Nutra Thrive Review: Legit or Hype?

By J.R. Duren
HighYa Staff
Published on: Jan 9, 2019

Nutra Thrive from Ultimate Pet Nutrition is an all-natural, superfood pet supplement you add to your dog’s food that provides, the company claims, a balance between good and bad bacteria and promotes healthy digestions.

What makes the product unique is its widespread claimed effects on your dog’s health, which, according to the product’s website, helps your dog “live a long, happy life.”

The supplement is the creation of Dr. Gary Richter, “one of America’s most renowned holistic veterinarians,” the site says. Richter runs Ultimate Pet Nutrition, the company behind the supplement. At the time of publishing, the company’s only product was Nutra Thrive.

Richter is also the author of a book titled, “The Ultimate Pet Health Guide: Breakthrough Nutrition and Integrative Care for Dogs and Cats”. At the time of publishing, the book had 57 reviews on Amazon for an average rating of 4.3 stars.

The supplement seems to have all the pedigree you’d want out of a dietary supplement for your dog. However, it's going to take some deeper analysis to understand how the product works, what’s in it and what the American Kennel Club says about the possible side effects of this supplement.

We’ll also discuss Nutra Thrive’s pricing as well as our general thoughts about its pros and cons.

How to Use Nutra Thrive

This supplement comes in powdered form and is intended to be used at every meal. It’s flavored like bacon and includes a variety of “vitamins, minerals, antioxidants, and digestive enzymes.”

You simply add the proper dosage to your dog’s bowl of food, pour in a bit of water into the bowl and then mix the food and supplement around until you can’t see the powder anymore and it’s evenly coating the food.

The website notes that you’ll need to stir your dogs’ food more if you can see any Nutra Thrive. If you need to add more water to finishing mixing the power in, go ahead.

Here’s a quick breakdown of the dosage suggestions that Nutra Thrive provides:

  • 0-30 lbs.: 1 scoop per meal
  • 30-50 lbs.: 1 ½ scoops per meal
  • 50+ lbs.: 2 scoopers per meal

If your dog eats twice a day, then you give half the recommended dosage at each feeding.

This pretty much sums up how you’ll give your dog this supplement on a day-to-day basis.

As for which types of dogs can use this supplement, the website notes that it’s best-suited for any dogs that are suffering from conditions that “could be caused by insufficient nutrition.” An example of these conditions include, but aren’t limited to:

  • Bad smells
  • Flatulence
  • Tiredness
  • Abnormal stools
  • Achy joints
  • Anxiety
  • “Lackluster coat”

The real question is whether or not the ingredients in Nutra Thrive will work. We will address this in the next section.

Nutra Thrive’s Ingredients, Their Benefits and Possible Side Effects

Nutra Thrive has three main groups of ingredients that they call the Superfoods Blend, Super Canine Blend and their Probiotic & Enzyme Blend.

The product’s website provides a photo of the back label, which allows you to see exactly which ingredients they include in each of the blends featured in the pet supplement. The following bullet points list some of the ingredients in each blend:

  • Superfoods Blend: Carrot, Reishi, shitake and maitake mushrooms, Methyl-sulfonylmethane , Spirulina, Chlorella
  • Super Canine Blend: Glutathione inactive yeast, Beef liver
  • Probiotic and Enzyme Blend: Lactobacillus casei, Lactobacillus plantarum
  • Vitamin and Mineral Blend: Kelp, Biotin, Riboflavin, Folic acid

Detailing each of the ingredients would be tedious, so we’ve done some research on one or two ingredients in each blend, or the blend in general.

The American Kennel Club (AKC) notes that mushrooms aren’t necessary for a dogs diet but that carrots are a great alternative.

“Dogs do not need mushrooms in their diet, so play it safe and give them a different reward, like a carrot stick or slice of apple, instead,” the AKC’s mushrooms page says.

If you are going to give your dog mushrooms, the AKC recommends giving them to your dog plain and without spices or oils, which Nutra Thrive does.

Glutathione is an antioxidant that earns high praise from Dr. Deva Khalsa, a homeopathic vet who wrote an article in Animal Wellness magazine about the ingredient’s benefits.

“Though small, glutathione is the uncontested king of antioxidants. Without it, all your dog’s cells would disintegrate and die from unrestrained oxidation,” Khalsa writes.

However, she goes on to say that the antioxidant is useless when ingested orally because the body digests it and excretes it before it can provide health benefits.

