About Flaviar

Dubbing themselves as a club for spirit lovers and enthusiasts, Flaviar is a UK-based discovery commerce company that claims to help you discover exciting drinks in the company of your friends. On top of this, Flaviar claims to be changing the way people drink, eat, taste by offering some of the best spirits from around the world at a fraction of retail prices.

If you’re tired of the usual choices at your local liquor store and are looking to expand your palate and your knowledge, Flaviar can seem like a solid option for addressing all these issues. But when it comes down to it, how does Flaviar stack up?

How Flaviar Works

Flaviar is a membership-based discovery commerce company that claims to help you discover liquor you otherwise wouldn’t, to improve your knowledge of spirits, to learn about history and trivia, and to impress your friends.

In order to accomplish this, Flaviar claims to send you a monthly tasting pack that consists of five 45ml bottles of premium spirits sourced from only the best beverage producers in the world, including Whisky, Rum, Cognac, Gin, Vodka, Grappa, Tequila, and more. Each spirit included in your tasting pack is claimed to be hand-selected by the company’s Tasting Panel, to cover a different category or theme, and to include an accompanying information card about the liquors your flavor pack contains, such as brand name and histories, as well as interesting related stories.

According to the Flaviar website, the process works over 3 steps:

  1. Subscribe to Flaviar by choosing your subscription (see next section for details), and then entering your personal and billing information. Then, enjoy the company’s carefully curated drinks once per month.
  2. Invite your friends and organize a tasting party.
  3. Organize your myBAR, which allows you to rate and display the drinks you own, have tasted, or want to try.

Flaviar claims that their tasting packs ship every 3rd Monday of the month and will arrive at your door within 2-7 business days. After arriving, if you sample a liquor you’re interested in buying, you can then visit the Flaviar Deals page and purchase directly from there.

Because discovering new liquors can be a learning experience, Flaviar also offers a series of 7-day email courses that can help make you a more informed consumer, which is called the School of Spirits. Here, the company claims that you’ll be able to discover fine spirits, learn tips and tricks on tasting, and earn a Flaviar certificate. (Note: The only difference between the courses are the number of flavor packs you’ll receive.)

Flaviar Pricing & Refund Policy

Flaviar membership programs are priced as follows:

  • 2 Month Test Flight: $94.99
  • Quarterly Subscription: $48.99 per quarter
  • Monthly Subscription: $40.99 per month

Flaviar School of Spirits email courses are priced as follows:

  • Spirits Explorer: $97.99
  • Spirits Aficionado: $228.99
  • Master of Spirits: $399.99

Keep in mind that your Flaviar membership will auto-renew, so if you’d prefer to stop receiving tasting packs, you’ll need to request cancellation after your last shipment.

If you choose, you can also purchase individual Flaviar tasting packs for $41.99-$60.99, without being required to sign up for a subscription. In addition, Flaviar offers 2, 4, or 6-month gift subscriptions.

If you cancel your Flaviar membership within 14 days of signing up, you’ll receive a full refund. Outside of this, refunds are at the sole discretion of the company.

Is Flaviar a Good Choice for Discovering New Spirits?

If you have some expendable income and are interested in learning more about liquors from around the world, does Flaviar represent a good option? Maybe, but keep the following in mind:

What You’ll Receive

While most Flaviar customers appear to agree that the company gives you the opportunity to try out a wide variety of spirits that you might not otherwise have access to—without having to make a big financial commitment and purchase an entire bottle—keep in mind that:

  1. You’ll have no control over the liquors you receive each month, and
  2. It appears that Flaviar tends to favor whiskies, so if you don’t care much for this type of liquor, you may not enjoy your membership as much.

With this said, you’ll definitely want to browse through their previous tasting packs to get a better idea of what they offer.

Customer Reviews

Overall, it appears that Flaviar has almost wholly positive online customer reviews, with the most common complaint citing lack of customizability. Another complaint that we encountered more than once during our research is that flavor packs don’t necessarily include enough liquor for three people. While this is definitely open to personal preference, it’s something to consider, especially if you’d like to sample each one more than once in order to discern whether or not you’d like to purchase a full-size bottle.

On the other hand, some of the most common compliments cited customer service that is quick to respond to any problems (lost packages, etc.), bottles that are packaged attractively, and pour indicators on each bottle to let you know how large of a serving you’re pouring.

Bottom line

Although it’s not necessarily inexpensive, Flaviar appears to have a reputation for providing customers with the ability to try a variety of liquors from around the world, and should definitely be on your radar if you’re looking to expand your knowledge (and your tastebuds).

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286 Consumer Reviews for Flaviar

Average Consumer Rating: 4.3
Rating Snapshot:
5 star: 226 4 star: 10 3 star: 3 2 star: 11 1 star:  36
Bottom Line: 82% would recommend it to a friend
Showing 1-11 of 286
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  • Delicious spirits in elegant packaging - perfect for gifts

    • Eltham, Victoria, Australia,
    • Jan 16, 2018
    • Verified Reviewer

    I purchased two tasting sets for my husband for Christmas, and he absolutely has loved both of them. He is delighted, of course, by the variety of spirits that he received, and what made it all the more special was the beautifully designed packaging and presentation. The canisters and vials are really lovely and make for a very special experience.

