ship the unit back was $73+ to ship by ground (cheapest rate quoted). I was told that when unit was shipped to me it was probably shipped using a business account.

    Because of my disappointment and stubborn principle, I shipped the unit back anyway. It became apparent to me that more customers that might be dissatisfied with the unit had maybe not shipped their units back because of the cost to be incurred in returning the unit. This is by far my worst purchasing experience ever. If a company chooses not to be fully transparent about the sale and advertising of their product, what does it say about their product and business dealings overall?

    Bottom Line: No, I would not recommend this to a friend

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    • Sep 6, 2017

      John Mack

      Make a note of all your phone calls, their phony, and real responses. Then, contact the attorney general's office in the state where Thane is located. I suggest you write to the attorney general, reference this page and ask that the attorney general investigates Thane for fraud. Another option is to tell Thane that this is what you're going to do unless your problem is quickly resolved.

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