“Since this antioxidant is made up of three amino acids, the oral route of administration simply does not work because the glutathione is digested,” she wrote. “For example, asparagus contains more available glutathione than any other food, but the GI tract digests most of it.”

Probiotics are a booming industry for humans and they’re becoming a big deal in the pet world, too. The AKC says that probiotics can be helpful for your dog’s gastrointestinal tract, especially if they’re prone to getting diarrhea when they’re nervous or stressed.

However, the evidence the AKC presented about the anti-diarrheal powers of probiotics related to Bifidobacterium animalis and not the two bacteria in Nutra Thrive. They do point out, however, that Lactobacillus casei, which Nutra Thrive includes, is naturally present in your dog’s gut.

The final group of ingredients is the vitamin and mineral blend and It's here where we find a few ingredients proven to be beneficial for your pup. Biotin is well-known for helping create a shiny, lustrous coat and strengthen tendons and ligaments.

“Giving your dog food with biotin can aid with healthy skin and coat for your dog as well. However, biotin also does even more for dogs. Biotin supports connective tissue within your dog’s body as well,” dog-walking site Wag Walking noted in a post about biotin. “Naturally found in meats, dogs with a healthy diet will get the biotin they need from their high-quality dog food.”

We read a few sources that noted riboflavin can help with your dog’s coat, too.

As for folic acid, Dr. Barbara Forney, a veterinary practitioner in Pennsylvania, noted in a post for Wedgewood Pharmacy (for pets) that the ingredient has some very specific uses and that its effectiveness could be altered if your dog is taking certain drugs.

“Before administering supplemental folic acid … folate levels should be established,” she noted in a post about folate.

Based on our research, we believe the reputable sources we consulted indicate that some of the ingredients in Nutra Thrive will benefit your dog (biotin, for example) and some will pass through your pup’s digestive system without much effect on their health (glutathione).

As for side effects, we didn’t find any dangers related to the ingredients we focused on. For example, Forney noted that dogs will break down or pee out the excess folic acid they ingest.

Nutra Thrive’s Pricing

At the time of publishing, Nutra Thrive sold one 114-gram jar of their supplement for $69.99. Three jars were $188.97 and six jars were $356.95. All pricing tiers include shipping. The site also offered a new-customer promotion with pricing tiers of $49.99, $134.85 and $254.70, respectively.

Each jar has 30 scoops in it, which means dogs of 0-30 pounds will need one jar a month. Dogs weighing 31-50 pounds can get 20 days out of the jar and dogs weighing more than 50 pounds will get 15 days out of the jar.

So, if you have a big dog that requires two scoops per serving, you’ll need two jars to make it through the month. Over the course of one year, here’s how much Nutra Thrive would cost you based on their weight, assuming you buy six jars at a time and you get the new-customer discount on your first order:

  • Small dog (0-30 lbs.): $611.65
  • Medium dog (30-50 lbs.): 968.60
  • Large dogs (50+ lbs.): $1,325.55

Nutra Thrive’s fine print notes that it will take 10-15 days for the supplement to arrive after you order it.

If you aren’t happy with the supplement, you have 90 days from the day the product was shipped to start a return in order to get a refund.

According to the fine print, you’ll need to call Nutra Thrive’s customer service line at 800-604-5827 to get the return started. They note that, “your refund will be processed once your returned Product(s) has arrived at our shipping facility.”

How Nutra Thrive Compares to Other Dog Supplements

Nutra Thrive isn’t the first dog supplement we’ve reviewed. ActivPhy is the other competing products we’ve analyzed.

ActivPhy is available on Amazon and at Petco and they manufacture their bottles of chewable supplements based on your dog’s size. So, for smaller dogs (0-30 lbs.), you’ll get a 90-count jar and for bigger dogs (30+ lbs.) you’ll get a 75-count jar.

At the time of publishing, you could buy a 75-count jar for $24.99, which means that, over the course of one year, ActivPhy is a better value than Nutra Thrive. However, ActivPhy focuses on joint health, whereas Nutra Thrive focuses on overall health.

DOGgeviti is similar to ActivPhy in that it’s a far cheaper option than Nutra Thrive. For example, a year-long supply of the supplement for large dogs costs around $480. This particular supplement focuses on back, hip and joint pain, as well as anti-aging.

In general, we think that your choice of dog supplement has a lot to do with the conditions from which your dog is suffering. If he or she has joint pain, ActivPhy and DOGgeviti seem to be the better choices. If it’s overall health you want and you’re interested in pet probiotics, then Nutra Thrive could be the best option.

