About Wish.com

Founded in 2011 by former Google and Yahoo engineers, Wish.com is a direct-from-China bargain hunting website that features hundreds of different stores and millions of products from all over the world.

Compared to other “online shopping malls,” Wish.com allows you to personalize your shopping experience using their unique algorithm that recommends products based on your past purchases, as well as products you view and reject (more about this in a moment). You can even save your favorite products to your Wishlist and buy later, or share them with others through Facebook.

But you’re not stuck browsing items on your computer, because Wish.com also offers apps for iOS, Android, Windows, and Amazon devices. Taken together, the company claims to make shopping fun!

There’s no doubt that shopping can be enjoyable (that’s why they call it ‘retail therapy’!). But just because Wish.com might be enjoyable—not to mention their rock-bottom prices—does this mean you’ll get a good value? Or, will you wait a long time, only to end up with junk? We’ll cover your most important questions here.

To start things off, let’s begin from square one: How to set up your Wish.com account.

Setting Up Your Wish.com Account

The first thing you’ll notice after landing on the Wish.com website is that you have to set up an account before browsing their products. This involves entering your email address, first and last name, and choosing a password.

In our experience, this seems to be a trend with many of these online discount marketplaces, but we think it’s a little annoying. In our mind, you should have the opportunity to learn whether or not you like a website before handing over your personal information.

At any rate, you’ll then need to enter your birthdate and gender in order to help the site “find products you love.” Remember that algorithm we talked about above? This is where it starts by tailoring your results based on your age and gender. Then, as you browse and view different items, the algorithm will continue refining your selections.

Speaking of which, let’s take a look at exactly how you browse through Wish.com’s listings.

Browsing the Wish.com Website & Using Wishlists

Wish.com’s home page will display their most recent listings, but you can also narrow your search by category (e.g. fashion, accessories, gadgets, etc.), or by product type (e.g. shoes, tops, underwear, and so forth).

If you come across a product you might be interested in, simply click on it and a separate window will appear with a description, pictures, and price. Here, you’ll also be able to view shipping charges, estimated arrival times, previous customer ratings and reviews about the product (as well as the store/seller itself), view related products, and more.

Wish.com's Product DescriptionAn example of what you’ll see after clicking on an item, including product and store ratings, shipping information, and more.

From here, you can buy the item or save it to your Wishlist. If you haven’t created a Wishlist yet, you’ll be prompted to do so, which only involves choosing a name for your list and pressing enter.

Under your account, you can create multiple Wishlists and add or delete items as you see fit. Wish.com also gives you the ability to follow your friends and view their Wishlists, and even make Birthday Wishlists that can be shared to Facebook.

Sure, these are some pretty cool features, but how much will they cost you?

What Products Does Wish.com Sell? Are They Expensive?

Signing up for a Wish.com account is completely free, and you won’t have to pay anything until you decide to buy.

As we noted above, Wish.com features products from a wide range of categories, from gadgets to fashion—and even some products that defy categorization.

Overall though, they seem to specialize in inexpensive electronics and gadgets sourced from overseas (most of which are knockoffs of popular products from mainstream companies, such as smartwatches intended to look like an Apple Watch), Bluetooth earbuds, action cameras (knockoffs of GoPro cameras), storage media (USB flash drives), cables, and speakers. For the most part, the site’s products are less than $100, and usually fall somewhere between $5 and $50.

Pro tip: According to a recent Wall Street Journal article, “Mr. Szulczewski [one of the company’s co-founders] said Wish vendors are free to price goods and make claims about discounts as they see fit.” As such, you’ll want to take any listed retail prices (the crossed-out number in the picture above) with a grain of salt.

Since Wish.com only acts as a marketplace for other sellers, each listing comes with its own shipping charges, although we found free shipping to be the norm.

As you browse Wish.com, add items to your Wishlists, and purchase products, you’ll earn rewards in the form of gift cards, which can be viewed in the Wallet section of your account. These gift cards expire within a few days, so be sure to use yours as soon as you get them!

All products purchased through Wish.com come with a 30-day refund policy (from the date of delivery), less S&H charges. In order to initiate a refund, “Simply click on ‘Contact Support’ next to the item you wish to request a return or a refund.”

But is it really this simple? What are customers saying?

Is Wish.com’s Customer Reputation As Cheap As Their Prices?

You probably understand that, for the most part, you get what you pay for. But despite their ultra-low prices, does Wish.com rank high on the list of their customers?

On ComplaintsBoard, there were dozens of customer complaints about Wish.com, including unauthorized transactions soon after placing an order, poor quality products (especially related to electronics), long shipping times (as you can see from the picture above, it could take a month or more to arrive), difficulty obtaining a refund, and poor customer service.