    Bottom Line: Yes, I would recommend this to a friend

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  • Great time, all the time!

    My review. I am not a drinker, per say, but I like what they have at different times and they don't cater to just the higher-ups. That's what I like. We can sit at the laptop and just laugh at some of the names and designs, and then they have great prices so we appreciate the fact that the retired working class person can have a choice of fine drinks, thanks to them.

    Thank you.

    Bottom Line: Yes, I would recommend this to a friend

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  • 1 out 1 people found this review helpful

    Great place to buy bourbon

    I'm so glad that I joined. It is well worth the money to get access to some bottles that I can't get in my state. The prices are fair, and the shipping is fast! I've been able to get a few bottles we cannot get in Minnesota, and the prices of those that I can get are on par with what I pay at my local store.

    Bottom Line: Yes, I would recommend this to a friend

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  • My recent first experiences with Flaviar

    • O Fallon, Illinois 62269,
    • Jan 8, 2018
    • Verified Reviewer

    My first three order experiences were a little bad due to delivery issues with the carriers. The order numbers were 252729, 258270, and 259891. All had been shipped via FexEx, which is a horrible carrier in some areas. I have not had a satisfactory delivery from these people in 15 years, and I hope they go bankrupt and everyone they employ is unemployed for life.

    I did eventually receive the three orders, and am very satisfied; if fact, I placed a fourth order yesterday, January 5th, 2018.

    Just as an aside, for all three of the orders that had "delivery exceptions," I was at home and available to receive them. In fact, I saw the delivery trucks stop at my house, then drive off without making a delivery!

    Bottom Line: Yes, I would recommend this to a friend

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  • 1 out 1 people found this review helpful

    Whistle Pig Blend

    This blend made for Flaviar was exceptionally smooth and enjoyable. Whistle Pig makes exclusive blends for a lot of places, and I have tasted a few. This was, in my opinion, the most flavorful. Flaviar consistently delivers quality, and I consider the membership well worthwhile. In Virginia, the state controls what can be sold in liquor stores, and Flaviar provides me the opportunity for excellent products not usually available to me.

    Bottom Line: Yes, I would recommend this to a friend

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  • Whiskies and brands

    • Daytona Beach, FL,
    • Dec 27, 2017
    • Verified Reviewer

    Flaviar supplies the best and highest quality of small distilleries in the best part of the world for these whiskeys, brandy, and beer.

    So far I have 9 exquisite bottles from Flaviar. Just a newbie.

    Bottom Line: Yes, I would recommend this to a friend

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  • Great tastes

    • Knoxville, TN,
    • Dec 27, 2017
    • Verified Reviewer

    So great to experience all the best liquors of the world before buying a full bottle. I like to gather a few friends and we take turns tasting the samples and giving our unique impressions with each other that the flavors leave us with.

    Bottom Line: Yes, I would recommend this to a friend

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  • Outstanding customer service

    • Fredericksburg, VA,
    • Dec 16, 2017
    • Verified Reviewer

    Outstanding customer service! Truly the best I have ever seen. And they have a fantastic sense of humor, which is always a plus! My order arrived in perfect condition and in plenty of time. I know I will have a very happy hubby for Christmas!

    Bottom Line: Yes, I would recommend this to a friend

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  • Son of a Peat Blended Malt Scotch Whisky Batch 1

    • Longboat Key, FL,
    • Dec 12, 2017
    • Verified Reviewer

    Since this bottle arrived, it has become the most popular on my home bar. The earthiness of the peat and the smoke makes for a hearty dram. The senses fill with the aroma from the moment the bottle is uncorked.

    Glad I purchased multiple bottles. I have already hid the second one to enjoy on my own.

    Bottom Line: Yes, I would recommend this to a friend

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  • 3 out 3 people found this review helpful

    Don't waste your time or money

    • New York City, NY,
    • Nov 23, 2017
    • Verified Reviewer

    I filled out a taste profile expecting to receive samples that fit it. Instead, I got one that did and two that didn't. Adding to this, their prices are exorbitant for the tastings and the full bottles. I tried canceling my membership but they would not terminate it early (that fine print again), so I have resigned myself to getting a dozen tiny samples of grog, most of which I won't drink, for $240. Just tastes like a rip off to me.

    Bottom Line: No, I would not recommend this to a friend

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  • A site for the adventurer in spirits

    • Morgan Hill, CA,
    • Nov 21, 2017
    • Verified Reviewer

    I applied for membership because I was looking for more information on fine spirits. Flaviar leans primarily toward Scotch and Bourbon/American whiskeys but also features rums, vodkas, gins, tequilas, mezcals and even absinthe. They provide a lot of information (even a smartass section).

    Their prices are fair but retail. I can often find them at a discount, but this is California (housing is expensive but everything else is available at a discount somewhere). Still, they also have their own brand (Deer, Bear & Moose) offering premium private label spirits that are worth trying out.

    A site for the well-heeled, discerning (or learning to be so) spiritualist.

    Membership offers a free tasting selection once a quarter and free shipping.

    Bottom Line: Yes, I would recommend this to a friend

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