If it’s only probiotics you want, online pet stores like Chewy.com have a host of probiotics they offer that are as cheap as $10.99.

The Final Word: Our Thoughts About Nutra Thrive

After taking a few minutes to look over the analysis we did and to read through some expert sources who address supplements, we believe that Nutra Thrive has some clear strengths and weaknesses.

As for the strengths, Nutra Thrive has ingredients that can help your dog. For example, biotin is known to improve your dog’s coat and help with dry skin. Lactobacillus casei is a probiotic that may be able to help your dog with digestive issues like diarrhea.

However, there are other ingredients that experts say may not have a big effect – if any -- on your dog’s health. For example, a vet noted that glutathione will pass through your dog’s body with little effect on your dog’s health. Folic acid could help your dog but you’d need to have your vet check your dog’s folic acid levels before taking Nutra Thrive, another vet pointed out.

And, there’s the issue of dog supplements in general. The AKC concludes that dog supplements can be helpful but there’s sparse research about the long-term effects.

“Whether herbal or lab-formulated, there is some evidence to suggest that supplements can be helpful. There has been little-to-no research on long-term effects, but some studies and anecdotal evidence have shown successful results, whether in the form of a shinier coat, peppier step, better digestion, or improved cognitive function.

Sign Up for HighYa Newsletter

Sign up for HighYa newsletter and get our best content delivered in your inbox as well as 3 free eBooks to help you save money and shop smarter. Enter your email below to get started!


Read 147 Nutra Thrive Customer Reviews and Complaints

Write a Review
Average Consumer Rating: 4.2
Rating Snapshot:
5 star: 88 4 star: 38 3 star: 2 2 star: 4 1 star:  15
Bottom Line: 87% would recommend it to a friend
Showing 1-11 of 147
Sort reviews by:

  • 53 out 62 people found this review helpful

    Beware, small amount for money paid

    • New York,
    • May 27, 2019
    • Verified Reviewer

    I just got a tiny box from Ultimate Pet Nutrition that contains all 3 jars of Nutra Thrive that I bought for my recently adopted pair of 10-month-old rescue kittens. The normal price for one jar of this supplement is about $70. I bought 3 jars for about $134. There are only 1.48 ounces of the product in each tiny jar, a 30-day supply. I watched the entire video and tried to see how much product I was getting before I made the purchase, but was not able to tell. There is no way I would have paid even the sale price for such a small amount of product, had I known in advance. No matter what, if anything, this stuff does for my pets, I wouldn't buy it again. Especially not until and unless they develop some serious chronic health problems that I can find no other help for. This doctor made this product for rich people and to make himself rich. If in the long run, it helps some pets, that's just a by-product of his invention. There is no way that the average pet owner can actually afford to pay for quality food, vet visits, preventative care, etc. for an animal or animals and afford to give this stuff to them every day for the rest of their lives. I don't know how in good conscience this doctor could promote this product. In my opinion, it's a small amount and it's for pets, not people. The maximum, even if it works, that should ever be charged for this stuff is $25. That makes it affordable to almost everyone. It will still be an extra $300 per year, per pet. But at current prices, it's for the truly wealthy only. And to get any discount you have to buy a minimum of 3 jars, I think I saw where you could get up to six at a bigger discount, but then you are spending nearly $300 at once for a pet supplement! Still for the uber-wealthy if you ask me. But then, what the hell else is new? Doubt I will be able to tell anything about how well this works as I am giving it to new kittens. But if I notice anything good or bad, I will write a separate review for that.

    Bottom Line: No, I would not recommend this to a friend

    Help others find the most helpful reviews

    Was this review helpful?

    yes no
    • May 29, 2019

      Company Response from Ultimate Pet Nutrition

      Hi Deirdre, I'm Shayne from Ultimate Pet Nutrition. Thank you for taking the time to share your feedback regarding your ordering experience. I'm really sorry to hear that you feel this way about our product's prices and I would like to shed some light on your concerns. Our official website, www.ultimatepetnutrition.com, features images of our products and these images contain the scoops per container as well as the Net Weight. This information is always available to prospective and current customers. In addition, our products are priced this way to reflect the high quality ingredients that make up each product. We believe our products are priced fairly due to the top notch ingredients and the benefits that hundreds of our customers have seen in their pets. We do run periodic sales throughout the year, though. You can give our Customer Service Team a call at (800) 604 – 5827 and they can assist you with finding the best price available. I hope this helps! Thank you for your honest feedback. Please reach out to me at Shayne@ultimatepetnutrition.com if you ever have any other questions or concerns. Lastly, I wanted to mention that I can issue you a full refund! Just e-mail me at the e-mail address above and I can begin that refund process right away. Thank you!