Wish.com, based out of San Francisco, CA, also had an F rating with the Better Business Bureau at the time of our research, based on 245 closed complaints (as of 1/12/16). Nearly all of these appeared to reference difficulty obtaining refunds, and the company’s tendency to continuously send automated email responses to very specific requests). On top of this, there were still 72 complaints that the company never bothered responding to.

Pro tip: Looking for similar products from different websites? This Reddit thread might provide some good alternatives.

But what about Wish.com’s apps? In contrast to their business model, their apps were rated highly, earning 4.5 stars on Google Play based on more than 2.2 million votes, and another 4.5-star rating on iTunes, based on 4,200 reviews.

Is Wish.com a Rising (Or Falling) Star?

There’s an old project management saying that goes: You have the option of fast, good and cheap. Pick two.

And in the instance of Wish.com, nearly all of the emphasis is placed on ‘cheap,’ basically to the exclusion of ‘fast’ and ‘good.’ So, although you’ll be getting rock-bottom prices, you’ll have to wait a very long time to receive your order, and in general, the product(s) will probably be of less-than-stellar quality.

On top of this, should anything go wrong with your order, you might experience difficulty getting in contact with the original seller (remember, Wish.com only acts as a storefront, but doesn’t sell items directly). And if you need to get Wish.com involved, many customers have complained that they weren’t much more help.

See Also: Holiday Shopping Tips and Hacks

Taking all of this together, Wish.com certainly isn’t a scam, although many of their vendors could be. After all, they’re probably located overseas and completely anonymous (at least to customers), and it’s not clear if they’re required to go through any kind of vetting process before opening their Wish.com store.

Despite this gamble, Wish.com has millions of fans who regularly buy from their vendors, and sing praises about the products they purchased and the ultra-low prices they received. Only you will be able to understand whether or not it’s worth taking the risk.

Are you a Wish.com customer? Did you just use the site once, or are you a regular shopper? Tell us all about it by writing a review below!

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280 Consumer Reviews for Wish.com

Average Consumer Rating: 2.0
Rating Snapshot:
5 star: 35 4 star: 27 3 star: 17 2 star: 23 1 star:  178
Bottom Line: 28% would recommend it to a friend
Showing 1-11 of 280
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  • 3 out 3 people found this review helpful

    Wish.come is no good

    I have created a lot of Wish accounts, and all of them have been blocked for no reason. I have emailed them a lot of times, and I am getting an automatic response all the time. I can't request for a refund, and a lot of my items did not come.

    Bottom Line: No, I would not recommend this to a friend

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  • 3 out 3 people found this review helpful

    Not satisfied at all with this company

    • Baton Rouge, LA,
    • Jan 19, 2018
    • Verified Reviewer

    I ordered an RC Drone that was supposed to come with a remote, the drone itself, and a camera. I received a small camera. This company is a big "get over" and I'm not happy. Just because it looks good and is cheap, they send you what they want, and that's just not right. Some people work hard for their money and should get what they pay for. This a horrible app and I wouldn't recommend that no one order from this place unless a lot of things change. I'm also deleting this app from my phone and never using it again. And people reading this, I hope they never use it because it's a big rip off.

    Bottom Line: No, I would not recommend this to a friend

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  • 3 out 3 people found this review helpful

    Stolen money

    I never received the item. They can take months to receive. When I notified them, they responded on their site and NEVER thought to send me an email. So, because I didn't respond ASAP, I was told too bad. They took my money, and I have no product. I ordered a lot, and now I do not. My co-workers stopped as well.

    Bottom Line: No, I would not recommend this to a friend

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  • 2 out 2 people found this review helpful

    Steals your credit card info

    • Modesto, CA,
    • Jan 19, 2018
    • Verified Reviewer

    NO ONE should buy from this site!

    We ordered one smartwatch and ended up getting charged for $3,000. My credit is now ruined, and they have all my info. They will charge you all at once and back date the charges to make it look legit.

    The only reason I gave one star is because they don't have a negative five stars to give. I have been recommended to seek legal representation to seek punitive damages from the parent company. Anyone show buys from this place orders at their own risk!

    Bottom Line: No, I would not recommend this to a friend

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  • 3 out 3 people found this review helpful

    Bargains for the bright.

    I have had some fantastic bargains from Wish.com. You just have to read everything and view the pictures carefully as some items have different options, prices or even products.

    I have never been especially unhappy with any order so far. Intact I bought a BoboBird wood watch for half price and it was excellent condition and quality.