  • 17 out 21 people found this review helpful

    My senior lab is acting like a teenager again!

    • Hampton, NJ,
    • May 18, 2019
    • Verified Reviewer

    My 12-year-old lab was limping and lethargic with hip/knee pain for the past year before supplementing with Nutra Thrive. Now he’s walking around and playful like he used to be! He loves the product and we love how much healthier he is since starting it.

    Bottom Line: Yes, I would recommend this to a friend

    Help others find the most helpful reviews

    Was this review helpful?

    yes no

  • 13 out 16 people found this review helpful

    Nutra Thrive

    • Port Jervis, NY,
    • May 16, 2019
    • Verified Reviewer

    Excellent product, dog thrives, stabilizes the digestive system. Gave into food once each day. She ate vigorously. Improved energy and activity. Recommend for dogs of all ages. Our Wheaten Terrier is 2+ years old.

    Bottom Line: Yes, I would recommend this to a friend

    Help others find the most helpful reviews

    Was this review helpful?

    yes no

  • 50 out 60 people found this review helpful

    Dangerous, do not use.

    • Hawaii,
    • May 15, 2019
    • Verified Reviewer

    After watching the horse video I ordered this product thinking it would help my 3 dogs licking issues.

    Right after I gave them a smaller portion than recommended, the dogs all started playing like puppies, I hadn’t seen so much energy in years.

    Louis, my 6-year-old Maltese, ran right out of his knee and had to have a $5,200.00 knee surgery.

    DO NOT USE THIS PRODUCT.

    I answered the company's survey 3 times explaining what happened, receiving no response back. I have gotten 2 calls from them wanting to sell me more and no one wants to address the issue at the company. The people that call you can’t connect you to the company, they are lousy subcontractors who don’t care what products they are pushing.

    Bottom Line: No, I would not recommend this to a friend

    Help others find the most helpful reviews

    Was this review helpful?

    yes no
    • May 16, 2019

      Company Response from Ultimate Pet Nutrition

      Hi Alesia, thank you so much for taking the time to leave us a review about your dog's experiences with Nutra Thrive. It sounds like Nutra Thrive worked a little too well. While I am really happy to hear that your pups experienced more energy than they have in years, I'm really sorry to hear about what you and Louis had to go through. I'd like to issue you a full refund right away. I'd also like to notify our Adverse Reactions Team so they are aware of this uncommon occurrence. Please e-mail me at Shayne@ultimatepetnutrition.com and I can begin the refund process. I also wanted to mention that our Customer Service team are not subcontractors, they are a part of Ultimate Pet Nutrition... Just to avoid any confusion. Again, I'm so sorry for the frustrations you two have experienced.


  • 25 out 30 people found this review helpful

    Not great for my cat

    • May 9, 2019
    • Verified Reviewer

    I used it for 6 weeks. My cat is not a picky eater and ate it up on his regular food. But I saw no difference.

    The reason for 4 stars - I quickly received a response on how to return and get a refund. I got my refund quickly.

    It seems like a lot of pets benefit from this. With their great refund process, it is worth trying it out to see if it works for your dog/cat.

    Bottom Line: Yes, I would recommend this to a friend

    Help others find the most helpful reviews

    Was this review helpful?

    yes no
    • May 10, 2019

      Company Response from Ultimate Pet Nutrition

      Hi Renee, I'm Shayne from Ultimate Pet Nutrition. Thank you so much for taking the time to leave us a review. I'm so sorry to hear that your cat did not enjoy Nutra Thrive for Cats. As with all products, we do understand that they may work well for some and not for others. I'm so happy to hear that you took advantage of our 90-Day Money Back Guarantee. Please let me know if you have any outstanding issues at all. You can reach me at Shayne@ultimatepetnutrition.com.


  • 49 out 53 people found this review helpful

    Money back guarantee is a joke

    • Grass Valley, CA,
    • May 7, 2019
    • Verified Reviewer

    After using Nutra Thrive for a few weeks our dog was having repeated ear infections. Our vet told us to take her off of this product due to her bacon allergies. We did and she has been infection free ever since.

    My husband contacted this company 2 and 1/2 weeks ago to see what we need to do to return the 8 unused jars and get our refund. After 2 and 1/2 weeks of waiting, I sent an email. We are still waiting for a response. They’ll quickly and gladly take your money but, don’t expect to hear zilch if you cannot use the product and need to return it.

    Bottom Line: No, I would not recommend this to a friend

    Help others find the most helpful reviews

    Was this review helpful?

    yes no
    • May 8, 2019

      Company Response from Ultimate Pet Nutrition

      HI Karen, I'm Shayne from Ultimate Pet Nutrition. I'm so sorry to hear about your dog's experience with Nutra Thrive. We do always ask that our customers consult their pet's primary veterinarian to ensure that they are not allergic to any of the ingredients in Nutra Thrive. Regarding the refund, we wholeheartedly stand by our 90-Day Money Back Guarantee so you can just e-mail me directly and I can begin that process right away! We always do our best to ensure that our customer's needs are addressed right away, so I'm sorry that this was not the case for you. Please e-mail me at Shayne@ultimatepetnutrition.com...I check my personal e-mail every day. I look forward to receiving your e-mail and issuing you a full refund! Thank you.


  • 35 out 42 people found this review helpful

    Nutra Thrive

    • Mount Holly, NC,
    • May 1, 2019
    • Verified Reviewer

    As with all things purchased on the internet, there's a certain amount of skepticism - oh, another product making promises. I noticed my twelve-year-old dog starting to flag at the end of his daily walk twice around the local park, and as luck would have it when I got home, the ad for Nutra Thrive popped up. So I watched the video and it perked my interest. I thought what have I to lose, if it doesn't work I've lost $50, but if it does, I'll have a rejuvenated dog. Well, guess what? I have a rejuvenated dog and I love it, he's running a lot more when we go for the walk and his stools have firmed up. I've already recommended it to a friend when I noticed his normally bouncy dog looking fatigued.

    Bottom Line: Yes, I would recommend this to a friend

    Help others find the most helpful reviews

    Was this review helpful?

    yes no

  • 6 out 13 people found this review helpful

    Initial use of the product

    • Huntsville, AL,
    • May 1, 2019
    • Verified Reviewer

    We began the use of this product, but it seems we were too late, as we lost our dear Sugar two weeks ago. We will keep the remaining portion and use it with our next sweet kitty.

    Bottom Line: Yes, I would recommend this to a friend

    Help others find the most helpful reviews

    Was this review helpful?

    yes no

  • 19 out 22 people found this review helpful

    Tummy problems resolved

    • Monroe, WA,
    • May 1, 2019
    • Verified Reviewer

    Since starting this product, Charlie (Cavalier King Charles Spaniel, male, 2 years) no longer throws up! He seems happier, with more energy, initiates play more often, and has less boats of anxiety. His bowls are regulated, with less stink! Thank you for a great product! We use it once a day, sprinkled over his dry food.

    Bottom Line: Yes, I would recommend this to a friend

    Help others find the most helpful reviews

    Was this review helpful?

    yes no

  • 21 out 22 people found this review helpful

    Excellent product

    • Sacramento, CA,
    • Apr 30, 2019
    • Verified Reviewer

    I have a 10-month-old and a 13-year-old. Both are Yorkies. Both of then benefit from this product. My 13-year-old had pancreatitis. He has had no stomach issues since I started using this product. My 10-month-old is doing very well with the product, too. I am confident this product will help both of my babies. Thank you for helping us have a product to keep our babies healthy.

    Bottom Line: Yes, I would recommend this to a friend

    Help others find the most helpful reviews

    Was this review helpful?

    yes no

  • 15 out 15 people found this review helpful

    Overall health

    • Redondo Beach, CA,
    • Apr 30, 2019
    • Verified Reviewer

    It has been two months since my cats have been on Nutra Thrive. The first thing I noticed was my cats' fur is a lot shiny, softer and looks thicker a month into taking Nutra Thrive. The color of the fur is darker too.

    I also noticed my cats have more energy and are more active. Both cats are three years old.

    Overall, I am pleased with the outcome.

    Bottom Line: Yes, I would recommend this to a friend

    Help others find the most helpful reviews

    Was this review helpful?

    yes no

Showing 1-11 of 147

Write a Review for Nutra Thrive!

Share your experience to help others shop smarter & discover great products.

Write a Review