    Bottom Line: Yes, I would recommend this to a friend

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  • 4 out 4 people found this review helpful

    Cheap, low quality

    • Sarasota, FL,
    • Jan 17, 2018
    • Verified Reviewer

    I ordered numerous items in my one and only shopping trip. It took a while to get the items and they trickled in here and there. All the items (clothing and shoes) were basically low-quality crap. Sizes were all over the place, materials are cheap, and there were 2 items I had to return (shoes). One pair had some weirdly glued insole which was paper thin and glued in all sideways. The other had a toxic formaldehyde smell, and I got an instant headache when I opened the package and couldn't even keep them in my house! I aired them out for 2 weeks on my porch and they still had a smell.

    I will give kudos to having no issues with the refunds. But, buyer beware, this stuff is absolute junk. There is better quality merchandise at Walmart.

    Bottom Line: No, I would not recommend this to a friend

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  • 3 out 3 people found this review helpful

    Cozy slippers

    These urban cozy slippers I received are really soft and cozy. They came in earlier than I expected, which is great. They are good for walking around the house and help keep your feet warm when it's chilly.

    Bottom Line: Yes, I would recommend this to a friend

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  • 6 out 6 people found this review helpful

    Tread carefully, but overall a useful site.

    • Brussels, Belgium,
    • Jan 17, 2018
    • Verified Reviewer

    I ordered roughly 150€ ($183.89) worth of goods on Wish.com, including a battery for my Mac, skin for my Mac, a few mice, keyboard and mouse pads, controllers, earrings, and keychains.

    From what has arrived so far, most products were built well enough, but the skin that I ordered was not the one that came (retina MacBook instead of standard). I was surprised to see that 30 minutes after my complaint, the cost (and shipment fee, total 22€) were returned to my PayPal, along with a very polite excuse. They also told me that I could keep the skin. So unlike most reviews here, I can tell you customer support is far from non-existent.

    Three things to note: the site plays with the shipment fee, making it higher if it stays in your kart for some time for example. So be wary of that.

    Also, do get the tablet/phone application, for some reason you get a lot more "discounts" there.

    Finally always check reviews and buy popular articles, and never buy expensive products that require quality. Once you learn to accept that, you can actually find a lot of good deals on the site.

    Bottom Line: Yes, I would recommend this to a friend

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  • 6 out 6 people found this review helpful

    Crappy service

    • Oregon,
    • Jan 15, 2018
    • Verified Reviewer

    When they first started, they had okay customer service. But now you should check eBay before you buy. They promise a delivery date, and if it does not arrive, they automatically move the delivery date further out.

    Bottom Line: No, I would not recommend this to a friend

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  • 10 out 11 people found this review helpful

    Shop Wish at your own risk!

    The first (and last) time I used Wish, I ordered a few different items from two different sellers. From the first seller, one of the items was missing from the package, and the items I did actually receive were counterfeit.

    After attempting to contact customer service several times regarding the issues, I finally received a reply that made little sense (I’m assuming the person that wrote it did not speak English very well) and did not even acknowledge the part about the missing item. I ended up getting a refund for only one out of the six items that were delivered (there were supposed to be seven) for the “inconvenience” of them being counterfeit, and it was on the cheapest item and did not include a refund for the shipping. The missing item was never acknowledged or refunded, and after several more attempts to contact customer service regarding the item with no reply, I finally gave up and cut my losses.

    On an additional note, I find it absurd that there was an individual shipping cost on each of the items that cost as much as the item itself, when all of the items came in one shipment. I must have paid at least five times the actual cost to ship my very lightweight items in one shipment.

    As for the second seller that I ordered two items from, I waited and waited to receive until I all but forgot about the order. Several months after the order was placed, it came to my mind that I had never received them. I went to my order history, where it clearly showed on the tracking that they were never delivered. I then went to the request refund link and chose the reason “item not received,” however when I attempted to submit the request, I received an auto-reply that I was unable to receive a refund on “items that were delivered more than 30 days ago.” Obviously, this made no sense as their own system showed that the item was never delivered! So I was forced to go through the “message customer service” option again, explaining to them what they should already be aware of, that I never received the items after waiting several months, and, of course, just want a refund that is rightly due back to me.

    God knows when, or if, I will ever hear back from customer service or receive my refund. The only thing I am sure of is that I will never purchase another item from Wish again.

    Bottom Line: No, I would not recommend this to a friend

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  • 12 out 15 people found this review helpful

    Thieves!

    They are thieves and scam. There is no phone support and they are unpolite. They should ban them from the internet. They have no respect for merchants either for customers, and almost all of the buyers misuse the policy, so merchants gots ruined.

    Bottom Line: No, I would not recommend this to a friend

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